Available to hire
I’m Sumanth Kumar Shivaswamy, a results-driven marketing professional based in Hamburg, Germany, with 4+ years of experience in AI SaaS and B2B/B2C markets. I specialize in GTM strategy, content marketing, and demand generation, delivering buyer-centric positioning and measurable growth across software and services.
In my previous roles, I led social media campaigns, built partner ecosystems, and optimized CMS and eCommerce to boost conversions and customer acquisition. Highlights include 35% lead growth for AISaaS products, a 40% increase in audience reach, and a track record of driving organic traffic and market visibility across the DACH region.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
German
Beginner
Work Experience
Marketing Executive, B2B at Subex Limited – Bengaluru, India
December 31, 2024 - July 21, 2025Chief Marketing Officer at Nowdenker AI Startup
January 1, 2024 - PresentLed market research, user testing programs, and engagement events to refine product positioning for AI SaaS solutions, contributing to 35% lead growth; directed social media campaigns and content strategy, boosting audience reach by 40% and strengthening brand visibility in the DACH region; developed competitive benchmarks and pricing frameworks to align with evolving market needs.
Chief Marketing Officer at Denker AI Startup
January 1, 2024 - PresentLed market research, user testing programs, and engagement events to refine product positioning for AI SaaS solutions, contributing to 35% lead growth. Directed social media campaigns and content strategy, boosting audience reach by 40% and strengthening brand visibility in the DACH region. Developed competitive benchmarks and pricing frameworks to align with evolving market needs.
Marketing Executive, B2B at Subex Limited
January 1, 2024 - July 21, 2025Worked in business-to-business marketing roles focusing on growth marketing strategies and initiatives.
Chief Marketing Officer at Denker, AI Startup
January 1, 2024 - PresentDirected brand development, growth marketing, and digital transformation initiatives. Conducted market intelligence and competitive benchmarking, refining pricing strategies and positioning frameworks. Managed Google Ads, eCommerce CMS, and Facebook Ad campaigns, optimizing for scalable revenue growth.
Chief Marketing Officer at Denker, AI Startup – Hamburg, Germany
January 1, 2024 - PresentDirected brand development, growth marketing, and digital transformation initiatives. Conducted market intelligence and competitive benchmarking, refining pricing strategies and positioning frameworks. Managed Google Ads, eCommerce CMS, and Facebook Ad campaigns, optimizing for scalable revenue growth.
Marketing Executive, B2C at Prad Automotive – Bengaluru, India
December 31, 2021 - July 21, 2025Directed brand development, growth marketing, and digital transformation initiatives. Conducted market intelligence and competitive benchmarking, refining pricing strategies and positioning frameworks. Managed Google Ads, eCommerce CMS, and Facebook Ad campaigns, optimizing for scalable revenue growth.
Marketing Executive, B2C at Prad Automotive
January 1, 2021 - July 21, 2025Directed brand development, growth marketing, and digital transformation initiatives. Conducted market intelligence and competitive benchmarking, refining pricing strategies and positioning frameworks. Managed Google Ads, eCommerce CMS, and Facebook Ad campaigns, optimizing for scalable revenue growth.
Education
MBA at University of Europe for Applied Sciences - Hamburg, Germany
January 1, 2024 - December 31, 2025Bachelor of Engineering at Atria University - Bengaluru, India
January 1, 2016 - December 31, 2020MBA at University of Europe for Applied Sciences
January 1, 2024 - December 31, 2025Bachelor of Engineering at Atria University
January 1, 2016 - December 31, 2020MBA, Shipping & Logistics at University of Europe for Applied Sciences, Hamburg, Germany
January 11, 2030 - October 8, 2025Bachelor of Engineering, Mechanical Engineering at Atria University, Bengaluru, India
January 11, 2030 - October 8, 2025MBA, Shipping & Logistics at University of Europe for Applied Sciences
January 11, 2030 - October 8, 2025Bachelor of Engineering, Mechanical Engineering at Atria University, Bengaluru, India
January 11, 2030 - October 8, 2025Qualifications
Google Ads Certification – Google Skillshop
January 1, 2023 - December 31, 2023SEO & Content Strategy Masterclass – HubSpot Academy
January 1, 2023 - December 31, 2023SEMRush SEO Toolkit Certification – SEMRush Academy
January 1, 2023 - December 31, 2023HubSpot Inbound Marketing Certification – HubSpot Academy
January 1, 2023 - December 31, 2023Salesforce Marketing Cloud Certification – Salesforce
January 1, 2023 - December 31, 2023Zoho CRM Certified Administrator – Zoho Academy
January 1, 2023 - December 31, 2023Google Analytics Certification – Google Skillshop
January 1, 2023 - December 31, 2023Meta (Facebook) Ads Manager Certification – Meta Blueprint
January 1, 2023 - December 31, 2023LinkedIn Marketing Strategy Certification – LinkedIn Learning
January 1, 2023 - December 31, 2023Growth Hacking Certification – Growth Tribe
January 1, 2023 - December 31, 2023Business Strategy & Data-Driven Marketing – Coursera (University of Virginia)
January 1, 2023 - December 31, 2023Account-Based Marketing (ABM) Certification – Demandbase Academy
January 1, 2023 - December 31, 2023Agile Marketing Certification – Scaled Agile Framework (SAFe)
January 1, 2023 - December 31, 2023Adobe Photoshop & Illustrator Certification – Adobe Creative Cloud
January 1, 2023 - December 31, 2023Figma UI/UX Design Certification – Figma Academy
January 1, 2023 - December 31, 2023Canva Design & Branding Course – Canva Academy
January 1, 2023 - December 31, 2023Video Marketing & Editing with Premiere Pro – LinkedIn Learning
January 1, 2023 - December 31, 2023ChatGPT & AI for Marketers – Udemy
January 1, 2023 - December 31, 2023Marketing Automation with Zapier & AI Tools – Coursera
January 1, 2023 - December 31, 2023AI-Driven Copywriting & Content Generation – Copy.ai Academy
January 1, 2023 - December 31, 2023Predictive Analytics & AI for Business Growth – IBM Data Science Academy
January 1, 2023 - December 31, 2023Google Ads Certification
January 11, 2030 - July 21, 2025SEO & Content Strategy Masterclass – HubSpot Academy
January 11, 2030 - July 21, 2025SEMRush SEO Toolkit Certification – SEMRush Academy
January 11, 2030 - July 21, 2025HubSpot Inbound Marketing Certification – HubSpot Academy
January 11, 2030 - July 21, 2025Salesforce Marketing Cloud Certification – Salesforce
January 11, 2030 - July 21, 2025Zoho CRM Certified Administrator – Zoho Academy
January 11, 2030 - July 21, 2025Google Analytics Certification – Google Skillshop
January 11, 2030 - July 21, 2025Meta (Facebook) Ads Manager Certification – Meta Blueprint
January 11, 2030 - July 21, 2025LinkedIn Marketing Strategy Certification – LinkedIn Learning
January 11, 2030 - July 21, 2025Growth Hacking Certification – Growth Tribe
January 11, 2030 - July 21, 2025Business Strategy & Data-Driven Marketing – Coursera (by University of Virginia)
January 11, 2030 - July 21, 2025Account-Based Marketing (ABM) Certification – Demandbase Academy
January 11, 2030 - July 21, 2025Agile Marketing Certification – Scaled Agile Framework (SAFe)
January 11, 2030 - July 21, 2025Adobe Photoshop & Illustrator Certification – Adobe Creative Cloud
January 11, 2030 - July 21, 2025Figma UI/UX Design Certification – Figma Academy
January 11, 2030 - July 21, 2025Canva Design & Branding Course – Canva Academy
January 11, 2030 - July 21, 2025Video Marketing & Editing with Premiere Pro – LinkedIn Learning
January 11, 2030 - July 21, 2025ChatGPT & AI for Marketers – Udemy
January 11, 2030 - July 21, 2025Marketing Automation with Zapier & AI Tools – Coursera
January 11, 2030 - July 21, 2025AI-Driven Copywriting & Content Generation – Copy.ai Academy
January 11, 2030 - July 21, 2025Predictive Analytics & AI for Business Growth – IBM Data Science Academy
January 11, 2030 - July 21, 2025Google Ads Certification
January 11, 2030 - October 8, 2025Google Analytics Certification
January 11, 2030 - October 8, 2025HubSpot Certification
January 11, 2030 - October 8, 2025SEMrush Certification
January 11, 2030 - October 8, 2025Meta Blueprint Certification
January 11, 2030 - October 8, 2025Google Ads Certification – Google Skillshop
January 11, 2030 - October 8, 2025SEMrush SEO Certification – SEMrush Academy
January 11, 2030 - October 8, 2025HubSpot Content Marketing Certification – HubSpot Academy
January 11, 2030 - October 8, 2025LinkedIn Marketing Certification – LinkedIn Learning
January 11, 2030 - October 8, 2025Meta Blueprint – Facebook Ads Certification
January 11, 2030 - October 8, 2025Industry Experience
Software & Internet, Transportation & Logistics, Manufacturing, Professional Services, Retail, Media & Entertainment, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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