Managed all operational aspects including inventory, supply chain, and vendor relationships to ensure smooth business functioning. Founded and developed a niche retail female clothing brand, driving social media campaigns to build brand awareness and customer engagement. Analyzed social media metrics to optimize content and improve customer targeting and retention.

Social media manager at Bariks Luxe Salon, kozhikode, India

August 1, 2024 - July 21, 2025

Developed and executed comprehensive social media strategies that increased brand engagement by 40%. Led a creative team to produce high-quality content across multiple platforms, ensuring brand consistency. Implemented influencer marketing campaigns that expanded brand reach and improved customer acquisition. Monitored and analyzed social media performance metrics to refine content and target audience approaches. Collaborated with cross-functional teams to align social media initiatives with overall marketing goals. Managed video editing projects to produce captivating visual content that enhanced user interaction. Created innovative social media content that increased follower interaction and brand visibility.

Social media manager at Kheoni wellness, Indore

February 1, 2025 - July 21, 2025

Led a creative team to produce consistent and high-quality content across multiple social media platforms. Implemented influencer marketing campaigns to expand brand reach and improve customer acquisition. Collaborated with cross-functional teams to align social media initiatives with marketing objectives. Managed video editing projects and created innovative content to enhance user interaction and brand visibility. Monitored and analyzed social media metrics to optimize content and improve audience targeting. Created and managed engaging multimedia content tailored to platform-specific audiences to drive higher engagement rates. Directed video editing and content production projects to enhance brand storytelling and audience connection.

Chef & Assistant art director at Maxfilm Production, Chiang mai, Thailand

May 1, 2025 - July 21, 2025

Prepared meals thrice a day for the crew members of the production, curated art elements for the feature film. Managed inventory and procurement of culinary supplies to support timely meal preparation for the production crew. Collaborated with the production team to develop and integrate artistic concepts that enhanced the visual storytelling of the project. Coordinated with various departments to ensure seamless alignment of art direction and culinary services throughout the production process. Collaborated closely with the art director to develop and integrate visual themes that enhanced the storytelling of social media campaigns. Prepared meals for the crew members.

Freelancer Social media manager at Artist Vanilla, Remote

May 1, 2025 - Present

Created and managed content calendars to ensure consistent, timely, and relevant posts across platforms. Analyzed account metrics using advanced tools to optimize strategies and improve audience targeting for clients.

Social Media Manager at Barik's Luxe Salon

January 1, 2020 - January 1, 2023

Led social media strategy and content creation across multiple platforms; managed video editing and brand campaigns; collaborated with cross-functional teams to improve brand visibility and customer engagement; utilized data-driven insights to optimize campaigns; coordinated influencer collaborations and campaign development.

Freelance Editor / Social Media Manager at Kheoni Wellness

January 1, 2023 - January 1, 2024

Managed freelance editing and social media projects; created and edited content; led brand campaigns and audience engagement efforts; delivered content across platforms with cross-functional collaboration.

Production Assistant / Art Director / Chef at Max Film Production

January 1, 2024 - January 1, 2025

Supported production processes; contributed to art direction and set design; developed visual storytelling elements; coordinated with multiple departments; prepared daily meals for production crew and managed inventory and procurement of culinary supplies.

Social Media Manager at Barai Handcrafted Furniture

January 1, 2012 - January 1, 2016

Managed social media presence for a handcrafted furniture brand; created and curated content; built brand awareness and engagement; executed brand campaigns and content strategies.

Founder & Head of Operations at Fliza's Closet

January 1, 2020 - December 31, 2023

Led operations, branding, and content strategy for the label. Built an inventory and procurement system, managed cross-functional teams, and drove brand growth across digital channels. Implemented data-driven campaigns, increased brand awareness and customer engagement, and ensured consistent brand messaging across platforms.

Social Media Manager at Barik's Luxe Salon

January 1, 2023 - December 31, 2024

Managed social media campaigns, boosted engagement and brand awareness, and delivered visual content across platforms. Coordinated with creative teams to align art direction and marketing goals.

Freelance Editor / Social Media Manager at Kheoni Wellness

January 1, 2025 - Present

Freelance editor and social media manager responsible for content creation, video editing, and brand campaigns. Led end-to-end social media initiatives and engaged audiences across channels.

Production Assistant / Art Director at Max Film

January 1, 2024 - December 31, 2025

Supported production workflows, assisted art direction, and contributed to on-set styling and culinary aspects as a chef for productions. Coordinated with teams to deliver creative assets on schedule.

Head of Operations at Barik's Luxe Salon

January 1, 2020 - December 31, 2023

Led operations, including inventory, supply chain, and vendor relations to ensure smooth business operations.

Assistant Art Director / Chef at Max Film Production

January 1, 2024 - December 31, 2025

Led art direction for feature films and collaborated with the art director to develop visual themes for storytelling and social media campaigns; produced innovative content to boost engagement and visibility. Prepared daily meals for the production crew and managed inventory and procurement of culinary supplies.

Freelance Editor / Social Media Manager at Self-Employed

January 1, 2025 - Present

Provided freelance editing and social media management services, expanding reach, maintaining brand consistency, and analyzing metrics to optimize performance.