Hi, I'm Lisa-Marie Ashbury, a passionate marketing specialist with over 25 years of experience working across commercial and charity sectors. I love crafting creative, strategic marketing campaigns that help brands grow their visibility and meaningful engagement. My approach is always hands-on, values-led, and focused on the human story behind every campaign. Whether leading digital transformation as a Head of Marketing or supporting local charities through donor engagement, I enjoy making a real difference with my work. Currently, I'm open to part-time roles and freelance projects where I can use my skills to contribute positively and help communities thrive.

Lisa - Marie Ashbury

Hi, I'm Lisa-Marie Ashbury, a passionate marketing specialist with over 25 years of experience working across commercial and charity sectors. I love crafting creative, strategic marketing campaigns that help brands grow their visibility and meaningful engagement. My approach is always hands-on, values-led, and focused on the human story behind every campaign. Whether leading digital transformation as a Head of Marketing or supporting local charities through donor engagement, I enjoy making a real difference with my work. Currently, I'm open to part-time roles and freelance projects where I can use my skills to contribute positively and help communities thrive.

Available to hire

Hi, I’m Lisa-Marie Ashbury, a passionate marketing specialist with over 25 years of experience working across commercial and charity sectors. I love crafting creative, strategic marketing campaigns that help brands grow their visibility and meaningful engagement. My approach is always hands-on, values-led, and focused on the human story behind every campaign.

Whether leading digital transformation as a Head of Marketing or supporting local charities through donor engagement, I enjoy making a real difference with my work. Currently, I’m open to part-time roles and freelance projects where I can use my skills to contribute positively and help communities thrive.

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Work Experience

Head of Marketing – UK & Ireland at ADT Fire & Security
January 1, 2012 - March 31, 2021
Directed marketing, communications, product, and channel marketing teams across B2B and B2C sectors. Delivered high-performing lead generation campaigns via digital, PR, social, and paid media channels. Oversaw company rebrand and developed integrated brand strategies. Managed marketing budgets, suppliers, teams, and reporting. Led inbound lead generation team, improving conversions and streamlining lead processing.
Head of Outreach Marketing. Trustee at CPRE Norfolk
July 1, 2024 - Present
Lead strategic marketing and digital communications to promote CPRE Norfolk's mission and campaigns. Responsible for developing long-term plans to raise awareness, grow membership, and build partnerships. Support content creation, community engagement, and brand storytelling to amplify the voice of nature.
Marketing & Communications Specialist at Blue Magpie Foundation
July 1, 2024 - March 1, 2025
Oversee content strategy, digital campaigns, and audience engagement to support vulnerable children through education. Manage newsletters, press materials, and social media, aligning messaging with fundraising and outreach goals. Collaborate with volunteers and partners to co-create impactful, compassionate marketing materials.
Freelance Marketing Consultant
January 1, 2022 - Present
Worked with various clients across industries to develop and execute marketing strategies that improve brand awareness, engagement, and achieve measurable outcomes. Focused on scaling clients through targeted campaigns including SEO, PPC, and social media marketing.

Education

BSc at University of St Andrews
January 1, 1990 - December 31, 1994
Engineering Design & Advanced CAD at Edinburgh Napier University
January 1, 1995 - December 31, 1996

Qualifications

Charity marketing, fundraising compliance, safeguarding
January 11, 2030 - July 21, 2025
Charity marketing
January 11, 2030 - July 21, 2025
Fundraising compliance
January 11, 2030 - July 21, 2025
Safeguarding
January 11, 2030 - July 21, 2025

Industry Experience

Non-Profit Organization, Consumer Goods, Professional Services, Manufacturing