Available to hire
Hi, I’m Nicola Bryan, a Senior Graphic Designer and Creative Lead with extensive experience working with premium brands in fashion and lifestyle sectors. I specialise in elevating businesses through bold, contemporary design across e-commerce, retail, print, and digital platforms. I enjoy blending creativity with commercial insight to deliver impactful 360 campaigns and customer-focused digital experiences.
With a strong interest in pop culture, media, and the arts, I have a multidisciplinary approach to creative execution. Whether working on international rollouts, brand guidelines, or social media content, I always aim to create designs that visually stand out and deeply engage customers.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Beginner
Work Experience
Senior Digital Designer at River Island
November 1, 2023 - July 21, 2025Led digital-first campaigns across web, email, app, and social, while also delivering print and in-store assets such as invites, OOH, hoardings, and VM graphics. Created end-to-end toolkits including templates, wireframes, and design systems to support team output. Led weekly sign-off meetings with Directors ensuring alignment with business goals. Collaborated closely with Copy and UX teams to craft customer-focused digital experiences.
Senior Freelance Designer
November 1, 2023 - PresentWorking with a range of e-commerce brands on website and content management, email marketing, and brand identity. I specialise in elevating businesses by helping them look more established and trustworthy - aiming to connect them to a wider audience. Recent clients include Simmi.com (Simmi London), Fixate.co.uk, and Focusagency.
Senior Digital Designer at River Island
November 1, 2023 - July 21, 2025Led digital-first campaigns across web, email, app, and social, delivering print and in-store assets including invites, OOH, hoardings, and VM graphics. Created end-to-end toolkits such as templates, wireframes, and design systems to support team output. Led weekly sign-off meetings with Directors to ensure creative alignment with business goals. Collaborated closely with Copy and UX teams to craft customer-focused digital experiences.
Senior Freelance Designer
November 1, 2023 - PresentWorking with a range of e-commerce brands on website and content management, email marketing, and brand identity. Specializing in elevating businesses by helping them look more established and trustworthy, aiming to connect them to a wider audience. Recent clients include Simmi.com (Simmi London), Fixate.co.uk, Charleysignature.com, and Focusagency.group.
Senior Digital Designer at River Island
November 1, 2023 - July 21, 2025Led digital-first campaigns across web, email, app, and social, while also delivering print and in-store assets. Created end-to-end toolkits including templates, wireframes, and design systems to support team output. Led weekly sign-off meetings with Directors and collaborated closely with Copy and UX teams.
Senior Freelance Designer at Freelance
November 1, 2023 - PresentWorking with a range of e-commerce brands on website and content management, email marketing, and brand identity. Specialized in elevating businesses by helping them look more established and trustworthy, aiming to connect them to a wider audience.
Graphic Design Manager at Topshop | Topman
March 1, 2022 - July 21, 2025Promoted to lead brand unification for both Topshop and Topman. Managed a team of six, directed seasonal concepts, and signed off all customer-facing artwork across windows, marketing, and in-store. Led high-profile collaborations with Kylie Cosmetics, Ivy Park, Adidas, and Kendall & Kylie Swim.
Graphic Design Manager at Topshop | Topman
March 1, 2022 - July 21, 2025Promoted to lead brand unification for Topshop and Topman. Managed a team of six, directing seasonal concepts and approving all customer-facing artwork across windows, marketing, and in-store. Led high-profile collaborations with Kylie Cosmetics, Ivy Park, Adidas, and Kendall & Kylie Swim.
Graphic Design Manager at Topshop | Topman
March 1, 2022 - July 21, 2025Promoted to lead brand unification for both Topshop and Topman. Managed a team of six, directed seasonal concepts, and signed off all customer-facing artwork across windows, marketing, and in-store. Led high-profile collaborations with Kylie Cosmetics, Ivy Park, Adidas, and Kendall & Kylie Swim.
Lead Retail Graphic Designer at Topshop
February 1, 2020 - July 21, 2025Managed team of three designers and freelancers to establish consistent brand identity across Topshop stores internationally. Oversaw all retail graphics—from in-store signage, POS, windows, environmental graphics to collaborations and event creative.
Lead Retail Graphic Designer at Topshop
February 1, 2020 - July 21, 2025Established a strong and consistent brand identity across Topshop stores internationally. Managed a team of three designers and multiple freelancers, overseeing all retail graphics including in-store signage, POS, windows, environmental graphics, collaborations, and event creative.
Lead Retail Graphic Designer at Topshop
February 1, 2020 - July 21, 2025Responsible for establishing a strong and consistent brand identity across international Topshop stores. Managed a team of three designers and freelancers, overseeing all retail graphics including in-store signage, POS, windows, environmental graphics, collaborations, and events creative.
Lead Print Graphic Designer at The Jigsaw Group
July 1, 2015 - July 21, 2025Oversaw design, production, and management of print materials across The Jigsaw Group. Completed a Jigsaw rebrand, including updated logo, brand guidelines, carrier bags, and packaging for homeware. Managed projects from concept to completion, involving artwork creation and supplier briefings.
Lead Print Graphic Designer at The Jigsaw Group
July 1, 2015 - July 21, 2025Managed the design, production, and management of all print materials across The Jigsaw Group. Successfully completed a Jigsaw re-brand including an updated logo, brand guidelines, carrier bags, and packaging for homeware. Oversaw projects from concept to completion involving artwork creation and supplier briefings.
Lead Print Graphic Designer at The Jigsaw Group
July 1, 2015 - July 21, 2025Oversaw design, production, and management of print across the company. Successfully completed a re-brand including logo update, brand guidelines, carrier bags, and packaging. Managed projects from concept to completion, including artwork creation and supplier briefings.
Senior Graphic Designer (Freelance) at Reiss
January 1, 2013 - July 21, 2025Managed design and production for three seasonal window schemes across digital and print: Autumn Winter, Christmas, and New Season Sale. Collaborated with VM and international teams for global brand consistency, reporting to the Head of Creative. Liaised with printers and suppliers throughout.
Senior Graphic Designer (Freelance) at Reiss
January 1, 2013 - July 21, 2025Managed design and production for seasonal window schemes across digital and print (Autumn Winter, Christmas and New Season Sale). Collaborated with VM and international teams for global brand consistency, reported to the Head of Creative, and liaised with printers and suppliers.
Senior Graphic Designer (Freelance) at Reiss
January 1, 2013 - July 21, 2025Managed design and production for seasonal window schemes across digital and print. Collaborated closely with VM and international teams to ensure global brand consistency and liaised with printers and suppliers.
Graphic Designer at French Connection
May 1, 2011 - July 21, 2025Produced in-store and window graphics globally with a team of two. Managed projects from concept to print, liaised with suppliers and printers, and communicated directly with international teams.
Graphic Designer at French Connection
May 1, 2011 - July 21, 2025Collaboratively produced all in-store and window graphics globally. Managed projects from concept to print including liaising with suppliers, printers, and communicating with international teams.
Graphic Designer at French Connection
May 1, 2011 - July 21, 2025Produced all in-store and window graphics globally as part of a two-person team. Managed projects from concept to print, liaised with suppliers, and worked directly with international teams.
Freelance Junior Graphic Designer at Jimmy Choo
November 1, 2010 - July 21, 2025Assisted Senior Graphic Designer with print and digital design briefs, including designing the Cruise 2010 look book and a promotional mailer advertising a new shoe range.
Freelance Junior Graphic Designer at Jimmy Choo
November 1, 2010 - July 21, 2025Assisted the Senior Graphic Designer with print and digital design briefs including designing the Cruise 2010 look book and a promotional mailer advertising a new shoe range.
Freelance Junior Graphic Designer at Jimmy Choo
November 1, 2010 - July 21, 2025Assisted the Senior Graphic Designer with print and digital design briefs, including designing the Cruise 2010 look book and promotional mailer for a new shoe range.
Graphic Design Intern at Harvey Nichols
August 1, 2010 - July 21, 2025Worked on illustrative and typographic design solutions under senior designer guidance, focusing on in-store brands, promotional signage, windows, directionals, and A-boards. Updated and maintained brand guidelines and artwork.
Graphic Design Intern at Harvey Nichols
August 1, 2010 - July 21, 2025Worked under the guidance of the Senior Graphic Designer on illustrative and typographic design solutions for in-store brands, promotional and informative signage, graphics for windows, directionals, and A-boards. Updated and maintained brand guidelines and artwork.
Graphic Design Intern at Harvey Nichols
August 1, 2010 - July 21, 2025Worked on illustrative and typographic design solutions focusing on in-store brands, signage, window graphics, directionals, and maintaining brand guidelines and artwork.
Education
BA (Hons) at London College of Communication
January 11, 2030 - July 21, 2025Foundation Diploma at Epping Forest College
January 11, 2030 - July 21, 2025BA (Hons) Graphic Design, Typography at London College of Communication
January 1, 2009 - December 31, 2012Foundation Diploma Graphic Design at Epping Forest College
January 1, 2008 - December 31, 2009Qualifications
Industry Experience
Retail, Consumer Goods, Media & Entertainment, Real Estate & Construction, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Beginner
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