I am a dynamic Social Media Executive with extensive experience in content creation, campaign management, and audience engagement across multiple platforms. I enjoy leveraging video production skills, web development knowledge, and social media analytics to drive brand awareness and optimize marketing campaigns. I am passionate about using data insights to enhance performance and refine digital marketing strategies. I am eager to grow my skill set in advanced campaign strategies and contribute to a forward-thinking team that drives impactful marketing initiatives. I look forward to making a positive impact in the digital marketing space and expanding my expertise through new challenges and opportunities.

Issa El Mais

I am a dynamic Social Media Executive with extensive experience in content creation, campaign management, and audience engagement across multiple platforms. I enjoy leveraging video production skills, web development knowledge, and social media analytics to drive brand awareness and optimize marketing campaigns. I am passionate about using data insights to enhance performance and refine digital marketing strategies. I am eager to grow my skill set in advanced campaign strategies and contribute to a forward-thinking team that drives impactful marketing initiatives. I look forward to making a positive impact in the digital marketing space and expanding my expertise through new challenges and opportunities.

Available to hire

I am a dynamic Social Media Executive with extensive experience in content creation, campaign management, and audience engagement across multiple platforms. I enjoy leveraging video production skills, web development knowledge, and social media analytics to drive brand awareness and optimize marketing campaigns. I am passionate about using data insights to enhance performance and refine digital marketing strategies.

I am eager to grow my skill set in advanced campaign strategies and contribute to a forward-thinking team that drives impactful marketing initiatives. I look forward to making a positive impact in the digital marketing space and expanding my expertise through new challenges and opportunities.

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Language

Arabic
Fluent
English
Advanced

Work Experience

Social Media Specialist at Medlink Students, Lebanon
September 1, 2023 - Present
Design and implement comprehensive social media strategies to boost brand visibility and enhance audience engagement across various platforms. Produce, design, and schedule compelling content tailored to Medlink Students' target demographic, ensuring alignment with marketing goals. Oversee daily interactions on social media channels, addressing inquiries and fostering a positive, interactive community. Monitor social media trends and analyze performance metrics to refine strategies and improve reach and engagement. Collaborate with cross-functional teams to synchronize social media efforts with larger marketing campaigns. Research competitor activities and industry trends to inform content development and maintain brand relevance.
Social Media Executive at LBCI, Digital Media Department, Jounieh, Lebanon
July 1, 2023 - July 21, 2025
Directed and managed the official social media accounts of LBCI and its programs, ensuring consistent branding and fostering audience engagement across platforms. Created, organized, and scheduled multimedia content to promote network shows, special programs, and breaking news, delivering timely and engaging communication with audiences. Monitored and addressed copyright violations by identifying and reporting stolen videos on YouTube and Facebook, successfully reducing unauthorized usage. Coordinated social media campaigns for major national events, including Miss Lebanon, providing real-time updates, exclusive content, and interactive audience engagement to boost event visibility. Analyzed platform performance and insights to refine content strategies, enhance audience reach, and improve engagement levels effectively.
Videographer at We Asked The Lebanese, YouTube Channel
December 31, 2021 - July 21, 2025
Oversaw all aspects of the YouTube channel’s operations, including content creation, video production, and platform management. Filmed and edited high-quality videos, ensuring they adhered to the channel’s creative vision and resonated with the target audience. Uploaded and optimized video content on YouTube, including crafting engaging titles, descriptions, and thumbnails to maximize visibility. Implemented monetization strategies, enabling revenue generation through ads and sponsored content. Designed and produced custom animated intros and outros, enhancing the channel’s branding and professional appeal.
Web Developer, Editor and Owner at Arablytical News Website
December 31, 2020 - July 21, 2025
Independently owned and managed the Arablytical News Website, overseeing all aspects of the project, including conceptualization, design, and full platform development. Conceptualized and developed a fully functional news website, handling both design and backend development. Managed daily operations, including publishing accurate and timely news articles to engage the target audience. Secured a domain name and configured hosting services to ensure optimal website performance and reliability. Integrated Google AdSense into the website and strategically placed advertisements to generate revenue. Created and published engaging content on Facebook, leveraging social media to drive traffic to the website and enhance audience reach.
Videographer at Foodorn, YouTube Channel
December 31, 2019 - July 21, 2025
Managed the entire YouTube channel lifecycle, from conceptualization and content planning to execution and platform optimization. Filmed, edited, and uploaded visually engaging videos, maintaining high production quality to captivate the target audience. Set up and optimized monetization strategies through YouTube, ensuring consistent revenue generation. Designed and produced custom animated intros and outros, enhancing video branding and professional presentation. Streamlined video publishing workflows and maintained a consistent posting schedule to increase audience engagement and channel growth.
Social Media Specialist at Medlink Students, Lebanon
September 1, 2023 - Present
Design and implement comprehensive social media strategies to boost brand visibility and enhance audience engagement across various platforms. Produce, design, and schedule compelling content tailored to Medlink Students’ target demographic, ensuring alignment with marketing goals. Oversee daily interactions on social media channels, addressing inquiries and fostering a positive, interactive community. Monitor social media trends and analyze performance metrics to refine strategies and improve reach and engagement. Collaborate with cross-functional teams to synchronize social media efforts with larger marketing campaigns. Research competitor activities and industry trends to inform content development and maintain brand relevance.
Social Media Executive at LBCI, Digital Media Department, Jounieh, Lebanon
July 31, 2023 - July 21, 2025
Directed and managed official social media accounts of LBCI and its programs, ensuring consistent branding and fostering audience engagement across platforms. Created, organized, and scheduled multimedia content to promote network shows, special programs, and breaking news, delivering timely and engaging communication with audiences. Monitored and addressed copyright violations by identifying and reporting stolen videos on YouTube and Facebook, successfully reducing unauthorized usage. Coordinated social media campaigns for major national events, including Miss Lebanon, providing real-time updates, exclusive content, and interactive audience engagement to boost event visibility. Analyzed platform performance and insights to refine content strategies, enhance audience reach, and improve engagement levels effectively.
Videographer at We Asked The Lebanese, YouTube Channel
December 31, 2021 - July 21, 2025
Oversaw all aspects of the YouTube channel’s operations, including content creation, video production, and platform management. Filmed and edited high-quality videos, ensuring adherence to the channel’s creative vision and resonance with the target audience. Uploaded and optimized video content on YouTube, crafting engaging titles, descriptions, and thumbnails to maximize visibility. Implemented monetization strategies, enabling revenue generation through ads and sponsored content. Designed and produced custom animated intros and outros, enhancing the channel’s branding and professional appeal.
Web Developer, Editor and Owner at Arablytical News Website
December 31, 2020 - July 21, 2025
Independently owned and managed the Arablytical News Website, overseeing all aspects including conceptualization, design, and full platform development. Conceptualized and developed a fully functional news website, handled both design and backend development. Managed daily operations, including publishing accurate and timely news articles to engage the target audience. Secured a domain name and configured hosting services to ensure optimal website performance and reliability. Integrated Google AdSense and strategically placed advertisements to generate revenue. Created and published engaging content on Facebook, leveraging social media to drive traffic and enhance audience reach.
Videographer at Foodorn, YouTube Channel
December 31, 2019 - July 21, 2025
Managed the entire YouTube channel lifecycle, from conceptualization, content planning to execution and platform optimization. Filmed, edited, and uploaded visually engaging videos maintaining high production quality to captivate the target audience. Set up and optimized monetization strategies through YouTube ensuring consistent revenue generation. Designed and produced custom animated intros and outros, enhancing video branding and professional presentation. Streamlined video publishing workflows and maintained a consistent posting schedule to increase audience engagement and channel growth.

Education

Communication Arts at AUL, Lebanon
October 1, 2021 - February 28, 2022
Information Technology at CIS College, Lebanon
January 1, 2019 - December 31, 2021
Communication Arts - Radio TV and Film at AUL, Lebanon
October 1, 2021 - February 28, 2022
Information Technology at CIS College, Lebanon
January 1, 2019 - December 31, 2021

Qualifications

Photography Course, Mira Training Center, Beirut, Lebanon
September 1, 2014 - October 31, 2014
Photography Course, Mira Training Center, Beirut, Lebanon
September 1, 2014 - October 31, 2014

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Education