Hi, I'm Heidi Leonard, a Senior Graphic Designer with over 10 years of experience in both freelance and in-house design. I specialize in branding, trade show and event design, promotional campaigns, and marketing collateral. I’m skilled in managing creative projects and deadlines with a keen eye for detail. I love working on diverse projects ranging from digital design for social media to package design and storyboard creation. When I'm not designing, I enjoy photography and mentoring upcoming designers. Let's create something amazing together!…

Heidi Leonard

Hi, I'm Heidi Leonard, a Senior Graphic Designer with over 10 years of experience in both freelance and in-house design. I specialize in branding, trade show and event design, promotional campaigns, and marketing collateral. I’m skilled in managing creative projects and deadlines with a keen eye for detail. I love working on diverse projects ranging from digital design for social media to package design and storyboard creation. When I'm not designing, I enjoy photography and mentoring upcoming designers. Let's create something amazing together!…

Available to hire

Hi, I’m Heidi Leonard, a Senior Graphic Designer with over 10 years of experience in both freelance and in-house design. I specialize in branding, trade show and event design, promotional campaigns, and marketing collateral. I’m skilled in managing creative projects and deadlines with a keen eye for detail.

I love working on diverse projects ranging from digital design for social media to package design and storyboard creation. When I’m not designing, I enjoy photography and mentoring upcoming designers. Let’s create something amazing together!

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Skills

Experience Level

Work Experience

Freelance Graphic Designer at Self-employed
January 1, 2006 - Present
Worked as a freelance graphic designer from 2006 to present, providing creative design services to a wide range of clients including Salesforce, Cintas, Sun Chemical, Heartland Dental, and others. Responsibilities included creating promotional campaigns, branding materials, digital and print design, trade show planning and graphics, wayfinding/signage, infographics, iconography, presentation design, magazine and brochure design, package design, direct mail, UX/UI design, storyboard design, apparel design, and production design.
Graphic Designer II at Sun Chemical Corporation
December 31, 2019 - July 21, 2025
Collaborated with the global Marketing Team to plan trade shows and design event graphics; planned and designed interior re-branding with leadership team; improved and updated Sun Chemical’s global marketing collateral; created graphics for advertising (print, online and social media), sales meetings, presentations, holiday cards, website, and email marketing; photographed and photo corrected product images; managed vendors, mentored freelancers, and interns.
Design Intern at WBNS 10-TV
December 31, 2009 - July 21, 2025
Designed informational screens for newscasts, lower and upper thirds, and broadcast themes. Created web advertisements and gained exposure to animation technologies.
Tabloid Designer at Cincinnati Enquirer
December 31, 2008 - July 21, 2025
Designed page layouts and co-supervised photo-shoots for CiN Weekly Magazine.
Freelance Graphic Designer at Self-employed
January 1, 2006 - Present
Serving a wide variety of clients including Salesforce, Cintas, Sun Chemical, and more, I manage creative projects encompassing promotional campaigns, brand creation and promotion, digital design for email and social media, trade show and event planning, wayfinding/signage, infographics, magazine/newsletter/brochure design, packaging, direct mail, UX/UI design, storyboard and apparel design, and production design.
Graphic Designer II at Sun Chemical Corporation
December 31, 2019 - July 21, 2025
Collaborated with the global marketing team to plan trade shows and event graphics; planned and designed interior rebranding with leadership team; improved and updated global marketing collateral; created graphics for advertising (print, online, social media), sales meetings, presentations, holiday cards, website, and email marketing; photographed and photo corrected product images; managed vendors; mentored freelancers and interns.
Design Intern at WBNS 10-TV
December 31, 2009 - July 21, 2025
Designed informational screens for newscasts, lower and upper thirds, and broadcast themes; created web advertisements; gained exposure to animation techniques.
Tabloid Designer at Cincinnati Enquirer
December 31, 2008 - July 21, 2025
Designed page layouts and co-supervised photo shoots for CiN Weekly Magazine.
Freelance Graphic Designer at Self-employed
January 1, 2006 - Present
Provided comprehensive graphic design services including branding, promotional campaigns, digital design, trade show/event graphics, wayfinding, infographics, presentation design, print collateral, UX/UI, storyboard, apparel, and production design. Worked with clients such as Salesforce, Cintas, Sun Chemical, Heartland Dental, and others. Managed projects with great attention to detail and met deadlines effectively.
Graphic Designer II at Sun Chemical Corporation
December 31, 2019 - July 21, 2025
Collaborated with the global Marketing Team to plan trade shows and design event graphics; planned and designed interior re-branding; improved and updated global marketing collateral; created graphics for advertising, sales meetings, presentations, holiday cards, website, and email marketing; photographed and photo corrected product images; managed vendors and mentored freelancers and interns.
Design Intern at WBNS 10-TV
December 31, 2009 - July 21, 2025
Designed informational screens for newscasts, lower and upper thirds, and themed broadcasts; created web advertisements and gained exposure to animation.
Tabloid Designer at Cincinnati Enquirer
December 31, 2008 - July 21, 2025
Designed page layouts and co-supervised photo-shoots for CiN Weekly Magazine.

Education

Bachelor of Science at The Art Institute of Pittsburgh
January 1, 2008 - December 31, 2010
Associate of Applied Business at The Modern College of Design (FKA: School of Advertising Art)
January 1, 2005 - December 31, 2007
Bachelor of Science at The Art Institute of Pittsburgh
January 1, 2008 - December 31, 2010
Associate of Applied Business at The Modern College of Design (FKA: School of Advertising Art)
January 1, 2005 - December 31, 2007
Bachelor of Science at The Art Institute of Pittsburgh
January 1, 2008 - December 31, 2010
Associate of Applied Business at The Modern College of Design (FKA: School of Advertising Art)
January 1, 2005 - December 31, 2007

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Media & Entertainment, Healthcare, Non-Profit Organization, Manufacturing, Education

Skills

Experience Level