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Hi, I'm Ivana Velimirovic, a passionate digital marketing manager with 5 years of experience, specializing in SEO, content creation, influencer engagement, and social media strategy. I love blending my technical background in Information Systems with my creative marketing skills to craft campaigns that truly connect with audiences and drive results. I thrive in startup environments where I can build strategies from scratch, grow communities, and use data-driven insights to refine marketing efforts. Whether managing influencer partnerships, optimizing website traffic, or creating engaging content, I bring energy and strategic thinking to every project I take on.…Hi, I'm Ivana Velimirovic, a passionate digital marketing manager with 5 years of experience, specializing in SEO, content creation, influencer engagement, and social media strategy. I love blending my technical background in Information Systems with my creative marketing skills to craft campaigns that truly connect with audiences and drive results. I thrive in startup environments where I can build strategies from scratch, grow communities, and use data-driven insights to refine marketing efforts. Whether managing influencer partnerships, optimizing website traffic, or creating engaging content, I bring energy and strategic thinking to every project I take on.

Ivana Velimirovic

Digital Marketer, Marketing Strategist, Influencer Marketing Manager, +2

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Hi, I'm Ivana Velimirovic, a passionate digital marketing manager with 5 years of experience, specializing in SEO, content creation, influencer engagement, and social media strategy. I love blending my technical background in Information Systems with my creative marketing skills to craft campaigns that truly connect with audiences and drive results. I thrive in startup environments where I can build strategies from scratch, grow communities, and use data-driven insights to refine marketing efforts. Whether managing influencer partnerships, optimizing website traffic, or creating engaging content, I bring energy and strategic thinking to every project I take on.…Hi, I'm Ivana Velimirovic, a passionate digital marketing manager with 5 years of experience, specializing in SEO, content creation, influencer engagement, and social media strategy. I love blending my technical background in Information Systems with my creative marketing skills to craft campaigns that truly connect with audiences and drive results. I thrive in startup environments where I can build strategies from scratch, grow communities, and use data-driven insights to refine marketing efforts. Whether managing influencer partnerships, optimizing website traffic, or creating engaging content, I bring energy and strategic thinking to every project I take on.

Available to hire

Hi, I’m Ivana Velimirovic, a passionate digital marketing manager with 5 years of experience, specializing in SEO, content creation, influencer engagement, and social media strategy. I love blending my technical background in Information Systems with my creative marketing skills to craft campaigns that truly connect with audiences and drive results.

I thrive in startup environments where I can build strategies from scratch, grow communities, and use data-driven insights to refine marketing efforts. Whether managing influencer partnerships, optimizing website traffic, or creating engaging content, I bring energy and strategic thinking to every project I take on.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Serbian

Fluent

Work Experience

Digital Marketing Specialist at Podyx/PodSpotters

January 1, 2024 - Present

Built and executed the foundational marketing strategy for two startups, including content calendars, SEO-optimized blogs and websites. Grew website organic traffic to 653 and 195 monthly visitors within 3 months from scratch by launching SEO-optimized content and blog. Established social media presence from zero, growing audience to over 200 followers and increasing average post engagement by 56% within 6 months. Set up GA4 tracking and created data dashboards to monitor user behavior and campaign performance.

Growth Manager Assistant at Porobic Group

January 1, 2024 - July 21, 2025

Closed influencer partnerships for Swedish watch brand Mockberg, collaborating with influencers ranging from 60K to over 1M followers across EU markets. Provided strategic support to the CEO including in-depth market research, client meetings, and contributed to closing 5+ B2B deals. Coordinated cross-functional efforts between sales and marketing teams to ensure strategic alignment and maximize campaign ROI. Improved influencer campaign ROAS by an estimated 75% through better segmentation, creative input, and negotiation strategies.

Medior Influencer Marketing Specialist at BM Digital

January 1, 2023 - July 21, 2025

Managed influencer partnerships across multiple EU and US markets, closing 100+ brand deals including booking high-profile celebrity brands like Vanessa Hudgens’ skincare brand. Streamlined internal campaign workflow, reducing delivery time by 70% and improving cross-team coordination.

Business Development Intern at Procter & Gamble

January 1, 2021 - July 21, 2025

Handled strategic planning and negotiations with Serbia’s top 2 retailers in Health and Beauty Care as Key Account Manager. Supported Brand Management for GROSS category (household cleaning products), helping roll out a product innovation projected to revolutionize the dishwashing category. Conducted internal data analysis and performance tracking for 50+ SKUs.