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Hi, I'm Ridalby Abreu, a passionate professional with experience in digital media production and ad sales coordination. I've had the opportunity to work and grow in vibrant environments like Univision Communications where I managed advertising sales and client relations. Alongside my professional career, I have been performing as a professional DJ internationally since 2012, creating seamless mixes and engaging diverse audiences. I am well-versed in sound engineering, music production, and social media platforms which keeps me connected with the latest trends in the media industry. I also enjoy leadership roles, having served as president of my fraternity during college, where I worked on academic and cultural initiatives within the community. I’m always eager to learn and grow both personally and professionally.…Hi, I'm Ridalby Abreu, a passionate professional with experience in digital media production and ad sales coordination. I've had the opportunity to work and grow in vibrant environments like Univision Communications where I managed advertising sales and client relations. Alongside my professional career, I have been performing as a professional DJ internationally since 2012, creating seamless mixes and engaging diverse audiences. I am well-versed in sound engineering, music production, and social media platforms which keeps me connected with the latest trends in the media industry. I also enjoy leadership roles, having served as president of my fraternity during college, where I worked on academic and cultural initiatives within the community. I’m always eager to learn and grow both personally and professionally.

Ridalby Abreu

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Hi, I'm Ridalby Abreu, a passionate professional with experience in digital media production and ad sales coordination. I've had the opportunity to work and grow in vibrant environments like Univision Communications where I managed advertising sales and client relations. Alongside my professional career, I have been performing as a professional DJ internationally since 2012, creating seamless mixes and engaging diverse audiences. I am well-versed in sound engineering, music production, and social media platforms which keeps me connected with the latest trends in the media industry. I also enjoy leadership roles, having served as president of my fraternity during college, where I worked on academic and cultural initiatives within the community. I’m always eager to learn and grow both personally and professionally.…Hi, I'm Ridalby Abreu, a passionate professional with experience in digital media production and ad sales coordination. I've had the opportunity to work and grow in vibrant environments like Univision Communications where I managed advertising sales and client relations. Alongside my professional career, I have been performing as a professional DJ internationally since 2012, creating seamless mixes and engaging diverse audiences. I am well-versed in sound engineering, music production, and social media platforms which keeps me connected with the latest trends in the media industry. I also enjoy leadership roles, having served as president of my fraternity during college, where I worked on academic and cultural initiatives within the community. I’m always eager to learn and grow both personally and professionally.

Available to hire

Hi, I’m Ridalby Abreu, a passionate professional with experience in digital media production and ad sales coordination. I’ve had the opportunity to work and grow in vibrant environments like Univision Communications where I managed advertising sales and client relations. Alongside my professional career, I have been performing as a professional DJ internationally since 2012, creating seamless mixes and engaging diverse audiences.

I am well-versed in sound engineering, music production, and social media platforms which keeps me connected with the latest trends in the media industry. I also enjoy leadership roles, having served as president of my fraternity during college, where I worked on academic and cultural initiatives within the community. I’m always eager to learn and grow both personally and professionally.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Ad Sales Coordinator at Univision Communications Inc

January 31, 2022 - July 21, 2025

Grew relationships with advertising agency counterparts and internal Univision departments including Pricing and Planning, Inventory Management, Partner Solutions, Ad Compliance, Traffic, and Billing. Fulfilled Advertiser allocation requests, sent commercial pre-log times, and updated clients of programming changes across networks. Ensured client orders were fulfilled and inventory was compliant with all requirements. Worked closely with Senior Sales Executive to oversee promotional assets (special integrations). Resolved billing discrepancies to facilitate the process in clearing invoices and provided administrative support to the sales team.

Professional DJ at Self-Employed

January 1, 2012 - Present

Performed internationally as a DJ at clubs, lounges, private, public, and university events. Produced seamless and impeccable mixes to engage and stimulate demanding audiences. Conducted research on music trends through industry connections and attending various shows. Well-versed in mixing and mastering sound, as well as setting up microphones, audio interfaces, mixing boards and speakers to produce top quality recordings. Committed to staying current with social media and various platforms essential in modern media industry.

Intern at Hot 97 & WBLS

December 31, 2018 - July 21, 2025

Rotated through the Sales, Promotions, Digital, and Programming departments to understand the operations that make HOT 97, WBLS and WLIB successful. Assisted Account Executives in the Sales department to find potential clients for Circle of Sisters expo with over 47,000 guests. Reviewed air checks and managed posts through Basecamp. Submitted information into Promo Suite to ensure compliance with promotional rules. Contacted contest winners with essential information. Wrote articles for the stations' website and social media accounts, brainstormed interview questions for artists for Hot 97's YouTube, and researched topics for radio shows.