I’m a digital/print art director and designer with 20+ years of experience creating high-impact visuals for brands, studios, and agencies. I specialize in leading cross-functional teams through concept to production, designing album art, marketing assets, UI graphics, and brand systems. I thrive at the intersection of creativity and production, mentoring designers, managing vendors, and delivering pixel-perfect content at scale. My approach blends strategic thinking with hands-on execution to drive results across print, digital, social, and experiential formats.

Patric Mersman

I’m a digital/print art director and designer with 20+ years of experience creating high-impact visuals for brands, studios, and agencies. I specialize in leading cross-functional teams through concept to production, designing album art, marketing assets, UI graphics, and brand systems. I thrive at the intersection of creativity and production, mentoring designers, managing vendors, and delivering pixel-perfect content at scale. My approach blends strategic thinking with hands-on execution to drive results across print, digital, social, and experiential formats.

Available to hire

I’m a digital/print art director and designer with 20+ years of experience creating high-impact visuals for brands, studios, and agencies. I specialize in leading cross-functional teams through concept to production, designing album art, marketing assets, UI graphics, and brand systems.

I thrive at the intersection of creativity and production, mentoring designers, managing vendors, and delivering pixel-perfect content at scale. My approach blends strategic thinking with hands-on execution to drive results across print, digital, social, and experiential formats.

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Language

English
Fluent

Work Experience

Sr. Marketing Designer, Print & Digital, Production Director & Designer at Caesars Sportsbook
October 24, 2024 - July 22, 2025
Senior marketing designer overseeing all output for digital and print assets. Promoted to Director of Production - Art Directing and managing a team of production designers.
Digital and Print Art Director / Designer → Director of Production at Caesars Digital Sportsbook and Casino
October 1, 2024 - October 8, 2025
Led teams of production designers responsible for delivering all creative assets across print, digital, social, and OOH formats. Directed photoshoots, web and print content development, and uniform design. Managed vendor relationships and final delivery of marketing materials.
Digital and Print Art Director / Designer → Director of Production at Caesars Digital Sportsbook and Casino
October 1, 2024 - October 8, 2025
Led teams of production designers responsible for delivering all creative assets across print, digital, social, and OOH formats. Directed photoshoots, web and print content development, and uniform design. Managed vendor relationships and final delivery of marketing materials. Promoted to Director of Production for leadership in scaling design operations.
Digital / Print Art Director & Designer, Director of Production at Caesars Digital Sportsbook and Casino
October 1, 2024 - August 20, 2025
Served as senior marketing designer handling print and digital assets. Promoted to Director of Production responsible for art directing and managing teams of production designers. Oversaw final delivery of graphic assets for all channels including print, digital, social, and out-of-home formats. Managed print vendors, web content development, photoshoot direction, and uniform design.
Digital / Print Art Director & Designer - Director of Production at CAESARS DIGITAL SPORTSBOOK AND CASINO - NYC
October 1, 2024 - August 20, 2025
Led as senior marketing designer and was promoted to Director of Production, managing teams of production designers. Oversaw final delivery of graphic assets and marketing materials for all channels including print, digital, social, and out-of-home formats. Directed photoshoots, web content development, and uniform design.
Digital / Print Art Director & Designer - Director of Production at Caesars Digital Sportsbook and Casino - NYC
October 1, 2024 - August 20, 2025
Senior marketing designer promoted to Director of Production, leading teams of production designers. Managed final delivery of graphic assets for print, digital, social, and OOH channels. Responsibilities included art directing, print vendor coordination, web content development, photoshoot direction, and uniform design.
Senior Graphic Design / Production Artist at Tory Burch
November 1, 2020 - August 20, 2025
Designed ad banners and emails and performed site refresh graphics for AEM/Demandware including photo cropping, retouching, and heavy production output on both full-time and freelance basis.
Sr. Graphic Design / Production Artist at TORY BURCH - NYC
November 1, 2020 - August 20, 2025
Designed ad banners and emails, refreshed site graphics on AEM/Demandware, performed photo cropping, retouching, and handled heavy production output.
Senior Graphic Design / Production Artist at Tory Burch - NYC
November 1, 2020 - August 20, 2025
Produced ad banner and email design. Involved in AEM/Demandware site refresh for graphics, photo cropping, retouching, and heavy production output in both full-time and freelance capacities.
Senior Graphic Designer / Production Artist at Tory Burch
November 1, 2019 - October 8, 2025
Designed ad banners, email campaigns, and seasonal digital refreshes within AEM and Demandware. Handled photo cropping, retouching, and high-volume production work.
Senior Graphic Designer / Production Artist at Tory Burch
November 1, 2019 - October 8, 2025
Designed ad banners, email campaigns, and seasonal digital refreshes within AEM and Demandware. Handled photo cropping, retouching, and high-volume production work.
Digital Marketing Designer, Ad Banner & Email Design, Web Graphics at Tory Burch
September 1, 2019 - July 22, 2025
Digital marketing design including ads, banner and email design, email/edm/mandrake site refresh for graphics, photo cropping, retouching and heavy production output.
Senior Graphic Design / Production Artist at Viacom
April 1, 2019 - August 20, 2025
Produced print, digital, PPT, and Keynote presentations. Responsibilities included resizing images, comps, photo retouching, and builds with Mailchimp and Dreamweaver on a full-time and freelance basis.
Sr. Graphic Design / Production Artist at VIACOM - NYC
April 1, 2019 - August 20, 2025
Produced print, digital, PPT and Keynote materials, resized images, comps, retouched photos, and built mailchimp and dreamweaver assets.
Senior Graphic Design / Production Artist at Viacom - NYC
April 1, 2019 - August 20, 2025
Handled print and digital design including PPT & Keynote production, image resizing, comps, photo retouching, Mailchimp campaigns, and Dreamweaver builds during full-time/freelance assignments.
Print, Digital, PPT & Keynote Production at Viacom
February 19, 2019 - July 22, 2025
Print, digital, PowerPoint and keynote production work including images, comps, photo retouching, mailchimp, dreamweaver builds.
Senior Digital Designer at DIRECTV / AT&T
October 1, 2018 - October 8, 2025
Created internal and external web graphics, homepage assets, and UI/UX graphics. Adapted key art for digital platforms and on-air promotions.
Senior Digital Designer at DIRECTV / AT&T
October 1, 2018 - October 8, 2025
Created internal and external web graphics, homepage assets, and user interface/user experience (UI/UX) graphics. Adapted key art for digital platforms and on-air promotions.
Digital Graphic Marketing Designer / Visual Designer at DIRECTV / ATT
October 1, 2018 - August 20, 2025
Designed internal and external web graphics, key art, guide banners, homepage designs, and on-air graphics/UIX graphics in full-time and freelance roles.
Senior Digital Graphic Marketing Designer at Calvin Klein
October 1, 2018 - August 20, 2025
Created ad banners, email designs, and various web graphics during full-time and freelance appointments.
Digital Graphic Marketing Designer at DIRECTV / ATT - NYC
October 1, 2018 - August 20, 2025
Designed internal and external web graphics, key art appropriation, guide banner design, homepage design and on air graphics, UI/UX graphics.
Senior Digital Graphic Marketing Designer at DIRECTV / ATT - NYC
October 1, 2018 - August 20, 2025
Created internal and external web graphics, key art appropriation, guide banner design, homepage design, and on-air graphics including UI/UX design.
Senior Graphic Designer / Production Artist at Viacom
September 1, 2018 - October 8, 2025
Delivered creative assets across print, digital, Keynote, and PPT. Executed comps, retouching, Mailchimp campaigns, and Dreamweaver builds.
Senior Graphic Designer / Production Artist at Viacom
September 1, 2018 - October 8, 2025
Delivered creative assets across print, digital, Keynote, and PPT. Executed comps, retouching, Mailchimp campaigns, and Dreamweaver builds.
Sr. Digital Graphic Marketing Designer at CALVIN KLEIN - NYC
April 1, 2018 - August 20, 2025
Created ad banners, email designs, and various web graphics.
Senior Digital Graphic Marketing Designer at Calvin Klein - NYC
April 1, 2018 - August 20, 2025
Designed ad banners, emails, and various web graphics as a senior digital marketing designer in a full-time/freelance capacity.
Sr. Graphic Design / Production Artist (Print & Digital) at DIRECTV
March 18, 2018 - July 22, 2025
Internal and external web graphics, key art, appropriate guiding banner designer, home page design and on-air graphic design.
Sr. Digital Graphic & Marketing Designer at Calvin Klein
January 18, 2018 - July 22, 2025
Digital marketing designer including ad banner and email design, various web graphics.
Senior Digital Marketing Designer at Calvin Klein
October 1, 2017 - October 8, 2025
Designed email campaigns, ad banners, and web graphics to support global marketing initiatives.
Senior Digital Marketing Designer at Calvin Klein
October 1, 2017 - October 8, 2025
Designed email campaigns, ad banners, and web graphics to support global marketing initiatives.
Sr. Digital Graphic Marketing Designer at NFL Network
January 16, 2016 - July 22, 2025
Digital media marketing assets for NFL and sponsorship skins, Flash and static banner build outs, NFL Now, NFL Fantasy, NFL Mobile and web graphics.
Sr. Digital Graphic Marketing Designer at CBS Sports
January 16, 2016 - July 22, 2025
Print and digital marketing design including ad banner and email design, various web graphics.
Senior Digital Graphic Marketing Designer at CBS Sports
January 1, 2016 - August 20, 2025
Developed print and digital marketing assets including ad banners and email designs.
Sr. Digital Graphic Marketing Designer at CBS SPORTS - NYC
January 1, 2016 - August 20, 2025
Worked on print and digital marketing, creating ad banners, emails, and various web graphics.
Senior Digital Graphic Marketing Designer at CBS Sports - NYC
January 1, 2016 - August 20, 2025
Designed print and digital marketing materials, including ad banners, email design, and various web graphics.
Sr. Digital Graphic Marketing Designer at Gilt City
October 15, 2015 - July 22, 2025
Print and digital marketing designer including ad banner and email design, various web graphics.
Senior Digital Designer at CBS SPORTS
October 1, 2015 - October 8, 2025
Designed marketing campaigns for digital and print channels. Delivered email templates, banner ads, and web graphics.
Senior Digital Designer at CBS Sports
October 1, 2015 - October 8, 2025
Designed marketing campaigns for digital and print channels. Delivered email templates, banner ads, and web graphics.
Senior Digital & Print Designer at GILT CITY
August 1, 2015 - October 8, 2025
Developed ad banners, email marketing campaigns, and digital assets for e-commerce promotions.
Senior Digital & Print Designer at Gilt City
August 1, 2015 - October 8, 2025
Developed ad banners, email marketing campaigns, and digital assets for e-commerce promotions.
Senior Digital Graphic Marketing Designer at GILT City
February 1, 2015 - August 20, 2025
Produced ad banners, email designs, and various web graphics as a senior digital marketing designer.
Sr. Digital Graphic Marketing Designer at GILT CITY - NYC
February 1, 2015 - August 20, 2025
Designed ad banners and email designs, and created various web graphics.
Senior Digital Graphic Marketing Designer at Gilt City - NYC
February 1, 2015 - August 20, 2025
Produced ad banners, emails, and various web graphics for digital marketing.
Senior Digital Designer at NFL NETWORK
July 1, 2014 - October 8, 2025
Designed and produced digital marketing assets for NFL and sponsorship partners. Created graphics for NFL Fantasy, NFL Now, NFL Mobile, and web platforms. Delivered static and Flash banner campaigns.
Senior Digital Designer at NFL Network
July 1, 2014 - October 8, 2025
Designed and produced digital marketing assets for NFL and sponsorship partners. Created graphics for NFL Fantasy, NFL Now, NFL Mobile, and web platforms. Delivered static and Flash banner campaigns.
Senior Digital Graphic Marketing Designer at NFL Network
December 1, 2013 - August 20, 2025
Created digital media and marketing assets including NFL and sponsorship skins, Flash and static banners, and graphics for NFL Now, fantasy, mobile and web platforms.
Sr. Digital Graphic Marketing Designer at NFL NETWORK - L.A.
December 1, 2013 - August 20, 2025
Created digital media, marketing assets, NFL & sponsorship skins, flash & static banners for NFL Now, NFL Fantasy and NFL Mobile/Web graphics.
Senior Digital Graphic Marketing Designer at NFL Network - L.A.
December 1, 2013 - August 20, 2025
Designed digital media and marketing assets, including NFL and sponsorship skins, flash and static banner build-outs for NFL Now, NFL Fantasy, NFL Mobile, and web graphics.
Digital Media Graphic Designer at NBC Studios
May 1, 2013 - October 8, 2025
Designed banner ads, social skins, and promotional graphics for digital platforms. Produced UI assets for mobile/tablet applications and :15 second animations.
Digital Media Graphic Designer at NBC Studios
May 1, 2013 - October 8, 2025
Designed banner ads, social skins, and promotional graphics for digital platforms. Produced UI assets for mobile/tablet applications and :15 second animations.
Digital Media Graphic Marketing Designer at NBC
April 13, 2013 - July 22, 2025
Digital media, banner and skin design for social and promotional media, mobile/tablet UI design, slideshow, 15 second animation & static interstitials, Flash banner build outs.
Digital Media Graphic Marketing Designer at NBC Studios
November 1, 2012 - August 20, 2025
Designed digital media assets, banners, skins for social and promotional media, mobile/tablet UI designs, slideshow animations, and Flash banners.
Digital Media Graphic Marketing Designer at NBC STUDIOS - L.A.
November 1, 2012 - August 20, 2025
Designed digital media banners, skins for social and promotional media, mobile/tablet UI, 15 second animations, static interstitials and flash banner build-outs.
Digital Media Graphic Marketing Designer at NBC Studios - L.A.
November 1, 2012 - August 20, 2025
Designed digital media including banner and skin design for social and promotional media, mobile/tablet UI design, slideshows, animations, and flash banner build-outs.
Digital Media Graphic Marketing Designer at AOL Advertising
June 12, 2012 - July 22, 2025
Design and building premium format ads specifically for AOL and The Huffington Post along with banner and mail sign in page ads.
Digital Media Graphic Marketing Designer at AOL Advertising
February 1, 2012 - October 8, 2025
Designed premium digital ads for AOL and Huffington Post. Produced banners, interstitials, and sign-in page advertising.
Digital Media Graphic Marketing Designer at AOL Advertising.com
February 1, 2012 - October 8, 2025
Designed premium digital ads for AOL and Huffington Post. Produced banners, interstitials, and sign-in page advertising.
Digital Media Graphic Marketing Designer at AOL.Advertising.com
October 1, 2011 - August 20, 2025
Designed and built premium format ads specifically for AOL and The Huffington Post including banner and mail sign-in page ads.
Digital Media Graphic Marketing Designer at AOL.ADVERTISING.COM - L.A.
October 1, 2011 - August 20, 2025
Designed and built premium format ads for AOL and The Huffington Post including banners and mail sign-in page ads.
Digital Media Graphic Marketing Designer at AOL.Advertising.com - L.A.
October 1, 2011 - August 20, 2025
Designed and built premium format ads for AOL and The Huffington Post, including banner and mail sign-in page ads.
Digital Media Graphic Marketing Designer at Accotel/Flycell
April 1, 2010 - October 8, 2025
Digital Media, Banner & Skin design for Social and Promotional Media. Mobile/Tablet UI Design, Slideshow :15 second animation & static Interstitials, Flash Banner build outs.
Digital Media Graphic Marketing Designer at ACCOTEL/FLYCELL
April 1, 2010 - October 8, 2025
Digital Media, Banner & Skin design for Social and Promotional Media. Mobile/Tablet UI Design, Slideshow :15 second animation & static Interstitials, Flash Banner build outs.
Digital Graphic Designer at Accotel/Flycell
April 1, 2010 - August 20, 2025
Created digital media, banners, and skins for social and promotional media. Designed mobile/tablet UIs, slideshows, animations, and Flash banners.
Digital Graphic Designer at ACCOTEL/FLYCELL - NYC
April 1, 2010 - August 20, 2025
Designed digital media graphics, banners, skins for social and promotional media, mobile/tablet UI, 15 second slide animations, static interstitials and flash banner build-outs.
Digital Graphic Designer at Accotel/Flycell - NYC
April 1, 2010 - August 20, 2025
Created digital media graphics, banner and skin design for social and promotional media, mobile/tablet UI design, slideshows, animations, and flash banner build-outs.
Album and Merch Graphic and Production Designer at Backwoodz Studioz
August 3, 2003 - Present
Designed album art and merchandise graphics including vinyl, CD, tape art, and poster designs on a project basis.
Album and Merch Graphic and Production Designer at BACKWOODZ STUDIOZ - NYC
August 3, 2003 - Present
Responsible for designing and producing album artwork, vinyl, CD, tape art, poster design, and merchandise graphics on a project basis.
Album and Merchandise Graphic and Production Designer at Backwoodz Studioz
August 1, 2003 - Present
Design and produce vinyl, CD, and tape artwork, along with posters and branded merchandise. Oversee full creative process from concept through final production.
Album and Merchandise Graphic and Production Designer at Backwoodz Studioz
August 1, 2003 - Present
Design and produce vinyl, CD, and tape artwork, posters, and branded merchandise. Oversee the full creative process from concept through final production, collaborating with artists and suppliers to ensure on-time delivery and brand consistency.
Album and Merch Graphic and Production Designer at Backwoodz Studioz - NYC
August 1, 2003 - Present
Responsible for designing vinyl, CD, and tape album art, as well as poster design and merchandise graphics and production on a project basis.
Album and Merch Graphic Designer
August 1, 2003 - Present
Vinyl/CD art & album design, poster design.

Education

Bachelor's at Otis College of Art and Design
January 1, 1998 - December 31, 2001
Associate Degree at Orange Coast College
January 1, 1996 - December 31, 1998
BA in Graphic Design / Multimedia / Fine Art at Otis College of Art and Design - LA, CA
January 11, 2030 - August 20, 2025
AS in Graphic Design / Multimedia at Brooks College - Long Beach, CA
January 11, 2030 - August 20, 2025
AA - General Studies at Orange Coast CC - Costa Mesa, CA
January 11, 2030 - August 20, 2025
BA in Graphic Design / Multimedia / Fine Art at OTIS COLLEGE OF ART AND DESIGN
January 11, 2030 - August 20, 2025
AS in Graphic Design / Multimedia at BROOKS COLLEGE
January 11, 2030 - August 20, 2025
AA - General Studies at ORANGE COAST CC
January 11, 2030 - August 20, 2025
Bachelor of Arts in Graphic Design / Multimedia / Fine Art at Otis College of Art and Design
January 11, 2030 - August 20, 2025
Associate of Science in Graphic Design / Multimedia at Brooks College
January 11, 2030 - August 20, 2025
Associate of Arts in General Studies at Orange Coast Community College
January 11, 2030 - August 20, 2025
BA in Graphic Design / Multimedia / Fine Art at Otis College of Art and Design
January 11, 2030 - October 8, 2025
AS in Graphic Design / Multimedia at Brooks College
January 11, 2030 - October 8, 2025
AA - General Studies at Orange Coast College
January 11, 2030 - October 8, 2025
Bachelor of Arts in Graphic Design / Multimedia / Fine Art at Otis College of Art and Design
January 11, 2030 - October 8, 2025
AS in Graphic Design / Multimedia at Brooks College
January 11, 2030 - October 8, 2025
AA - General Studies at Orange Coast College
January 11, 2030 - October 8, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Telecommunications, Gaming