Hello! I'm Thouraya Rustom, an energetic marketing manager and social media expert with over 10 years of experience managing brands' and companies' social media presence. I specialize in developing and executing high-impact marketing strategies to achieve company goals and drive audience engagement. I enjoy creating compelling content, collaborating with healthcare providers, and managing video productions for marketing events. I'm passionate about using innovative marketing techniques and building strong partnerships to enhance brand awareness and sales conversions.

Thouraya Rustom

Hello! I'm Thouraya Rustom, an energetic marketing manager and social media expert with over 10 years of experience managing brands' and companies' social media presence. I specialize in developing and executing high-impact marketing strategies to achieve company goals and drive audience engagement. I enjoy creating compelling content, collaborating with healthcare providers, and managing video productions for marketing events. I'm passionate about using innovative marketing techniques and building strong partnerships to enhance brand awareness and sales conversions.

Available to hire

Hello! I’m Thouraya Rustom, an energetic marketing manager and social media expert with over 10 years of experience managing brands’ and companies’ social media presence. I specialize in developing and executing high-impact marketing strategies to achieve company goals and drive audience engagement.

I enjoy creating compelling content, collaborating with healthcare providers, and managing video productions for marketing events. I’m passionate about using innovative marketing techniques and building strong partnerships to enhance brand awareness and sales conversions.

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Work Experience

Marketing Manager at Scientific & Trading Co.
January 1, 2020 - Present
Develop and execute content strategies to increase brand awareness, audience engagement, and build a base of prospective healthcare providers to drive sales conversions. Create, publish, and share high-performing content, including copywriting and visual assets, across social media platforms. Engage with the audience by responding to comments and messages. Plan, design, and execute targeted email marketing campaigns to generate qualified leads while enhancing loyalty and retention of existing clients. Monitor, evaluate, and analyze performance metrics from social media and email campaigns. Collaborate with clinics and doctors to exchange marketing assets and produce educational video content. Film, edit, and deliver videos from marketing events and conferences. Handle all aspects of marketing video production from selecting videographers to supervising shoots. Source, communicate, and establish partnerships with influencers. Contribute to planning and executing marketing events and con
Freelance Social Media Specialist at Various clients including Sam & Sue Flowers, Naturals, Sue Russ Wedding Planner, Tanta Brides
December 31, 2019 - July 22, 2025
Provided social media specialist services for multiple clients including artificial flowers store, natural skincare e-commerce, wedding planner, and social page. Duties included content creation, management, and engagement.
Social Media Specialist at Alpha Medical Center
December 31, 2018 - July 22, 2025
Developed content strategies for social media platforms. Created, published, and shared content including text and visuals. Responded to audience comments and messages. Implemented paid ad campaigns to boost engagement and visibility.

Education

Bachelor of Arts (B.A.) at Tanta University
January 1, 2008 - December 31, 2008

Qualifications

Executive Marketing Professional Diploma, The Arab Academy for Science Technology and Maritime Transport
January 11, 2030 - July 22, 2025

Industry Experience

Healthcare, Retail, Media & Entertainment, Professional Services