Hi, I’m Veronika Palušková, a seasoned professional with over 17 years of experience across event organizing and marketing agencies, alongside 6 years as a freelancer specializing in digital marketing and communications. I’ve had the pleasure of supporting diverse clients with PR, brand communication, social media strategy, content creation, campaign management, and event support, primarily within pharmaceutical, oil & gas, and soft skills training industries. I pride myself on being a detail-oriented multi-tasker who thrives in challenging environments. Known for my proactive and reliable approach, I excel in delivering high-profile events and digital marketing campaigns with impeccable organizational skills. I truly enjoy collaborating with different people and helping brands succeed in dynamic markets.…

Mgr. Veronika Palušková

Hi, I’m Veronika Palušková, a seasoned professional with over 17 years of experience across event organizing and marketing agencies, alongside 6 years as a freelancer specializing in digital marketing and communications. I’ve had the pleasure of supporting diverse clients with PR, brand communication, social media strategy, content creation, campaign management, and event support, primarily within pharmaceutical, oil & gas, and soft skills training industries. I pride myself on being a detail-oriented multi-tasker who thrives in challenging environments. Known for my proactive and reliable approach, I excel in delivering high-profile events and digital marketing campaigns with impeccable organizational skills. I truly enjoy collaborating with different people and helping brands succeed in dynamic markets.…

Available to hire

Hi, I’m Veronika Palušková, a seasoned professional with over 17 years of experience across event organizing and marketing agencies, alongside 6 years as a freelancer specializing in digital marketing and communications. I’ve had the pleasure of supporting diverse clients with PR, brand communication, social media strategy, content creation, campaign management, and event support, primarily within pharmaceutical, oil & gas, and soft skills training industries.

I pride myself on being a detail-oriented multi-tasker who thrives in challenging environments. Known for my proactive and reliable approach, I excel in delivering high-profile events and digital marketing campaigns with impeccable organizational skills. I truly enjoy collaborating with different people and helping brands succeed in dynamic markets.

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Language

English
Fluent
Spanish; Castilian
Intermediate
Arabic
Beginner
Slovak
Fluent

Work Experience

Global Communication Manager at Kestria
July 1, 2021 - Present
Leading PR, communication, brand management, and content development efforts across the largest alliance of boutique retained executive search firms globally. Responsibilities include social media analysis and consulting (LinkedIn, Twitter, Facebook, Instagram), strategy and ideation, design creation, monthly content scheduling and boosting, community management, managing online/offline events, running LinkedIn ad campaigns, and data reporting.
Global Communication Manager at Kestria
July 1, 2021 - Present
Responsible for PR, communication, brand management, content development, writing, social media analysis, strategy creation, design and content creation, monthly calendars, posting and boosting, community management, online/offline event organization. Also running LinkedIn ads campaigns and reporting data.
Social Media Marketing, Freelancing at Freelancer, Slovakia
April 1, 2019 - Present
Providing social media account analysis and consultancy for Facebook, Instagram, and LinkedIn. Responsible for ideation, strategy creation, content design and creation, monthly calendars, posting and boosting, community management with legal growth hacking tactics, running Facebook and Instagram ads campaigns, and performing data reporting.
Social Media Marketing, Freelancing at Freelance
April 1, 2019 - Present
Analyzing and consulting social media accounts on Facebook, Instagram, LinkedIn; ideation and strategy creation; design and content creation; monthly calendars, posting, boosting; community management legal growth hacking; running Facebook and Instagram ads campaigns; data reporting.
Digital Sales Director at Igloo Digital Marketing, JLT, Dubai
February 28, 2019 - July 22, 2025
Collaborated closely with partners on business development and pre-sales activities. Identified collaboration opportunities and joint ventures with channel partners. Managed multiple projects simultaneously for existing clients. Delivered boardroom presentations and demos for enterprise proposals. Provided digital marketing advisory for new clients.
Digital Sales Director at Igloo Digital Marketing
February 28, 2019 - July 22, 2025
Worked closely with Partners for business development and pre-sales activities, identifying collaboration opportunities and potential joint ventures with channel partners. Managed multiple projects simultaneously, gave boardroom presentations and demonstrations for proposed enterprises, and provided advisory for new clients in digital marketing.
Digital Sales and Marketing Director at Bruce Clay, Barsha Heights, Dubai
June 30, 2018 - July 22, 2025
Worked directly with the CEO for business development and pre-sales activities. Identified potential joint ventures and collaborations with channel partners. Managed stakeholder relationships at client organizations, capturing digital marketing requirements. Led multiple projects, including lead generation and enterprise presentations. Provided advisory to new clients for digital marketing solutions.
Digital Sales and Marketing Director at Bruce Clay
June 30, 2018 - July 22, 2025
Collaborated closely with the CEO on daily business development and pre-sales activities, identifying collaboration opportunities and joint ventures. Liaised with client stakeholders and decision makers, captured digital marketing requirements, managed multiple projects, lead generation, and provided advisory for new clients.
Senior Digital Marketing Consultant at Bfound Google Premier Partner, Al Qouz 3, Dubai
September 30, 2017 - July 22, 2025
Responsible for sales and advisory services in digital marketing for new clients. Managed entire sales processes targeting top prospects, identified client solutions, negotiated, and closed deals.
Senior Digital Marketing Consultant at Bfound Google Premier Partner
September 30, 2017 - July 22, 2025
Handled sales and advisory for new clients in digital marketing, managed the entire sales process, targeted top prospects, identified client solutions, negotiated and closed deals.
Sponsorship Sales Manager at MCI Group, Dubai World Trade Centre, Sheikh Zayed Road
July 31, 2015 - July 22, 2025
Managed sales and marketing campaigns for small oil & gas and energy conferences targeting the African market. Oversaw sponsorship sales campaigns for government-initiated large summits. Closely cooperated with conference producers to build summit programs and coordinate business and marketing functions.
Sponsorship Sales Manager at MCI Group
July 31, 2015 - July 22, 2025
Managed sales and marketing campaigns for small scale oil and gas and energy conferences targeting the Africa market. Coordinated sponsorship sales campaigns for large government initiated summits and cooperated with conference producers on summit programming as well as business and marketing departments.
Sales Manager (acting Head of Trainings) at EBCG, EBC Slovakia s.r.o., Bratislava
November 30, 2014 - July 22, 2025
Managed sales campaigns for small-scale trainings across various industries. Co-produced upcoming trainings coordinating with business development, marketing, production, finance, and HR teams. Directly managed a sales team of 5, including training, coaching, and motivation. Led delegate acquisition, lead generation, cold calling, negotiation, and deal closing. Notably managed sales and execution for High Impact Speaking For Women Training in Berlin (40K revenue) and Pharmaceutical E-Marketing Training in Vienna (20K revenue).
Sales Manager (acting Head of trainings) at EBCG, EBC Slovakia s.r.o.
November 30, 2014 - July 22, 2025
Managed sales campaigns for small scaled trainings in various industries. Planned pipeline and co-produced upcoming trainings with direct manager. Directly managed a sales team of 5, setting strategies, coaching, mentoring, and motivating. Achieved significant sales revenue and executed trainings in Berlin and Vienna.
Sales Manager at Fleming, Event Production s.r.o., Bratislava
December 31, 2013 - July 22, 2025
Started as Junior Sales Executive and progressed to Sales Manager overseeing Slovakia and Malaysia offices. Managed sales campaigns across industries and led sales teams of up to 5 members. Responsibilities included recruitment, training, goal setting, motivation, prospect identification, delegate acquisition, lead generation, cold calling, negotiation, and closing deals. Collaborated closely with business development, marketing, production, finance, and HR departments. Led a six-month business trip to Kuala Lumpur managing 20 sales executives and 5 team leaders. Led a two-month sales campaign in Kosice for the Annual Pharmaceutical Project and Portfolio Forum.
Sales Manager at Fleming, Event Production s.r.o.
December 31, 2013 - July 22, 2025
Started as Junior Sales Executive and promoted up to Sales Manager responsible for Slovakia and Malaysia offices. Managed sales campaigns across industries, led sales teams up to 5 members, conducted prospecting, conference delegate acquisition, lead generation, cold calling, negotiation, and closing deals. Led a 6-month business trip managing 20 sales executives and 5 team leaders in Malaysia.

Education

Master Degree at University of Constantine the Philosopher, Nitra, Slovakia
January 1, 2004 - December 31, 2009
Master Degree at University of Constantine the Philosopher, Nitra, Slovakia
January 1, 2004 - December 31, 2009

Qualifications

Adwords Fundamentals
January 1, 2017 - December 31, 2017
Adwords Search
January 1, 2017 - December 31, 2017
Arabic language course - first level
February 1, 2008 - March 31, 2008
Google Certification - Adwords Fundamentals
January 1, 2017 - December 31, 2017
Google Certification - Adwords Search
January 1, 2017 - December 31, 2017
Arabic language course - First level
February 1, 2008 - March 31, 2008

Industry Experience

Healthcare, Energy & Utilities, Education, Professional Services, Other