I'm Miriam Alejandrina Mijangos Rivero, a Marketing professional currently working as a Campaign Management Student Assistant at Lecturio GmbH in Leipzig. I completed my Bachelor of Arts in International Business and Economics through an academic exchange at Hochschule Schmalkalden after transferring credits from Universidad Anáhuac Mayab in Mérida, Yucatán, and I successfully completed my degree in the summer of 2025. I plan, execute, and manage multi-channel campaigns across platforms like Instagram, TikTok, Facebook, Pinterest, and email, while coordinating influencer partnerships and CRM-driven communications. My experience spans product distribution, influencer marketing, and hands-on content creation. As a TikTok creator with a following of 60,000, I bring an eye for authentic audience engagement and a data-driven approach to content and campaigns. I am fluent in Spanish and English with basic German, and I am passionate about turning trends into authentic, measurable impact through cross-functional collaboration.

Miriam Alejandrina Mijangos Rivero

I'm Miriam Alejandrina Mijangos Rivero, a Marketing professional currently working as a Campaign Management Student Assistant at Lecturio GmbH in Leipzig. I completed my Bachelor of Arts in International Business and Economics through an academic exchange at Hochschule Schmalkalden after transferring credits from Universidad Anáhuac Mayab in Mérida, Yucatán, and I successfully completed my degree in the summer of 2025. I plan, execute, and manage multi-channel campaigns across platforms like Instagram, TikTok, Facebook, Pinterest, and email, while coordinating influencer partnerships and CRM-driven communications. My experience spans product distribution, influencer marketing, and hands-on content creation. As a TikTok creator with a following of 60,000, I bring an eye for authentic audience engagement and a data-driven approach to content and campaigns. I am fluent in Spanish and English with basic German, and I am passionate about turning trends into authentic, measurable impact through cross-functional collaboration.

Available to hire

I’m Miriam Alejandrina Mijangos Rivero, a Marketing professional currently working as a Campaign Management Student Assistant at Lecturio GmbH in Leipzig. I completed my Bachelor of Arts in International Business and Economics through an academic exchange at Hochschule Schmalkalden after transferring credits from Universidad Anáhuac Mayab in Mérida, Yucatán, and I successfully completed my degree in the summer of 2025. I plan, execute, and manage multi-channel campaigns across platforms like Instagram, TikTok, Facebook, Pinterest, and email, while coordinating influencer partnerships and CRM-driven communications.

My experience spans product distribution, influencer marketing, and hands-on content creation. As a TikTok creator with a following of 60,000, I bring an eye for authentic audience engagement and a data-driven approach to content and campaigns. I am fluent in Spanish and English with basic German, and I am passionate about turning trends into authentic, measurable impact through cross-functional collaboration.

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Language

Spanish; Castilian
Fluent
English
Fluent
German
Intermediate

Work Experience

Working Student Campaign Management at Lecturio GmbH
April 1, 2024 - Present
Plan, execute, and manage marketing campaigns across multiple channels including Instagram, TikTok, Facebook, and Pinterest. Responsible for content creation and social media engagement as well as post-campaign analysis and optimization. Manage influencer partnerships and support email marketing and CRM campaigns. Demonstrates initiative and strong responsibility while consistently exceeding expectations.
Product Distribution for Influencer Marketing at Chobani LLC
December 31, 2022 - July 22, 2025
Managed product distribution to support influencer marketing strategies, contributing to brand promotion and sales growth.
Responsible in Accounting, Sales, Inventory Management and Marketing at Local Chain Stores “Tiendas KiÜiK”
December 31, 2022 - July 22, 2025
Handled daily data management including accounting, supplier coordination, sales, inventory management, and digital marketing for the retail chain.
Farmer and Ranch Manager at Regional Agricultural Producer "Rancho San Carlos"
December 31, 2020 - July 22, 2025
Gained experience in project management, supplier contract negotiation, and market analysis. Managed operations at the family ranch which inspired pursuit of business economics career.
Student Assistant Campaign Management at Lecturio GmbH
April 1, 2024 - Present
Managed multi-channel marketing campaigns across Instagram, TikTok, Facebook, and Pinterest. Created content for blogs and social media, optimized campaigns through performance analysis, and managed influencer partnerships. Developed email marketing campaigns supporting CRM and collaborated with cross-functional teams to ensure campaign effectiveness.
Product Distribution for Influencer Marketing at Chobani LLC
December 31, 2022 - July 28, 2025
Distributed products as part of influencer marketing strategies to enhance brand visibility.
Responsible in Accounting, Sales, Inventory Management and Marketing at Local Chain Stores “Tiendas KiÜiK”
December 31, 2022 - July 28, 2025
Handled accounting tasks, supplier management, inventory control, and digital marketing efforts for the local retail chain.
Farmer and Ranch Manager at Regional Agricultural Producer "Rancho San Carlos"
December 31, 2020 - July 28, 2025
Gained valuable experience in project management, supplier contract negotiation, and conducted market analyses for the family ranch.
Student Assistant, Campaign Management at Lecturio GmbH
April 15, 2024 - Present
Plan, execute and manage marketing campaigns across multiple channels (Instagram, TikTok, Facebook, Pinterest); conduct post‑campaign analysis; create content for blogs and social media; develop and optimize CRM email campaigns; identify and manage influencer partnerships; oversee social media management and ensure alignment with company objectives through cross‑functional collaboration.

Education

Bachelor of Arts at Universidad Anáhuac Mayab
August 1, 2020 - December 31, 2022
Bachelor at Universidad Anáhuac Mayab
August 1, 2020 - December 31, 2022
High School Diploma at Universidad Autónoma de Campeche - Prep. Ermilo
December 31, 2020 - December 31, 2020
Bachelor of Arts at Universidad Anáhuac Mayab
August 1, 2020 - December 1, 2022
Academic Exchange Program at Hochschule Schmalkalden
January 11, 2030 - December 10, 2025
Bachelor of Arts in International Business and Economics at Universidad Anáhuac Mayab; Hochschule Schmalkalden (exchange program), Germany
January 11, 2030 - December 10, 2025

Qualifications

Interim Certificate of Employment
June 2, 2025 - December 10, 2025
Interim Certificate of Employment
January 11, 2030 - December 10, 2025

Industry Experience

Retail, Consumer Goods, Agriculture & Mining, Media & Entertainment, Professional Services, Education, Software & Internet