Hi, I'm Harshita, an innovative and detail-oriented UI/UX Designer with over 2 years of experience crafting intuitive, user-centered digital experiences across diverse industries. I specialize in designing wireframes, high-fidelity prototypes, and user journey maps that enhance usability and engagement. I enjoy conducting thorough user research and usability testing to validate design decisions and ensure impactful user experiences. I thrive in collaborative environments, working closely with product, engineering, and compliance teams to deliver scalable design systems. My passion lies in creating consistent, accessible, and engaging designs that make a real difference for users and businesses alike.

Harshita Jakkidi

Hi, I'm Harshita, an innovative and detail-oriented UI/UX Designer with over 2 years of experience crafting intuitive, user-centered digital experiences across diverse industries. I specialize in designing wireframes, high-fidelity prototypes, and user journey maps that enhance usability and engagement. I enjoy conducting thorough user research and usability testing to validate design decisions and ensure impactful user experiences. I thrive in collaborative environments, working closely with product, engineering, and compliance teams to deliver scalable design systems. My passion lies in creating consistent, accessible, and engaging designs that make a real difference for users and businesses alike.

Available to hire

Hi, I’m Harshita, an innovative and detail-oriented UI/UX Designer with over 2 years of experience crafting intuitive, user-centered digital experiences across diverse industries. I specialize in designing wireframes, high-fidelity prototypes, and user journey maps that enhance usability and engagement. I enjoy conducting thorough user research and usability testing to validate design decisions and ensure impactful user experiences.

I thrive in collaborative environments, working closely with product, engineering, and compliance teams to deliver scalable design systems. My passion lies in creating consistent, accessible, and engaging designs that make a real difference for users and businesses alike.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Work Experience

UI/UX Designer at IU Chancellor’s Office
March 31, 2025 - July 28, 2025
Designed and developed a user-centric digital platform to improve campus resource navigation and accessibility, improving accessibility for many students. Conducted user research including interviews, surveys, heuristic evaluations, and competitive analysis, leading to a 45% increase in user satisfaction scores. Created low, mid, and high-fidelity mockups in Figma, incorporating user journeys and task flows. Integrated real-time navigation and personalized recommendations, increasing engagement rates by 50%. Developed interactive prototypes and conducted usability testing and iterated designs based on feedback. Contributed to a cohesive design system, defining typography, color, and iconography. Collaborated with university stakeholders to align solutions with institutional goals and increasing adoption rates by 30%.
UI/UX Designer at Brex
March 1, 2025 - Present
Worked on the Corporate Credit Card Application Flow Redesign, collaborating with product, compliance, and engineering teams using FigJam and Typeform to gather user insights and define project goals and requirements. Designed detailed user journey maps and created high-fidelity mockups and interactive prototypes in Figma, incorporating real-time eligibility data to streamline the mobile-first application process. Conducted moderated usability testing with UserTesting.com to validate design decisions and ran A/B testing with Optimizely to compare new and old flows, leading to a 40% increase in application completion rates. Collaborated with developers via Linear.app, maintaining a scalable design system using Zeroheight and integrating Storybook to document UI components for consistent cross-platform design. Worked with QA team to conduct user acceptance testing (UAT) with compliance and legal teams using Notion, gathering feedback and ensuring regulatory compliance, which contributed
UI/UX Designer at IU Chancellor’s Office
March 1, 2025 - July 22, 2025
Designed and developed a user-centric digital platform to improve campus resource navigation and accessibility. Conducted user research including interviews, surveys, heuristic evaluations, and competitive analysis, leading to a 45% increase in user satisfaction. Created mockups incorporating user journeys and task flows, integrated real-time navigation and personalized recommendations increasing engagement rates by 50%. Developed interactive prototypes, conducted usability testing, iterated designs based on feedback, and contributed to a cohesive design system. Collaborated with university stakeholders to align solutions with institutional goals, increasing adoption rates by 30%.
UI/UX Designer at Brex
March 1, 2025 - Present
Worked on the Corporate Credit Card Application Flow Redesign, collaborating with product, compliance, and engineering teams to gather user insights and define project goals and requirements. Designed detailed user journey maps and high-fidelity mockups and interactive prototypes in Figma, incorporating real-time eligibility data to streamline the mobile-first application process. Conducted moderated usability testing and ran A/B testing leading to a 40% increase in application completion rates. Maintained a scalable design system and documented UI components for consistent cross-platform design. Collaborated with QA, compliance, and legal teams to ensure regulatory compliance, contributing to a 35% reduction in application abandonment and faster approval processes.
UI/UX Designer at Urban Company
August 31, 2023 - July 28, 2025
Initiated and drove the discovery phase for the Service Booking Redesign for Multi-Service Flow by collaborating with PMs, ops, and support teams to gather user pain points and behavior data through workshops, surveys, interviews, and Hotjar recordings. Created wireframes and high-fidelity mockups in Figma to design a new bundled booking flow, reducing booking time by 30% through seamless service transitions and intuitive time selection across platforms supported by interactive prototypes. Performed heuristic analysis and qualitative testing via user interviews to refine flows, followed by A/B testing that improved multi-service adoption rates by 25% compared to the legacy booking experience. Conducted usability tests via Maze and remote UAT sessions to validate the user journey, identified and resolved issues causing 40% of slot conflicts, and iterated the interface for improved clarity and task completion. Documented the full UX process in Confluence and shared outcomes with stakehol
UI/UX Designer at Urban Company
August 1, 2023 - July 22, 2025
Led discovery phase for Service Booking Redesign by collaborating across teams to gather user pain points and behavior data through workshops, surveys, interviews, and analytics. Created wireframes and high-fidelity mockups to design a new bundled booking flow, reducing booking time by 30%. Performed heuristic analysis and qualitative testing, followed by A/B testing improving multi-service adoption rates by 25%. Conducted usability tests and remote UAT sessions to validate user journey, resolved slot conflicts, and iterated interface to improve clarity and task completion. Documented UX processes and ensured accessibility compliance and design consistency with the company’s design system, resulting in a 27% uplift in bundled service bookings.

Education

Master in Human Computer Interaction at Indiana University Indianapolis
August 1, 2023 - May 31, 2025
Bachelors in Electronics and Communication Engineering at Sri Indu College Of Engineering & Technology
August 1, 2019 - May 31, 2023
Master at Indiana University Indianapolis
August 1, 2023 - May 31, 2025
Bachelors at Sri Indu College Of Engineering & Technology
August 1, 2019 - May 31, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Education