Available to hire
Hi! I’m Tara, a marketing graduate with experience across corporate, agency, and startup environments. I specialize in brand strategy, social media, content creation, and data-driven storytelling. I’m passionate about audience-first marketing and culture-focused brands, always looking to bring creative ideas to life.
I enjoy revamping marketing strategies and creating engaging campaigns that resonate with Gen Z and millennial audiences. Whether working on social media growth or managing marketing platforms, I love using data and creativity to drive meaningful engagement.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Spanish; Castilian
Intermediate
Work Experience
Marketing Lead at FELD Center
May 31, 2025 - July 22, 2025Revamped the center's Instagram and LinkedIn strategy, resulting in stronger student engagement and increased follower interaction. Managed the content calendar and optimized Linktree structure, leading to more efficient access to job and event resources. Created branded visuals in Canva for digital screens, posters, and flyers; tracked monthly performance to inform future campaigns.
Chief Marketing Officer at Dream Key
August 31, 2024 - July 22, 2025Led all marketing strategy for a student-run freelancing platform, from branding to investor communications. Built pitch decks and product demos that attracted interest from early-stage investors and campus partners. Developed and executed social media campaigns that grew reach and user engagement across Instagram and LinkedIn.
Digital Marketing Intern at Berkshire Bank
August 31, 2024 - July 22, 2025Launched and managed 15+ Reddit PPC campaigns targeting Gen Z and millennial audiences, contributing to new account sign-ups. Monitored ad performance and compiled weekly reports to help refine messaging and budget allocation. Participated in daily strategy meetings with senior marketers, offering insights on campaign pacing and creative adjustments.
Creative Marketing Intern at TAG WorldWide
April 30, 2024 - July 22, 2025Collaborated on cross-industry B2B and B2C campaigns, resulting in a 10% boost in client engagement and retention. Conducted competitor and trend research to inform brand positioning strategies for CPG and lifestyle clients. Presented campaign insights to clients alongside the strategy team to improve transparency and creative alignment.
Education
Qualifications
Industry Experience
Financial Services, Consumer Goods, Professional Services, Non-Profit Organization, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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