Hi, I’m Koonj Imdad, a creative UI/UX designer with over a decade of experience designing intuitive web and mobile interfaces for enterprise software. I blend visual storytelling with data-driven decisions to create scalable products, always advocating for accessible, inclusive design and ADA-compliant usability. I enjoy collaborating with cross-functional teams—from product and engineering to analytics—to translate complex requirements into elegant, actionable design. I’ve worked with AI-assisted workflows and basic front-end skills to ensure design feasibility and smooth execution, while mentoring teammates and leading design initiatives that boost adoption and user satisfaction.

Koonj Imdad

Hi, I’m Koonj Imdad, a creative UI/UX designer with over a decade of experience designing intuitive web and mobile interfaces for enterprise software. I blend visual storytelling with data-driven decisions to create scalable products, always advocating for accessible, inclusive design and ADA-compliant usability. I enjoy collaborating with cross-functional teams—from product and engineering to analytics—to translate complex requirements into elegant, actionable design. I’ve worked with AI-assisted workflows and basic front-end skills to ensure design feasibility and smooth execution, while mentoring teammates and leading design initiatives that boost adoption and user satisfaction.

Available to hire

Hi, I’m Koonj Imdad, a creative UI/UX designer with over a decade of experience designing intuitive web and mobile interfaces for enterprise software. I blend visual storytelling with data-driven decisions to create scalable products, always advocating for accessible, inclusive design and ADA-compliant usability.

I enjoy collaborating with cross-functional teams—from product and engineering to analytics—to translate complex requirements into elegant, actionable design. I’ve worked with AI-assisted workflows and basic front-end skills to ensure design feasibility and smooth execution, while mentoring teammates and leading design initiatives that boost adoption and user satisfaction.

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Language

English
Fluent
Urdu
Fluent

Work Experience

Senior UI/UX Designer at Dynamologic Solutions
June 1, 2015 - Present
Conducted in-depth user research to understand target audience behavior and preferences. Created wireframes, prototypes, and interactive designs to visualize web and mobile UI/UX flows. Designed engaging user interfaces, ensuring consistency with brand identity and accessibility standards. Optimized user journeys by analyzing usability issues and improving interaction design. Led a team of junior designers, mentoring them in UI/UX principles and best practices. Collaborated with developers, product managers, and stakeholders to align design strategies with business goals. Managed social media design and marketing material, enhancing brand presence. Achievements include enhancing user experience with innovative features leading to higher satisfaction, and receiving the Employee of the Quarter award three times for outstanding contributions.
Graphic & UI/UX Designer at Discretelogix
May 31, 2015 - July 22, 2025
Developed visually compelling and functional website interfaces for seamless user experience. Designed logos, branding materials, brochures, and posters for marketing campaigns. Collaborated with developers to integrate UI designs into web and mobile applications. Created SEO-optimized designs, improving website rankings and user engagement. Managed project timelines and collaborated with clients to deliver high-quality designs on time. Achievements include maintaining high client satisfaction ratings and successfully meeting 100% of project deadlines.
Graphic & Web Designer at Askoli
August 31, 2010 - July 22, 2025
Designed user-friendly website layouts, icons, and visual elements to enhance digital experiences. Developed comprehensive branding strategy for startups including logos, typography, and color palettes. Created optimized graphics for web applications and digital marketing campaigns. Collaborated closely with developers to refine and implement UI designs efficiently. Achieved cost-effective design solutions while maintaining high-quality standards.
Senior UI/UX Designer at Dynamologic Solutions
June 1, 2015 - Present
Conducted in-depth strategic user research to understand target audience behavior and preferences. Created wireframes, prototypes, and interactive designs with meticulous attention to detail to visualize web and mobile UI/UX flows that drive higher conversions and sales. Designed engaging user interfaces that ensure brand consistency, accessibility compliance, and alignment with SaaS industry trends. Optimized user journeys by analyzing usability issues and improving interaction design. Led a team of junior designers, mentoring them in UI/UX principles and best practices. Collaborated with development teams, product managers, and stakeholders to align and validate design strategies from conception through execution, driving business growth. Managed social media design, mainly on Facebook and Instagram, and marketing material to enhance brand presence. Key achievements include enhancing user experience by introducing an innovative feature that increased user satisfaction and receiving t
Graphic & UI/UX Designer at Discretelogix
May 31, 2015 - September 4, 2025
Developed visually compelling and functional website interfaces to ensure a seamless user experience. Designed logos, branding materials, brochures, and posters for marketing campaigns. Collaborated with developers to integrate UI designs into web and mobile applications. Created SEO-optimized designs which improved website rankings and user engagement. Managed project timelines and collaborated closely with clients to deliver high-quality designs on time. Key achievements included maintaining high client satisfaction ratings and successfully meeting all project deadlines showcasing strong time management skills.
Graphic & Web Designer at Askoli
August 31, 2010 - September 4, 2025
Designed user-friendly website layouts, icons, and visual elements to enhance digital experiences. Developed comprehensive branding strategies for startups including logos, typography, and color palettes. Created optimized graphics for web applications and digital marketing campaigns. Worked closely with developers to refine and implement UI designs efficiently. Achieved cost-effective design solutions while maintaining high-quality standards.
Senior UI/UX Designer at Dynamologic Solutions
June 1, 2015 - Present
Conducted in-depth strategic user research to understand target audience behavior and preferences. Created wireframes, prototypes, and interactive designs to visualize web and mobile UI/UX flows, driving higher conversions and sales. Designed engaging user interfaces ensuring brand consistency, accessibility compliance, and alignment with SaaS industry trends. Optimized user journeys by analyzing usability issues and improving interaction design. Led and mentored a team of junior designers. Collaborated cross-functionally with development teams, product managers, and stakeholders to validate design strategies and drive business growth. Managed social media design and marketing material, enhancing brand presence.
Graphic & UI/UX Designer at Discretelogix
May 31, 2015 - September 5, 2025
Developed visually compelling and functional website interfaces ensuring seamless user experience. Designed logos, branding materials, brochures, and posters for marketing campaigns. Collaborated with developers to integrate UI designs into web and mobile applications. Created SEO-optimized designs, improving website rankings and user engagement. Managed project timelines and collaborated with clients to deliver high-quality designs on time.
Graphic & Web Designer at Askoli
August 31, 2010 - September 5, 2025
Designed user-friendly website layouts, icons, and visual elements to enhance digital experiences. Developed comprehensive branding strategies for startups, including logos, typography, and color palettes. Created optimized graphics for web applications and digital marketing campaigns. Worked closely with developers to refine and implement UI designs efficiently.
Senior UI/UX Designer at Dynamologic Solutions
June 1, 2015 - Present
Lead a team of junior designers, conduct in-depth strategic user research to understand target audience behavior, and design wireframes, prototypes, and interactive UI/UX flows for web and mobile that drive conversions. Ensure brand consistency, accessibility compliance, and alignment with SaaS industry trends. Collaborate with product managers and developers to validate design strategies from conception to execution, and manage social media visuals and marketing collateral to enhance brand presence.
Graphic & UI/UX Designer at Discretelogix
May 1, 2015 - October 21, 2025
Developed visually compelling website interfaces, logos, branding materials, brochures, and posters for marketing campaigns. Collaborated with developers to integrate UI designs into web and mobile applications. Created SEO-optimized designs, improved website rankings and user engagement, and managed project timelines and client communications to deliver high-quality designs on time.
Graphic & Web Designer at Askoli
August 1, 2010 - October 21, 2025
Designed user-friendly website layouts, icons, and visual elements; developed a comprehensive branding strategy for startups, including logos, typography, and color palettes; produced optimized graphics for web applications and digital marketing campaigns; worked closely with developers to refine and implement UI designs efficiently.
Senior UI/UX Designer at Dynamologic Solutions
June 1, 2015 - Present
Conduct in-depth strategic user research to understand target audience behavior and preferences. Create wireframes, prototypes, and interactive designs with meticulous attention to detail to visualize web and mobile UI/UX flows that drive higher conversions and sales. Design engaging user interfaces that ensure brand consistency, accessibility compliance, and alignment with SaaS industry trends. Optimize user journeys by analyzing usability issues and improving interaction design. Lead a team of junior designers, mentoring them in UI/UX principles and best practices. Collaborate with development teams, product managers, and stakeholders to align and validate design strategies from conception through execution, driving business growth. Manage social media design (mainly Facebook & Instagram) and marketing material, enhancing brand presence.
Graphic & UI/UX Designer at Discretelogix
May 1, 2015 - October 21, 2025
Developed visually compelling and functional website interfaces, ensuring a seamless user experience. Designed logos, branding materials, brochures, and posters for marketing campaigns. Collaborated with developers to integrate UI designs into web and mobile applications. Created SEO-optimized designs, improving website rankings and user engagement. Managed project timelines and collaborated with clients to deliver high-quality designs on time.
Graphic & Web Designer at Askoli
August 1, 2010 - October 21, 2025
Designed user-friendly website layouts, icons, and visual elements to enhance digital experiences. Developed a comprehensive branding strategy for startups, including logos, typography, and color palettes. Created optimized graphics for web applications and digital marketing campaigns. Worked closely with developers to refine and implement UI designs efficiently.
Senior UI/UX Designer / Lead Web Designer at Dynamologic Solutions
June 1, 2015 - Present
Lead web design and development initiatives for software and SaaS platforms, translating business requirements into wireframes, mockups, and interactive prototypes. Applied analytical skills to interpret data, metrics, analytics, and user feedback; conducted usability testing and iterated designs for continuous improvement. Collaborated with cross-functional teams, maintained stakeholder communications, and ensured designs supported secure, scalable software solutions with compliance considerations. Recognized for design leadership with multiple Employee of the Quarter awards.
Graphic & UI/UX Designer at Discretelogix
September 1, 2010 - May 1, 2015
Designed user-friendly website interfaces focused on usability, performance, and visual clarity. Collaborated with developers to ensure feasible implementation, delivered branding, UI, and digital marketing designs, and produced SEO-aware layouts that improved engagement and visibility. Led design efforts in a fast-paced environment and maintained high client satisfaction.
Graphic & Web Designer at Askoli
March 1, 2009 - August 1, 2010
Designed website layouts, UI elements, and digital assets to enhance user experience. Developed complete branding systems including logos, typography, and color palettes. Worked closely with developers to refine and implement designs efficiently, producing optimized graphics for web applications and campaigns.

Education

Bachelor’s in Information Technology (BSIT) at Shah Abdul Latif University, Pakistan
January 1, 2005 - December 31, 2005
Certification in Graphic Design at Govt. Women College, Rawalpindi
January 1, 2006 - September 4, 2025
Bachelor’s in Information Technology (BSIT) at Shah Abdul Latif University
January 11, 2030 - January 1, 2005
Certification in Graphic Design at Govt. Women College, Rawalpindi
January 11, 2030 - January 1, 2006
Bachelor’s in Information Technology (BSIT) at Shah Abdul Latif University, Pakistan
January 1, 2005 - January 1, 2005
Certification in Graphic Design at Govt. Women College, Rawalpindi
January 1, 2006 - January 1, 2006
Bachelor’s in Information Technology (BSIT) at Shah Abdul Latif University, Pakistan
January 11, 2030 - January 1, 2005
Certification in Graphic Design at Govt. Women College, Rawalpindi
January 11, 2030 - January 1, 2006

Qualifications

Certification in Graphic Design
January 1, 2006 - December 31, 2006
Advanced UI/UX Design Masterclass
January 11, 2030 - July 22, 2025
Google UX Design Professional Certificate
January 11, 2030 - July 22, 2025
UI/UX Design Course
January 11, 2030 - September 4, 2025
Google UX Design Professional Certificate
January 11, 2030 - September 4, 2025
UI/UX Design Course – Udemy
January 11, 2030 - October 21, 2025
Google UX Design Professional Certificate – Google
January 11, 2030 - October 21, 2025
UI/UX Design Course – Udemy
January 11, 2030 - October 21, 2025
Google UX Design Professional Certificate – Google
January 11, 2030 - October 21, 2025
UI/UX Design Course – Udemy
January 11, 2030 - December 26, 2025
Google UX Design Professional Certificate – Google
January 11, 2030 - December 26, 2025

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail, Consumer Goods, Education