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I am a Performance Marketer specializing in paid ad campaigns across platforms like Google Ads, Microsoft Ads, Meta, and LinkedIn. I also have experience with SEO and landing page creation. Having worked in the UK and New Zealand, I’ve had the opportunity to collaborate with clients ranging from small ecommerce businesses to international brands across different industries and budgets. I take pride in being the main point of contact for my clients, tailoring strategies to meet their unique business needs, whether it’s building brand awareness or driving revenue. My background includes managing teams, optimizing campaigns, and continuously learning to stay ahead of digital marketing challenges.…I am a Performance Marketer specializing in paid ad campaigns across platforms like Google Ads, Microsoft Ads, Meta, and LinkedIn. I also have experience with SEO and landing page creation. Having worked in the UK and New Zealand, I’ve had the opportunity to collaborate with clients ranging from small ecommerce businesses to international brands across different industries and budgets. I take pride in being the main point of contact for my clients, tailoring strategies to meet their unique business needs, whether it’s building brand awareness or driving revenue. My background includes managing teams, optimizing campaigns, and continuously learning to stay ahead of digital marketing challenges.

Callum Lownds

Performance Marketer, Digital Marketer, PPC Manager, +2

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I am a Performance Marketer specializing in paid ad campaigns across platforms like Google Ads, Microsoft Ads, Meta, and LinkedIn. I also have experience with SEO and landing page creation. Having worked in the UK and New Zealand, I’ve had the opportunity to collaborate with clients ranging from small ecommerce businesses to international brands across different industries and budgets. I take pride in being the main point of contact for my clients, tailoring strategies to meet their unique business needs, whether it’s building brand awareness or driving revenue. My background includes managing teams, optimizing campaigns, and continuously learning to stay ahead of digital marketing challenges.…I am a Performance Marketer specializing in paid ad campaigns across platforms like Google Ads, Microsoft Ads, Meta, and LinkedIn. I also have experience with SEO and landing page creation. Having worked in the UK and New Zealand, I’ve had the opportunity to collaborate with clients ranging from small ecommerce businesses to international brands across different industries and budgets. I take pride in being the main point of contact for my clients, tailoring strategies to meet their unique business needs, whether it’s building brand awareness or driving revenue. My background includes managing teams, optimizing campaigns, and continuously learning to stay ahead of digital marketing challenges.

Available to hire

I am a Performance Marketer specializing in paid ad campaigns across platforms like Google Ads, Microsoft Ads, Meta, and LinkedIn. I also have experience with SEO and landing page creation. Having worked in the UK and New Zealand, I’ve had the opportunity to collaborate with clients ranging from small ecommerce businesses to international brands across different industries and budgets.

I take pride in being the main point of contact for my clients, tailoring strategies to meet their unique business needs, whether it’s building brand awareness or driving revenue. My background includes managing teams, optimizing campaigns, and continuously learning to stay ahead of digital marketing challenges.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Search Specialist at Web Antler

October 31, 2023 - July 22, 2025

Worked on clients' SEO efforts including creating blog posts, developing backlinks, fixing website issues, and collaborating with developers on broader site fixes. Served a varied client base from local plumbers to fashion brands, gaining insights into the New Zealand market. Role ended due to company financial difficulties during probation period.

Performance Marketer at Search Republic

October 1, 2023 - Present

Responsible for managing clients' Google Ads, Microsoft Ads, and Meta campaigns, including some LinkedIn Ads. Managed a diverse client base ranging from international car rental aggregators to small ecommerce businesses. Duties include optimization, campaign strategy, builds, client communication, reporting, and running meetings.

Senior PPC Executive at Space & Time

June 30, 2023 - July 22, 2025

Managed large clients with day-to-day PPC tasks, strategy, budget planning, and client meetings. Developed strong relationships to achieve targeted results across clients including new home builders, care homes, and charities. Received promotion after probation period.

PPC Executive at Add People

January 1, 2022 - July 22, 2025

Started part-time as a student focusing on building Google Ads campaigns for small to medium clients, then transitioned to a full-time senior role. Responsibilities expanded to campaign optimization, conversion tracking with Google Tag Manager, building landing pages on Unbounce, training new staff, delegating workload, and developing a training matrix.