Hello! I’m Bianca Borelli, a designer and creative leader with more than 15 years of experience shaping fashion, footwear, and product collections for globally recognized brands. I thrive at the intersection of strategy, aesthetics, and hands-on execution, guiding end-to-end processes from concept through go-to-market, and I’m passionate about translating user needs into compelling, wearable solutions. I am a collaborative, remote-friendly professional who values high-quality results, clear communication, and continuous learning. I love building brand identities, developing product roadmaps, and mentoring teams to deliver outcomes that are both beautiful and functional.…

Bianca Borelli

Hello! I’m Bianca Borelli, a designer and creative leader with more than 15 years of experience shaping fashion, footwear, and product collections for globally recognized brands. I thrive at the intersection of strategy, aesthetics, and hands-on execution, guiding end-to-end processes from concept through go-to-market, and I’m passionate about translating user needs into compelling, wearable solutions. I am a collaborative, remote-friendly professional who values high-quality results, clear communication, and continuous learning. I love building brand identities, developing product roadmaps, and mentoring teams to deliver outcomes that are both beautiful and functional.…

Next availability:
February 23, 2026

Hello! I’m Bianca Borelli, a designer and creative leader with more than 15 years of experience shaping fashion, footwear, and product collections for globally recognized brands. I thrive at the intersection of strategy, aesthetics, and hands-on execution, guiding end-to-end processes from concept through go-to-market, and I’m passionate about translating user needs into compelling, wearable solutions.

I am a collaborative, remote-friendly professional who values high-quality results, clear communication, and continuous learning. I love building brand identities, developing product roadmaps, and mentoring teams to deliver outcomes that are both beautiful and functional.

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Skills

Experience Level

Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Advanced

Work Experience

Creative Director at Studio Borelli
January 1, 2012 - October 30, 2025
Studio Borelli is a creative office that connects strategy and aesthetics, helping brands grow authentically while aligning with their values and business goals. Develop collection concepts, visual identities, and branding strategies for various brands. Lead trend research, concept development, and oversee the creative management of projects, balancing aesthetics, functionality, and market impact. Provide services to suppliers and production teams to ensure high-quality outputs.
Graphic Designer at The Olsen Business
June 1, 2023 - October 30, 2025
The Olsen Business is a marketing company specialized in digital marketing and performance-driven campaigns, bridging between clients and development teams, ensuring user needs are translated into solutions. Product planner and delivery using agile methodologies; develop visual identities and strategic graphic materials; create campaign content; manage brand's social media presence.
Head of Product at Delle La Stylist
December 1, 2020 - December 1, 2020
Delle La is a Brazilian manufacturer of handcrafted leather shoes and clothes, combining unique design with high-quality materials - footwear and apparel collection development, trend research, concept definition, material selection, and technical sheets. Managing supplier and client relationships, coordinating sampling, fittings, and ensuring product quality.
Senior Designer at Cortina Group
August 1, 2017 - August 1, 2017
Cortina is a Brazilian company specializing in private label footwear development. Women’s collection for Sport, Dress, and Casual categories. Includes research trips, structured product families, selected materials, and presenting trends to executives.
Senior Designer / Shoe Stylist at Victory International Group
December 1, 2009 - December 1, 2009
Victory International Group focuses on high-quality footwear exports. Responsibilities include models, colors, and materials for international clients, as well as sample development and approval processes.
Head of Product at Delle La
January 1, 2018 - December 1, 2020
Delle La is a Brazilian manufacturer of handcrafted leather shoes and clothes, combining unique design with high-quality materials. Responsible for footwear collection development, trend research, material selection, and technical sheets; managed suppliers and client relations; coordinated sampling, fittings, and ensured product quality.
Senior Designer at Cortina Group
December 1, 2016 - August 1, 2017
Cortina Group is a Belgian company specializing in private label footwear development. Designed the women's collection for Sport, Dress, and Casual categories; conducted research trips, structured product families, selected materials, and presented trends and collections to executives.
Shoe Designer at Calçad os Beira Rio S/A
February 1, 2013 - December 1, 2015
Calçad Os Beira Rio is one of Brazil's largest footwear manufacturers, offering affordable fashion with globally recognized brands. Designed and developed footwear collections, including soles, insoles, uppers, embellishments, patterns, and embroidery; created samples and technical sheets for production.
Shoe Designer I Export Assistant at Unlimited Shoes / Zeus Footwear
January 1, 2010 - January 1, 2013
A company specializing in the commercial representation of women's footwear. Designed and developed footwear, including soles, uppers, embellishments, and embroidery; managed sample tracking and created technical sheets for production; attended trade fairs and supported logistics for global expansion; coordinated packaging.
Stylist at Atella Donna Noivas e Festas
January 1, 2003 - December 1, 2003
A bridal and event dress rental company; provided personalized customer service for bridal and evening wear; designed exclusive dresses for special events; ensured garment fit and quality.
Commercial and Administrative Assistant at Mikasa Comércio e Representações
January 1, 1999 - December 1, 2002
Family business, multi-brand store specializing in men’s, women’s, and children’s clothing and footwear. Managed inventory control, invoices, product stock management, and supplier/client registrations; developed visual identities and brand solutions.
Designer at ArtMsi
January 1, 2006 - April 1, 2007
Designer for footwear and collection development for Brazilian brands; prepared samples and technical sheets for production; participated in trade fairs and trend research trips to enhance collection development.
Import and Export Assistant at Botfix Comércio
January 1, 2004 - January 1, 2006
Specializes in manufacturing travel items, bags, shoes and similar products; supported commercial and administrative teams, handled customer service, order management, inventory control, and sample organization; coordinated packaging and logistics; began designing footwear ornaments for clients.
Stylist at Bella Donna Noivas e Festas
January 1, 2003 - December 1, 2003
Bridal and event dress rental company; provided personalized customer service; designed exclusive dresses for special events; ensured fit and quality.
Shoe Designer at Calçado Beira Rio S/A
February 1, 2013 - December 1, 2015
Designed and developed footwear collections, including soles, insoles, uppers, embellishments, patterns and embroidery. Created samples and technical sheets for production. Attended trade fairs, research trips and launches to support collection development. Customers: BEIRA RIO, MOLECA, VIZZARO, MODARE.
Costume Designer I Stylist at Bella Donna Noivas e Festas
January 1, 2003 - December 1, 2003
Provided personalized customer service for bridal and evening dress rentals. Designed exclusive dresses for special events and contributed to expanding the brand’s collection. Served as a fit model.
Shoe Designer at ArtMs i
January 1, 2006 - April 1, 2007
Design and development footwear; samples and technical sheets; participated in trade fairs; clients included Azaleia, Dijéan, Opanka, Funny.
Head of Product / Graphic Designer at The Olsen Business
August 1, 2023 - Present
Bridge between clients and development teams; lead product planning and delivery using agile methodologies; design visual identities and strategic graphic materials; develop content for campaigns and websites; manage client relations and ensure timely, quality outputs.
Shoe Designer at Vulcabras
April 1, 2007 - December 31, 2008
One of Brazil’s leading sportswear manufacturers; managed footwear design and development, samples, and technical sheets; attended trade fairs and contributed to brand collections.
Shoe Designer at Beira Rio S/A
February 1, 2007 - December 31, 2008
Footwear design and development for Beira Rio’s portfolio; created and developed collections, including soles, uppers, and embellishments; produced samples and technical sheets; participated in trade fairs and trend research.
Designer at ArtMs i
April 1, 2006 - April 1, 2007
Shoe Designer and Illustrator; developed footwear collections and ensured sample and technical sheet readiness for production; participated in trade fairs and trend research.
Costume Designer / Stylist at Ella Dona Noivas e Festas
January 1, 2003 - December 31, 2003
Provided personalized customer service for bridal and evening dress rental; designed exclusive dresses for special events and aided in expanding the brand’s collection; acted as a fit model for leather apparel lines.
Administrative Assistant at Botfix Comércio
January 1, 2004 - January 1, 2006
Supported commercial and administrative teams; handled customer service, order management, and inventory coordination.

Education

Bachelor degree in Design at Feevale University
January 1, 2003 - December 1, 2011
Postgraduate in Fashion Design at Metropolitana University São Paulo
January 1, 2020 - December 1, 2022
Shoe Design at SENAI (National Industrial Training Service)
January 11, 2030 - December 16, 2025
Bachelor's Degree in Design at Feevale University
January 1, 2003 - December 31, 2011
Postgraduate in Fashion Design at Metropolitana University (São Paulo) / São Paulo
January 1, 2020 - December 31, 2022
Fashion Design Courses at SENAI / SENAC
January 11, 2030 - February 4, 2026
Bachelor of Design at Feevale University
January 1, 2003 - December 31, 2011
Postgraduate in Fashion Design at Metropolitana University
January 1, 2020 - December 31, 2022
Shoe Design at SENAI - National Industrial Training Service
January 11, 2030 - February 4, 2026
Fashion Design (Course) at SENAI - National Teaching Service
January 11, 2030 - February 4, 2026
Shoe Design at SENAI - National Industrial Training Service
January 11, 2030 - February 4, 2026

Qualifications

Graduation in Fashion Design
January 1, 2020 - December 1, 2022
Bachelor degree in Design
January 1, 2003 - December 1, 2011
Shoe Design - SENAI - National Industrial Training Service
January 11, 2030 - October 30, 2025
Graphic Design - SENAI - National Industrial Training Service
January 11, 2030 - October 30, 2025
Fashion Design - SENAC - National Teaching Service
January 11, 2030 - October 30, 2025
Shoe Design - SENAI (National Industrial Training Service)
January 11, 2030 - December 16, 2025
English - Special Language Courses
January 11, 2030 - December 16, 2025
SENAI Fashion Design Course
January 11, 2030 - February 4, 2026
SENAC Fashion Design Course
January 11, 2030 - February 4, 2026

Industry Experience

Manufacturing, Retail, Media & Entertainment, Professional Services, Other, Consumer Goods, Education

Skills

Experience Level