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I am a Branding Lead and Creative Director with expertise in Core Branding and Visual Communication across print, digital, web, and film. Over my two-decade career, I have worked closely with companies to craft their brand identity and assets, employing research frameworks and design thinking to deliver unique and effective strategic and creative solutions. I collaborate with startups and established businesses across diverse industries, creating compelling logos, unified brand languages, and communication campaigns. This comprehensive approach ensures the synergistic use of brand assets across all media touchpoints, helping brands strengthen their presence and partnerships.…I am a Branding Lead and Creative Director with expertise in Core Branding and Visual Communication across print, digital, web, and film. Over my two-decade career, I have worked closely with companies to craft their brand identity and assets, employing research frameworks and design thinking to deliver unique and effective strategic and creative solutions. I collaborate with startups and established businesses across diverse industries, creating compelling logos, unified brand languages, and communication campaigns. This comprehensive approach ensures the synergistic use of brand assets across all media touchpoints, helping brands strengthen their presence and partnerships.

Pratibha Gurnani

Creative Director, Brand Designer, Art Director, +3

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I am a Branding Lead and Creative Director with expertise in Core Branding and Visual Communication across print, digital, web, and film. Over my two-decade career, I have worked closely with companies to craft their brand identity and assets, employing research frameworks and design thinking to deliver unique and effective strategic and creative solutions. I collaborate with startups and established businesses across diverse industries, creating compelling logos, unified brand languages, and communication campaigns. This comprehensive approach ensures the synergistic use of brand assets across all media touchpoints, helping brands strengthen their presence and partnerships.…I am a Branding Lead and Creative Director with expertise in Core Branding and Visual Communication across print, digital, web, and film. Over my two-decade career, I have worked closely with companies to craft their brand identity and assets, employing research frameworks and design thinking to deliver unique and effective strategic and creative solutions. I collaborate with startups and established businesses across diverse industries, creating compelling logos, unified brand languages, and communication campaigns. This comprehensive approach ensures the synergistic use of brand assets across all media touchpoints, helping brands strengthen their presence and partnerships.

Available to hire

I am a Branding Lead and Creative Director with expertise in Core Branding and Visual Communication across print, digital, web, and film. Over my two-decade career, I have worked closely with companies to craft their brand identity and assets, employing research frameworks and design thinking to deliver unique and effective strategic and creative solutions.

I collaborate with startups and established businesses across diverse industries, creating compelling logos, unified brand languages, and communication campaigns. This comprehensive approach ensures the synergistic use of brand assets across all media touchpoints, helping brands strengthen their presence and partnerships.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Hindi

Advanced

Work Experience

Founder, Creative Director, Branding Lead at Pratibha Gurnani Creative, Mumbai

September 1, 2007 - Present

Led creative and strategic branding services for companies and startups, overseeing brand identity development, concept creation, creative direction, art direction, project management, and client acquisition. Worked with clients including The Economic Times, South Africa Tourism, Master Chef Sanjeev Kapoor, and more, delivering brand assets and communication design, rebranding projects, and strategic brand plans to enhance market presence and partnerships.

Founder, Creative Director, Branding Lead at Pratibha Gurnani Creative, Mumbai

September 1, 2007 - Present

Lead creative direction, brand consultancy, concept development, art direction, project management, client acquisition, and team leadership. Collaborated with major agencies and clients to deliver strategic brand identities, asset design, and communication strategies across various industries including FMCG, education, renewable energy, and social enterprises. Notable work includes brand building for PowerSun, Garodia Education brand development, and Metropolis Foundation rebranding.

Senior Visualiser, Art Director at Publicis Ambience, Mumbai

August 31, 2007 - August 21, 2025

Led creative projects including brand rejuvenation, art direction for high-end resort campaigns, launch campaigns for Westside's menswear and Lakme Sun Expert. Handled concept development, design execution, client servicing for select projects, and creative pitch development.

Senior Visualiser, Art Director at Publicis Ambience, Mumbai

October 1, 2005 - August 31, 2007

Led concept development, art direction, design execution, client servicing, and creative pitch development. Key projects involved brand rejuvenation of The Rania Experience Maldives, press and in-store campaigns for Westside menswear, and launch campaigns for Lakme Sun Expert.

Visualizer at FCB Ulka, Mumbai

September 30, 2005 - August 21, 2025

Developed concepts, art direction, and design execution for brands like Amul, Zee Network, Zodiac, and ITC Sunfeast. Key projects included packaging design for Amul ice creams, logo rendering for 20+ Zee Network channels, and campaign work for the launch of the 'Sa Re Ga Ma Pa' singing reality show.

Visualizer at FCB Ulka, Mumbai

May 1, 2005 - September 30, 2005

Concept development, art direction, design execution, and creative pitch development. Created packaging for Amul’s ice cream range, designed logos for Zee Network’s channels, and worked on launch campaign for Sa Re Ga Ma Pa singing reality show.

Creative Consultant at Noitseuq Creative Solutions, Mumbai

April 30, 2005 - August 21, 2025

Concept development and design execution for brands such as Coca-Cola, 7-Eleven Singapore & Malaysia, and DMX Music. Developed innovative product concepts like the ‘mood cup’ using thermochromic ink and created visual and verbal campaign language for rapid business expansion and brand launches.

Creative Consultant at Noitseuq Creative Solutions, Mumbai

April 30, 2005 - August 17, 2025

Concept development, art direction, design execution, and pitch development for clients including Coca-Cola and 7-Eleven Singapore & Malaysia. Developed innovative packaging concepts like the ‘mood cup’ using thermochromic ink.

Intern at SSC&B Lintas

September 30, 2003 - August 21, 2025

Internship supporting advertising projects and campaigns.

Intern at SSC&B Lintas

September 30, 2003 - August 17, 2025

Internship experience gaining exposure to advertising and creative processes.

Intern at McCann Erickson

May 31, 2002 - August 21, 2025

Internship focusing on early experience in advertising and branding.

Intern at McCann Erickson

May 31, 2002 - August 17, 2025

Internship experience gaining exposure to advertising and creative processes.