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Hi, I'm Christina! I specialize in creating engaging social media strategies and content that helps brands connect with their audiences in meaningful ways. With experience in social media management, digital marketing, and personal training, I bring a unique blend of creativity and health-focused coaching to everything I do. I love growing communities online, crafting compelling stories, and delivering consistent brand messaging across multiple channels. My passion is helping people reach their goals, whether that's through fitness coaching or innovative content marketing.…Hi, I'm Christina! I specialize in creating engaging social media strategies and content that helps brands connect with their audiences in meaningful ways. With experience in social media management, digital marketing, and personal training, I bring a unique blend of creativity and health-focused coaching to everything I do. I love growing communities online, crafting compelling stories, and delivering consistent brand messaging across multiple channels. My passion is helping people reach their goals, whether that's through fitness coaching or innovative content marketing.

Christina Silva

Social Media Manager, Content Creator, Copywriter, +2

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Hi, I'm Christina! I specialize in creating engaging social media strategies and content that helps brands connect with their audiences in meaningful ways. With experience in social media management, digital marketing, and personal training, I bring a unique blend of creativity and health-focused coaching to everything I do. I love growing communities online, crafting compelling stories, and delivering consistent brand messaging across multiple channels. My passion is helping people reach their goals, whether that's through fitness coaching or innovative content marketing.…Hi, I'm Christina! I specialize in creating engaging social media strategies and content that helps brands connect with their audiences in meaningful ways. With experience in social media management, digital marketing, and personal training, I bring a unique blend of creativity and health-focused coaching to everything I do. I love growing communities online, crafting compelling stories, and delivering consistent brand messaging across multiple channels. My passion is helping people reach their goals, whether that's through fitness coaching or innovative content marketing.

Available to hire

Hi, I’m Christina! I specialize in creating engaging social media strategies and content that helps brands connect with their audiences in meaningful ways. With experience in social media management, digital marketing, and personal training, I bring a unique blend of creativity and health-focused coaching to everything I do.

I love growing communities online, crafting compelling stories, and delivering consistent brand messaging across multiple channels. My passion is helping people reach their goals, whether that’s through fitness coaching or innovative content marketing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Social Media Manager & Strategist at LiveComplete LLC

January 1, 2025 - Present

Launched and steadily grew the brand’s Instagram presence through intentional strategy, consistent content, and audience engagement initiatives. Managed and executed content calendars using organizational tools to align with product launches, seasonal campaigns, and brand goals. Developed and implemented social strategies tailored to platform-specific algorithms (TikTok & Instagram) to drive reach and engagement. Planned, launched, and optimized paid social ad campaigns using Meta tools to support brand awareness, lead generation, and sales. Curated and created content that reflected the brand’s tone of voice, aesthetic, and messaging across all channels. Led brand voice development and ensured consistency across social, email, and web. Supported event planning and in-person brand activations to deliver a cohesive, on-brand experience. Stayed up to date on social trends, sound culture, and creator behavior to keep content fresh, relevant, and engaging.

Marketing Lead & Relations/Instructor at Rev’d Indoor Cycling (Tempe)

October 1, 2023 - Present

Promoted sessions and built a personal brand using social media platforms such as Instagram and TikTok. Created and edited content for personal brand and media. Organized and promoted studio events, including charity events, theme classes, and fitness challenges, communicating with vendors. Built a loyal following through consistent classes, individualized attention, and social media marketing. Developed customized fitness programs for different levels and provided motivational coaching. Delivered clear instruction and cueing to ensure form and safety. Offered personalized feedback to enhance participant experience and performance.

Certified Personal Trainer at Christina Mariee Fitness LLC.

January 1, 2018 - Present

Evaluated new clients and delivered gym orientation sessions, demonstrated correct equipment usage and lifting techniques for safety and effectiveness. Created client questionnaires to set goals, developed customized fitness programs, and nutrition plans to support client objectives. Adapted programs for mobility limitations and disabilities. Tracked progress and adjusted programs as needed. Built a strong personal client base with repeat business. Utilized multiple applications like Adobe, Microsoft, Final Cut Pro, MyFitnessPal, Eatthismuch, and Trainerize for program development. Managed content creation for business strategy and marketing across Instagram, personal website, Facebook, TikTok, and YouTube. Handled administrative duties including scheduling, documentation, contracts, and customer service.