Head of Marketing at Brás&Filho Lda

Developed and implemented integrated marketing and communication strategies to strengthen brand positioning and market presence. Planned and managed annual marketing budgets and calendars, including seasonal campaigns. Led the creation of digital and offline marketing materials, including social media content, newsletters, merchandising, and trade show displays. Managed company presence at major events, from stand design to logistics and on-site coordination. Executed email marketing strategies, including content creation, design, and performance optimization through CRM tools. Oversaw digital marketing campaigns via Google Ads, Meta Business Suite and SEO best practices. Analyzed KPIs and marketing performance data using Google Analytics to guide strategic decision-making. Social Media Manager across multiple platforms including Facebook, Instagram, TikTok, LinkedIn, and Youtube.

Social Media Manager at GOFT - Marketing and video Agency

Development and monitoring of Email Marketing campaigns. Development of digital strategies. Creation and monitoring of campaigns on Google Ads and Meta Business (Facebook and Instagram). Creation and implementation of monthly content strategies for social media. Design development for social media using Canva. Development of monthly reports with results. Monthly content planning for social media. Customer support.

Sales at WiZink - Credit Card Company

Approached potential customers to explain the features and benefits of the WiZink credit card. Generated and qualified leads through direct contact and engagement strategies. Promoted brand awareness and clearly communicated the services offered by WiZink. Presented and highlighted seasonal campaigns and special offers related to the credit card.

Laboratory's Assistant at Fermenta SA Switzerland - Payerne

Conducted quality tests for the product production. Posted test results into Excel. Presented results reports at the end of the week. Contributed to production processes during the afternoon shift.

Field Assistant at Serralves Foundation

Guided visitors to the exhibitions. Controlled and managed the number of visitors per room. Responsible for control of exposed objects.

Head of Marketing at Brás & Filho Lda

Developed and implemented integrated marketing and communications strategies to strengthen brand positioning and market presence. Planned and managed annual marketing budgets and calendars, including seasonal campaigns. Led the creation of digital and offline marketing materials such as social media content, newsletters, merchandising, and trade show displays. Managed company presence at major events including stand design, logistics, and on-site coordination. Executed email marketing strategies incorporating content creation, design, and performance optimization using CRM tools. Oversaw digital marketing campaigns via Google Ads, Meta Business Suite, and SEO best practices. Analyzed KPIs and marketing data using Google Analytics to guide strategic decisions. Managed social media accounts across Facebook, Instagram, TikTok, LinkedIn, and YouTube.

Social Media Manager at GOFT - Marketing and Video Agency

Developed and monitored email marketing campaigns and digital strategies. Created and monitored campaigns on Google Ads and Meta Business (Facebook and Instagram). Created and implemented monthly content strategies for social media. Designed and developed social media content using Canva. Developed monthly reports on results and planned monthly content. Provided customer support.

Sales at Wizink - Credit Card Company

Approached potential customers to explain features and benefits of the Wizink credit card. Generated and qualified leads through direct contact and engagement strategies. Promoted brand awareness and clearly communicated services offered by Wizink. Presented and highlighted seasonal campaigns and special offers related to the credit card. Conducted SEO website audit.

Laboratory Assistant at Fermenta SAS, Switzerland - Payerne

Conducted quality tests for product production. Posted test results into Excel. Presented results reports at the end of each week. Contributed to production processes during afternoon shifts.