I’m Kat Gurley, a copywriter and storyteller who specializes in crafting strong brand voices, creating content for social channels, and developing creative campaigns that drive website traffic and results. I thrive at the intersection of creativity and strategy, collaborating with product, marketing, SEO, and design teams to turn ideas into clear, engaging text across web, marketing collateral, and UX components. With experience across international markets and multiple industries, I blend sharp writing with a deep understanding of audiences and performance metrics. I’m passionate about storytelling, brand consistency, and delivering content that resonates while meeting business goals.…

Kat Gurley

I’m Kat Gurley, a copywriter and storyteller who specializes in crafting strong brand voices, creating content for social channels, and developing creative campaigns that drive website traffic and results. I thrive at the intersection of creativity and strategy, collaborating with product, marketing, SEO, and design teams to turn ideas into clear, engaging text across web, marketing collateral, and UX components. With experience across international markets and multiple industries, I blend sharp writing with a deep understanding of audiences and performance metrics. I’m passionate about storytelling, brand consistency, and delivering content that resonates while meeting business goals.…

Available to hire

I’m Kat Gurley, a copywriter and storyteller who specializes in crafting strong brand voices, creating content for social channels, and developing creative campaigns that drive website traffic and results. I thrive at the intersection of creativity and strategy, collaborating with product, marketing, SEO, and design teams to turn ideas into clear, engaging text across web, marketing collateral, and UX components.

With experience across international markets and multiple industries, I blend sharp writing with a deep understanding of audiences and performance metrics. I’m passionate about storytelling, brand consistency, and delivering content that resonates while meeting business goals.

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Language

English
Fluent
Russian
Intermediate
Hindi
Intermediate
Thai
Beginner

Work Experience

Copywriter at Talent Inc.
August 31, 2024 - August 1, 2025
Crafted compelling text blocks and copy for websites, UX, and promotional materials including email campaigns across multiple business units such as Career.io, Resume.io, TopCV, and others. Tailored content to resonate with target audiences while blending creativity with strategic communication. Edited and proofread text for grammar, typos, and clarity, refined existing website content and marketing collateral, and liaised with Product, Marketing, SEO, and Design teams.
Copywriter at Talent Inc., Breda
August 31, 2024 - July 23, 2025
Crafted compelling text blocks and copy for websites, UX, and promotional materials including email campaigns across multiple business units. Tailored content to resonate with target audiences while blending creativity with strategic communication. Edited and proofread existing texts for grammar, typos, and clarity. Refined website content and marketing collateral. Collaborated with Product, Marketing, SEO, and Design teams.
Copywriter at Talent Inc.
October 1, 2023 - August 1, 2024
Crafting compelling text blocks and copy for websites, UX, and promotional materials across all business units (Career.io, Resume.io, TopCV, TopResume, TopInterview, ZipJob, Careerminds). Tailoring content to resonate with target audiences and blending creativity with strategic communication. Editing and proofreading existing text for grammar, typos, and clarity; refining website content and marketing collateral; liaising with Product, Marketing, SEO, and Design teams.
Copywriter at ELEO
June 30, 2023 - August 1, 2025
Wrote English copy for online and offline channels including Facebook, Instagram, LinkedIn posts, video scripts, product catalogues, and website text. Performed English proofreading and grammar checks across departments. Collaborated with design team on creative pitches and with branding head to cultivate a strong visual presence and voice. Liaised with HR on recruitment and employer branding, performed competitive research, and provided post analysis and performance reports.
Copywriter at ELEO, Helmond
June 30, 2023 - July 23, 2025
Wrote English copy for online and offline channels including social media posts, video scripts, product catalogues, and website text. Performed English proofreading and grammar checks across departments. Collaborated with design and branding teams to cultivate a strong visual presence and voice. Worked with HR on recruitment and employer branding. Conducted competitive research and provided post analysis and performance reports.
Copywriter (IMIT Project Contract) at ADK
June 30, 2022 - August 1, 2025
Produced English copy for online and offline channels featuring printed ads, catalogue, video scripts, and websites. Conducted English proofreading and grammar checks across departments. Worked with the Art Director on creative pitches and campaigns for various global clients. Collaborated with clients to create high-impact content and liaised with other departments as a representative of the creative team.
Copywriter (IMIT Project Contract) at ADK, Bangkok
June 30, 2022 - July 23, 2025
Produced English copy for online and offline channels, including printed ads, catalogues, video scripts, and websites. Performed English proofreading and grammar checks across departments. Collaborated with the Art Director on creative pitches and campaigns for global clients. Worked closely with clients and other departments as a representative of the creative team.
Copywriter at ELEO
June 1, 2022 - June 1, 2023
Writing English copy for online and offline channels (Facebook, Instagram, LinkedIn posts; VDO scripts; product catalogues; website text). English proofreading and grammar checks; collaborating with design and branding teams; supporting HR on recruitment and employer branding; conducting competitive research; post analysis & performance reports.
Social Media & Marketing Coordinator at Oskar Bistro and Ruby Wine Bar
July 31, 2021 - August 1, 2025
Managed and created online content including Facebook, Instagram, Google Business, and Tripadvisor posts. Handled press relations, event planning and promotion, photo selection, and editing. Oversaw website content editing and management; designed social media posts for targeted campaigns and conceptualized monthly marketing emails. Targeted audience to increase foot traffic and revenue alongside competitive research and market analysis.
Social Media & Marketing Coordinator at Oskar Bistro and Ruby Wine Bar
July 31, 2021 - July 23, 2025
Managed and wrote online content including social media posts and Google Business content. Handled press relations, event planning, and promotion. Edited and selected photos and managed website content. Created targeted social media campaigns and marketing emails. Conducted audience targeting and competitive research to increase foot traffic and revenue.
Copywriter (IMIT Project Contract) at ADK
July 1, 2021 - June 1, 2022
Writing English copy for online and offline channels (printed ads, catalogues, VDO scripts, website). English proofreading and grammar checks; working with Art Directors on campaigns for global clients.
Senior Content Editor at The Asia
February 28, 2018 - August 1, 2025
Authored and edited targeted travel blogs, researched keywords, and optimized articles for search rankings. Created static-page text and web content, edited product information, and handled photography tasks including photo selection and editing. Managed social media content involving text, images, and video posts.
Senior Content Editor at The Asia, Bangkok
February 28, 2018 - July 23, 2025
Wrote and edited targeted travel blogs and web content. Researched keywords and optimized articles for search engine ranking. Managed product information and handled photography and photo editing. Created social media posts including text, images, and video content.
Senior Content Editor at The Asia
September 1, 2017 - February 1, 2018
Wrote and edited targeted travel blogs; researched keywords and optimized articles for search; created static-page text and web content; edited product information; managed photography and social media posts; contributed to audience growth and engagement.
Head of English Content at Bedside Media
August 31, 2017 - August 1, 2025
Produced over 10 articles per month and created 60-100 Facebook posts monthly while maintaining social media calendars for clients. Managed all English social media content including images and analyzed results to improve engagement. Conducted workshops on new social media tools and implemented best practices to boost website traffic and revenue.
Head of English Content at Bedside Media, Bangkok
August 31, 2017 - July 23, 2025
Produced 10+ articles and 60-100 Facebook posts monthly while maintaining social media calendars. Managed English social media content, analyzed results to improve engagement, and prepared workshops on new social media tools. Implemented social media best practices to boost customer website traffic and revenue.
Submissions Editor at Oval Magazine
May 31, 2015 - August 1, 2025
Selected and edited submissions of non-fiction, fiction, and poetry for the magazine. Organized and managed magazine layout and led editing and revision workshops. Involved in sales strategizing.
Submissions Editor at Oval Magazine, Missoula
May 31, 2015 - July 23, 2025
Selected and edited non-fiction, fiction, and poetry submissions. Organized and managed magazine layout. Led editing and revision workshops. Developed sales strategies.
Head of English Content at Bedside Media
May 1, 2015 - August 1, 2017
Wrote 10+ articles per month; managed 60–100 Facebook posts monthly; oversaw English social media content, including posts and visuals; led workshops on new tools; implemented best practices to boost website traffic and client revenue; coordinated social campaigns across multiple clients.
Summer Intern at Bangkok 101
July 31, 2014 - August 1, 2025
Wrote and edited articles for the Bangkok 101 Magazine and website. Worked on boosting the website traffic to generate more revenue.
Summer Intern at Bangkok 101, Bangkok
July 31, 2014 - July 23, 2025
Wrote and edited articles for magazine and website. Increased website traffic to generate revenue.
Summer Intern at U.S. Embassy, Gaborone
July 31, 2012 - August 1, 2025
Created systems for organization and document management for the Human Resources department.
Summer Intern at U.S. Embassy, Gaborone
July 31, 2012 - July 23, 2025
Created organizational systems and document management for the Human Resources department.
Summer Intern at U.S. Embassy
May 1, 2012 - July 1, 2012
Created systems for organization and document management for Human Resources; supported communications activities.
Submissions Editor at Oval Magazine
May 1, 2012 - May 1, 2015
Selected and edited non-fiction, fiction, and poetry submissions; organized magazine layout; led editing and revision workshops; contributed to sales strategy and distribution.

Education

B.A. at University of Montana, Missoula
August 1, 2011 - May 31, 2015
Bachelor of Arts at University of Montana, Missoula
August 1, 2011 - May 31, 2015
B.A. in English (Creative Writing) at University of Montana, Missoula
August 1, 2011 - May 1, 2015

Qualifications

Google Analytics, Grow with Google
November 1, 2022 - December 31, 2022
B2B Foundations: Social Media Marketing, LinkedIn Learning
December 1, 2022 - December 31, 2022
Hubspot: Social Media Planning, Hubspot
June 1, 2023 - June 30, 2023
SEO Foundations, LinkedIn Learning
August 1, 2023 - August 31, 2023
Marketing Strategy: SEO Content Writing, LinkedIn Learning
July 1, 2024 - July 31, 2024
Google Analytics, Grow with Google
November 1, 2022 - December 31, 2022
B2B Foundations: Social Media Marketing, LinkedIn Learning
December 1, 2022 - December 31, 2022
Hubspot: Social Media Planning, Hubspot
June 1, 2023 - June 30, 2023
SEO Foundations, LinkedIn Learning
August 1, 2023 - August 31, 2023
Marketing Strategy: SEO Content Writing, LinkedIn Learning
July 1, 2024 - July 31, 2024
Google Analytics
November 1, 2022 - December 1, 2022
HubSpot: Social Media Planning
June 1, 2023 - June 1, 2023
B2B Foundations: Social Media Marketing
December 1, 2022 - December 1, 2022
SEO Foundations
August 1, 2023 - August 1, 2023
Marketing Strategy: SEO Content Writing
July 1, 2024 - July 1, 2024
Coursera: Adobe Design Fundamentals With AI
November 1, 2025 - December 1, 2025

Industry Experience

Media & Entertainment, Travel & Hospitality, Professional Services, Software & Internet, Retail, Education