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I'm Anna Fedorova, a marketing strategist and CRO expert with a passion for connecting people, ideas, and cultures. I create integrated, cross-channel outreach strategies for organizations in education, culture, and beyond, and I thrive on turning complex programs into clear, engaging messages across Google, Meta, LinkedIn, TikTok, Pinterest, and native media. I'm a collaborative team player who loves turning ambitious plans into actionable programs that raise visibility and deliver measurable results.…I'm Anna Fedorova, a marketing strategist and CRO expert with a passion for connecting people, ideas, and cultures. I create integrated, cross-channel outreach strategies for organizations in education, culture, and beyond, and I thrive on turning complex programs into clear, engaging messages across Google, Meta, LinkedIn, TikTok, Pinterest, and native media. I'm a collaborative team player who loves turning ambitious plans into actionable programs that raise visibility and deliver measurable results.

Anna Fedorova

Marketing Strategist, Conversion Rate Optimization Expert

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I'm Anna Fedorova, a marketing strategist and CRO expert with a passion for connecting people, ideas, and cultures. I create integrated, cross-channel outreach strategies for organizations in education, culture, and beyond, and I thrive on turning complex programs into clear, engaging messages across Google, Meta, LinkedIn, TikTok, Pinterest, and native media. I'm a collaborative team player who loves turning ambitious plans into actionable programs that raise visibility and deliver measurable results.…I'm Anna Fedorova, a marketing strategist and CRO expert with a passion for connecting people, ideas, and cultures. I create integrated, cross-channel outreach strategies for organizations in education, culture, and beyond, and I thrive on turning complex programs into clear, engaging messages across Google, Meta, LinkedIn, TikTok, Pinterest, and native media. I'm a collaborative team player who loves turning ambitious plans into actionable programs that raise visibility and deliver measurable results.

Available to hire

I’m Anna Fedorova, a marketing strategist and CRO expert with a passion for connecting people, ideas, and cultures. I create integrated, cross-channel outreach strategies for organizations in education, culture, and beyond, and I thrive on turning complex programs into clear, engaging messages across Google, Meta, LinkedIn, TikTok, Pinterest, and native media.

I’m a collaborative team player who loves turning ambitious plans into actionable programs that raise visibility and deliver measurable results.

Skills

Copywriting

Experience Level

Copywriting

Intermediate

Language

German

Fluent

English

Fluent

Russian

Advanced

Spanish; Castilian

Advanced

French

Advanced

Khmer

Beginner

Work Experience

Lecturer of Marketing (Freelance) at De Montfort University Cambodia

October 1, 2025 - Present

Designing practical group exercises, such as developing a marketing strategy or analyzing a campaign. Providing feedback and coaching to support student learning. Developed and delivered a workshop to build foundational marketing knowledge and guide hands-on group projects.

Freelance Marketing at Zeitzeugen Lizenzmanagement UG

November 1, 2022 - March 1, 2025

Marketing for Konrad-Adenauer-funded project (Zeitzeugen TV). Embedding of videos on website; Writing the text for the interview pages in German and Russian; Designing and developing the landing page.

Marketing Expert, Art Historian & Strategic Communicator

November 1, 2020 - Present

Marketing Manager and Communication Strategist at Nerdly

November 1, 2020 - Present

Create integrated, cross-channel outreach strategies for consistent messaging and effective stakeholder engagement. Design and optimize digital campaigns across platforms such as Google, Meta, LinkedIn, TikTok, Pinterest, and native media. Plan and manage program budgets to maximize efficiency and reach.

Assistant to General Management (Large-Scale Museum) at Humboldt Forum

January 1, 2017 - January 1, 2019

Supported General Management in strategic projects, contributing to organizational vision, mission, and planning. Conducted research and analysis to inform programs, publications, and policy-related initiatives. Managed and executed targeted communication and publication projects, including content strategy and design. Coordinated external partners and stakeholders to ensure timely, high-quality project delivery.