I'm Audrey Beim, a seasoned copywriter and marketing professional with over 18 years of experience. I've had the privilege to work across various sectors, focusing on consumer products and brand management. I enjoy crafting compelling stories and content — from web copy and newsletters to product launches and marketing campaigns. I pride myself on maintaining brand voice consistency and delivering creative concepts that engage and convert. Whether it's working with startups or established companies, I bring organization, attention to detail, and a passion for impactful writing to every project. My strongest assets include my: • creativity, • organizational skills, • work ethic, • superior follow-through • and the ability to keep many balls in the air at one time. I appreciate your consideration and look forward to hearing back from you.…

Audrey Beim

I'm Audrey Beim, a seasoned copywriter and marketing professional with over 18 years of experience. I've had the privilege to work across various sectors, focusing on consumer products and brand management. I enjoy crafting compelling stories and content — from web copy and newsletters to product launches and marketing campaigns. I pride myself on maintaining brand voice consistency and delivering creative concepts that engage and convert. Whether it's working with startups or established companies, I bring organization, attention to detail, and a passion for impactful writing to every project. My strongest assets include my: • creativity, • organizational skills, • work ethic, • superior follow-through • and the ability to keep many balls in the air at one time. I appreciate your consideration and look forward to hearing back from you.…

Available to hire

I’m Audrey Beim, a seasoned copywriter and marketing professional with over 18 years of experience. I’ve had the privilege to work across various sectors, focusing on consumer products and brand management. I enjoy crafting compelling stories and content — from web copy and newsletters to product launches and marketing campaigns.

I pride myself on maintaining brand voice consistency and delivering creative concepts that engage and convert. Whether it’s working with startups or established companies, I bring organization, attention to detail, and a passion for impactful writing to every project.

My strongest assets include my:
• creativity,
• organizational skills,
• work ethic,
• superior follow-through
• and the ability to keep many balls in the air at one time.

I appreciate your consideration and look forward to hearing back from you.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Director of Marketing/Sales at ChildLife Essentials
April 30, 2011 - July 23, 2025
Senior manager overseeing all aspects of marketing and sales for a nutritional supplement company focused on youth. Wrote web content and newsletters. Drove brand growth leading to a 112% sales increase within nine months and 50% national distribution growth in the first year. Developed marketing programs including on-shelf merchandising, sampling, promotions, advertising, and newsletters. Led cross-functional teams and collaborated with internal and external partners.
Director of Marketing/Sales at ChildLife Essentials
April 1, 2011 - April 1, 2011
Senior marketing leader responsible for all marketing and sales programs; wrote web and newsletter copy; drove brand growth with a 112% sales increase in nine months and expanded national distribution by 50% in the first year; developed on-shelf merchandising, sampling, promotions, advertising, and newsletters; led cross-functional teams and collaborated with manufacturers and vendors.
Independent Marketing Consultant/Copywriter at Self-employed
January 1, 2011 - November 26, 2025
Results-oriented marketing and copywriting professional with 18+ years in consumer packaged goods (CPG) and marketing services. Define/maintain brand voice; develop content for newsletters, e-books, blogs, packaging copy, product pages, and marketing collateral; manage editorial calendars; ensure accuracy, consistency, and compliance; coordinate cross-functional projects and deadlines across lifestyle, DIY, health, wellness, and nutrition sectors.
Independent Marketing Consultant/Copywriter
January 1, 2011 - Present
Results-oriented copywriting and marketing professional. Define and maintain brand voice through consistent creative writing. Developed engaging concepts and content for newsletters, e-books, blogs, packaging, websites, new product launches, sales tools, and marketing programs. Proficient in editing, grammar, and proofreading. Managed calendars, deadlines, and personnel effectively. Provided content on lifestyle, DIY, health, wellness, fitness, and nutrition. Worked with multiple clients including Examiner.com, Linfield Media, Internet Brands, 310 Nutrition, and several digital marketing companies. Marketing consulting for companies like Mad Dogg Athletics, SmartyPants Gummy Vitamins, and Body By Jake with documented increases in sales and successful product entries.
Director of Marketing/Sales at ChildLife Essentials
February 1, 2010 - April 30, 2011
Led marketing and sales for a nutritional supplement company focused on the youth market. Wrote and proofread web copy; served as lead copywriter for printed and web newsletters. Drove brand growth with a 112% sales increase in the first nine months and grew distribution by over 50% nationwide in the first year, developing nationwide marketing programs including emails, sampling, and promotions.
Senior Marketing Manager/Brand Manager at Irwin Naturals
January 31, 2010 - July 23, 2025
Managed and executed communications and marketing activities to maximize sales. Produced and wrote newsletters, presentations, sales materials, and communication vehicles to support product launches and retail promotions. Oversaw development of branded websites and web content. Created email newsletter programs, packaging, displays, and collateral including compliant packaging copywriting.
Senior Marketing Manager/Brand Manager at Irwin Naturals
January 1, 2010 - January 1, 2010
Developed and implemented marketing communications to maximize sales; produced newsletters, presentations, and all customer/partner communications; created sales materials and ‘one-pagers’; oversaw branded websites, landing pages, and web content; launched newsletter programs and packaging/assets for in-store programs.
Global Marketing Manager/Brand Manager at Herbalife International
December 31, 2006 - July 23, 2025
Managed new product launches and global brand marketing for wellness products in over 65 countries. Responsible for creating all product collateral, project management, and multitasking over 55 product launches in the first year. Led multiple cross-functional teams under tight deadlines and maintained effective resource and time management.
Senior Manager, Brand Manager at Irwin Naturals
January 1, 2006 - December 31, 2009
Managed and developed marketing activities to maximize sales for an aromatherapy/skincare and nutritional supplement company. Created and proofread newsletters (email and hard copy) and communications supporting new products, web programs, and loyalty programs. Developed and wrote sales materials and one-pagers, oversaw new branded websites and newsletter email programs, and supported SEM/SEO efforts while ensuring copy compliance to Federal standards.
Global Marketing Manager/Brand Manager at Herbalife International
January 1, 2006 - January 1, 2006
Led new product and brand marketing initiatives for a wellness company selling in 65+ countries; created and copywrote all product collateral; managed new product development and launches; led cross-functional teams to deliver 55+ products in the first year and beyond.
Marketing Manager / Manager, Special Projects at JOL Management
December 31, 2005 - July 23, 2025
Managed and developed direct mail magazine and advertising publication programs including direct mail, physician-to-patient sales collateral, and consumer newsletters. Key manager and liaison for new product development. Copywriter in a fast-paced, deadline-oriented environment.
Global Marketing Manager/Brand Manager at Herbalife International
January 1, 2005 - December 31, 2006
Responsible for new product and brand marketing across personal care and nutrition categories in more than 65 countries. Led new product development and project management, creating and proofreading packaging and product collateral. Managed new product launches and marketing concepts, introducing over 55 products globally during the first year, and led multiple cross-functional teams in deadline-oriented environments.
Marketing Manager / Manager, Special Projects at JOL Management
January 1, 2005 - January 1, 2005
Directed direct mail programs and physician-to-patient collateral; produced consumer newsletters; acted as liaison for new product development; copywriter in a fast-paced, deadline-driven environment.
Marketing Manager / Manager, Special Projects at JOL Management
January 1, 2000 - December 31, 2004
Managed and developed direct mail programs and associated physician-to-patient sales collateral, consumer newsletters, and other marketing materials. Served as liaison for new product development, collateral/copywriting and production, merchandising, advertising, and promotions in a fast-paced, deadline-oriented environment. Led new product introductions by identifying trends, determining positioning, developing displays, researching revenue potential, and analyzing competitive pricing.

Education

Masters of Business Administration at Pepperdine University
January 1, 2000 - December 31, 2000
M.S. Counseling/Education at University of Southern California
January 1, 2000 - December 31, 2000
B.A. Psychology at University of California, Santa Barbara
January 1, 1990 - December 31, 1994
B.A. Sociology at University of California, Santa Barbara
January 1, 1990 - December 31, 1994
Master of Business Administration at Pepperdine University
January 11, 2030 - November 26, 2025
M.S. Counseling/Education at University of Southern California
January 11, 2030 - November 26, 2025
B.A. Psychology at University of California, Santa Barbara
January 11, 2030 - November 26, 2025
B.A. Sociology at University of California, Santa Barbara
January 11, 2030 - November 26, 2025
MBA at Pepperdine University
January 11, 2030 - July 8, 2026
M.S. Counseling/Education at University of Southern California
January 11, 2030 - July 8, 2026
B.A. Psychology at University of California, Santa Barbara
January 11, 2030 - July 8, 2026
B.A. Sociology at University of California, Santa Barbara
January 11, 2030 - July 8, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Healthcare, Life Sciences, Retail, Professional Services, Manufacturing, Travel & Hospitality, Other, Media & Entertainment, Education

Skills

Experience Level