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I’m a product designer based in Porto with 20 years crafting mobile-first, data-driven experiences for SaaS and enterprise platforms. I specialize in scalable design systems, mobile UX strategy, and cross-functional leadership, collaborating closely with product and engineering teams to boost engagement and consistency. I’m passionate about turning insights into elegant, accessible solutions and delivering fast, value-driven results. I thrive in research-led design, running discovery, defining design language, and mentoring teams to raise the bar on quality and speed.…I’m a product designer based in Porto with 20 years crafting mobile-first, data-driven experiences for SaaS and enterprise platforms. I specialize in scalable design systems, mobile UX strategy, and cross-functional leadership, collaborating closely with product and engineering teams to boost engagement and consistency. I’m passionate about turning insights into elegant, accessible solutions and delivering fast, value-driven results. I thrive in research-led design, running discovery, defining design language, and mentoring teams to raise the bar on quality and speed.

Artur Moreira

Product Designer, UI Designer, UX Designer, +3

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I’m a product designer based in Porto with 20 years crafting mobile-first, data-driven experiences for SaaS and enterprise platforms. I specialize in scalable design systems, mobile UX strategy, and cross-functional leadership, collaborating closely with product and engineering teams to boost engagement and consistency. I’m passionate about turning insights into elegant, accessible solutions and delivering fast, value-driven results. I thrive in research-led design, running discovery, defining design language, and mentoring teams to raise the bar on quality and speed.…I’m a product designer based in Porto with 20 years crafting mobile-first, data-driven experiences for SaaS and enterprise platforms. I specialize in scalable design systems, mobile UX strategy, and cross-functional leadership, collaborating closely with product and engineering teams to boost engagement and consistency. I’m passionate about turning insights into elegant, accessible solutions and delivering fast, value-driven results. I thrive in research-led design, running discovery, defining design language, and mentoring teams to raise the bar on quality and speed.

Available to hire

I’m a product designer based in Porto with 20 years crafting mobile-first, data-driven experiences for SaaS and enterprise platforms. I specialize in scalable design systems, mobile UX strategy, and cross-functional leadership, collaborating closely with product and engineering teams to boost engagement and consistency.

I’m passionate about turning insights into elegant, accessible solutions and delivering fast, value-driven results. I thrive in research-led design, running discovery, defining design language, and mentoring teams to raise the bar on quality and speed.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Portuguese

Fluent

Spanish; Castilian

Intermediate

French

Intermediate

Work Experience

Product Designer at Mercedes-Benz.io

January 1, 2025 - May 31, 2025

Power BI Dashboard Design & UX Enhancement (5-month project): Improved dashboard design and functionality using Figma and Power BI, creating reusable templates for consistency and usability. Delivered interactive prototypes to stakeholders, aligning design with business goals and boosting collaboration. Developed a Confluence style guide for scalable design systems (typography, color, grids, iconography). Enhanced brand identity through logo redesigns, presentations, and custom Teams backgrounds. Audited existing dashboards to propose updates aligned with the new design system for a modern, cohesive user experience.

Product Designer / Lead UX Mobile at Buildium

January 1, 2023 - December 31, 2025

Spearheaded the mobile UX strategy for two distinct apps, leading end-to-end design processes. Achieved a 40% increase in user engagement through redesigned features such as maps, client requests, and onboarding, enhancing user satisfaction and retention. Established and maintained a comprehensive mobile design system, increasing overall consistency by 30% and reducing development time by 12%. Conducted extensive user research, usability testing, and iterative design improvements, boosting user satisfaction scores by 20% in app stores. Collaborated with three Scrum teams to align product vision and ensure seamless design-to-development handoffs. Mentored junior designers.

UI/UX Mobile Designer at Cocus / TUI

January 1, 2020 - December 31, 2023

Led mobile design initiatives for TUI Group's B2C apps, focusing on end-to-end design, scalable design systems, and improved onboarding and usability. Collaborated with cross-functional teams in an Agile environment to support mobile-first experiences across travel products.

Product Mobile Designer at TUI Group

January 1, 2020 - December 31, 2023

Led research initiatives to identify future market opportunities, increasing new client acquisition by 17% and customer retention by 32%. Designed and maintained a cross-platform mobile design system, reducing UI inconsistencies by 40% on Android and 22% on iOS. Conducted A/B testing and analyzed user behavior to optimize conversion and engagement. Built interactive prototypes to validate concepts with stakeholders and end users.

UI/UX Designer at Basecone (Wolters Kluwer)

January 1, 2019 - December 31, 2020

Led UI audits and usability testing, improving task completion rates by 15%. Acted as design system liaison with Wolters Kluwer, aligning product UI with enterprise standards. Built and maintained an in-house design system, streamlining workflows and improving consistency. Improved design handoff processes, reducing development cycles by 20%. Advocated for accessibility and WCAG compliance.

Web Designer & Team Lead at Clever Advertising

January 1, 2015 - December 31, 2019

Led multidisciplinary teams delivering high-impact, conversion-focused digital campaigns. Increased conversion rates by 35% through UX optimization, A/B testing, and mobile-first design. Owned branding and UX strategy across multiple client projects.

Web Designer at LV Engine

January 1, 2006 - December 31, 2015

Designed and developed custom websites and interactive experiences focused on CRM, e-commerce, and user experience for B2B and B2C clients. Consulted on UI/UX best practices, accessibility, and user journey optimization. Integrated e-commerce solutions and payment gateways, ensuring seamless end-to-end experiences. Delivered brand identity systems, from logos to full digital style guides. Worked closely with developers and stakeholders, strengthening design-to-implementation workflows.

Graphic Designer

January 1, 2004 - January 1, 2006

Built strong foundations in visual design, branding, editorial, and print production. Worked in creative studios and print-focused environments, contributing to branding and layout projects across diverse industries.