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I thrive in fast-paced, dynamic environments where quick decisions and adaptability are crucial. I value continuous learning and staying ahead of trends. Teamwork is important to me, as collaboration drives innovation and results. I am also capable of working independently and taking responsibility. Clear communication ensures alignment with stakeholders and fosters personal and team growth.…

Yang Cao

Performance Marketer, Digital Marketer, PPC Manager, +1

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I thrive in fast-paced, dynamic environments where quick decisions and adaptability are crucial. I value continuous learning and staying ahead of trends. Teamwork is important to me, as collaboration drives innovation and results. I am also capable of working independently and taking responsibility. Clear communication ensures alignment with stakeholders and fosters personal and team growth.…

Available to hire

I thrive in fast-paced, dynamic environments where quick decisions and adaptability are crucial. I value continuous learning and staying ahead of trends. Teamwork is important to me, as collaboration drives innovation and results. I am also capable of working independently and taking responsibility. Clear communication ensures alignment with stakeholders and fosters personal and team growth.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Chinese

Fluent

English

Advanced

German

Intermediate

Work Experience

Online and performance marketing manager at Brandmonks-GmbH, Mainz

March 31, 2025 - July 23, 2025

Managed SEA and Paid Social campaigns across Google, Meta, LinkedIn & Bing. Optimized over €100K/month ad spend, improving KPIs such as CTR, ROAS, reducing customer acquisition cost (CAC) by 30–50% using smart bidding and automation. Increased conversion rate by 45% via audience segmentation, A/B testing, and predictive analytics. Developed full-funnel PPC strategies, resulting in 2x increase in qualified leads. Managed 10+ Ads Accounts simultaneously and delivered strategic guidance to clients. Collaborated with cross-functional teams on creative briefings, content strategy, email marketing, pixel/tag setups, and analytics dashboards. Performed keyword research and conducted comprehensive SEO audits and landing page optimisation.

Sales And Marketing coordinator at OnPro GmbH, Langen (Hessen)

December 31, 2021 - July 23, 2025

Increased campaign ROI by 43% via optimized Google Shopping and Search campaigns. Managed Amazon Ads and SEO, improving visibility and organic traffic. Ensured supply chain & listing quality for FBA/FBM operations. Conducted market research and keyword analysis for targeted promotions.

E-Commerce Kaufmann at Riegel & Jeans GmbH, Fulda

April 30, 2021 - July 23, 2025

Improved Amazon PPC performance, increasing sales by 20%. Keyword research and boosted Organic rankings by SEO Optimisation in Amazon. Managed product listings and inventory control.

Sales Manager at Drubba GmbH, Freiburg

June 30, 2020 - July 23, 2025

Increased market share and revenue through strategic sales. Enhanced brand awareness with customised digital marketing strategies. Optimised logistics for seamless product delivery and returns. Analysed sales data to optimise inventory and meet demand. Aligned product range with market trends and customer preferences.

Assistant Studio Manager at LuLu Liu Studio, London

December 31, 2015 - July 23, 2025

Assisted in project schedule monitoring. Executed digital marketing and SEO strategies. Contributed to business development initiatives. Managed online business and social media groups. Supported brand showcases.