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Dedicated digital marketing professional skilled in developing and managing effective campaigns. I combine creativity and cost-effective solutions to deliver results while understanding client needs through thorough business analysis. Key Skills: Search Engine Marketing (SEM) - Ad campaign strategy and CPC practices - Keyword discovery and optimization Social Media Management (SMM) & Optimization (SMO) - Platforms: Instagram, Facebook, Pinterest, Amazon, Google My Business - Creative marketing strategy implementation and Meta ad analysis - Engaging content creation Search Engine Optimization (SEO) - Expertise in On-Page, Off-Page, and Local SEO Website Design - Proficient in Figma, WordPress, Wix, and Adobe XD Adobe Creative Suite & CMS Knowledge…Dedicated digital marketing professional skilled in developing and managing effective campaigns. I combine creativity and cost-effective solutions to deliver results while understanding client needs through thorough business analysis. Key Skills: Search Engine Marketing (SEM) - Ad campaign strategy and CPC practices - Keyword discovery and optimization Social Media Management (SMM) & Optimization (SMO) - Platforms: Instagram, Facebook, Pinterest, Amazon, Google My Business - Creative marketing strategy implementation and Meta ad analysis - Engaging content creation Search Engine Optimization (SEO) - Expertise in On-Page, Off-Page, and Local SEO Website Design - Proficient in Figma, WordPress, Wix, and Adobe XD Adobe Creative Suite & CMS Knowledge

Chichen Kulinawati

Digital Marketer, Marketing Strategist, Social Media Manager, +4

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Dedicated digital marketing professional skilled in developing and managing effective campaigns. I combine creativity and cost-effective solutions to deliver results while understanding client needs through thorough business analysis. Key Skills: Search Engine Marketing (SEM) - Ad campaign strategy and CPC practices - Keyword discovery and optimization Social Media Management (SMM) & Optimization (SMO) - Platforms: Instagram, Facebook, Pinterest, Amazon, Google My Business - Creative marketing strategy implementation and Meta ad analysis - Engaging content creation Search Engine Optimization (SEO) - Expertise in On-Page, Off-Page, and Local SEO Website Design - Proficient in Figma, WordPress, Wix, and Adobe XD Adobe Creative Suite & CMS Knowledge…Dedicated digital marketing professional skilled in developing and managing effective campaigns. I combine creativity and cost-effective solutions to deliver results while understanding client needs through thorough business analysis. Key Skills: Search Engine Marketing (SEM) - Ad campaign strategy and CPC practices - Keyword discovery and optimization Social Media Management (SMM) & Optimization (SMO) - Platforms: Instagram, Facebook, Pinterest, Amazon, Google My Business - Creative marketing strategy implementation and Meta ad analysis - Engaging content creation Search Engine Optimization (SEO) - Expertise in On-Page, Off-Page, and Local SEO Website Design - Proficient in Figma, WordPress, Wix, and Adobe XD Adobe Creative Suite & CMS Knowledge

Available to hire

Dedicated digital marketing professional skilled in developing and managing effective campaigns. I combine creativity and cost-effective solutions to deliver results while understanding client needs through thorough business analysis.

Key Skills:

Search Engine Marketing (SEM)

Ad campaign strategy and CPC practices
Keyword discovery and optimization

Social Media Management (SMM) & Optimization (SMO)

Platforms: Instagram, Facebook, Pinterest, Amazon, Google My Business
Creative marketing strategy implementation and Meta ad analysis
Engaging content creation

Search Engine Optimization (SEO)

Expertise in On-Page, Off-Page, and Local SEO

Website Design

Proficient in Figma, WordPress, Wix, and Adobe XD

Adobe Creative Suite & CMS Knowledge

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

MARKETING & GRAPHIC DESIGNER at ROI DIGITAL MARKETING; JIMBARAN

February 28, 2019 - July 24, 2025

Created various print and digital artworks and attended official meetings with clients and events as a marketing representative to build relationships and increase brand awareness.

MARKETING & GRAPHIC DESIGNER at LXXY BALI; KUTA

September 30, 2019 - July 24, 2025

Created print and digital artworks for the club. Brainstormed, designed and oversaw social media content creation to ensure high-quality artwork ready for publication.

SENIOR MARKETING PROMOTION at MANARAI BALI - ISMAYA GROUP; NUSA DUA

March 31, 2022 - July 24, 2025

Oversaw and supervised all artworks in the outlet, social media artwork and publishing, data management, reporting/budgeting, hosting and inviting influencers/media/community for all events to help increase overall brand awareness of Ismaya Group in Bali.

CONTENT CREATIVE EXECUTIVE at ALILA SEMINYAK - HYATT; SEMINYAK

August 31, 2022 - July 24, 2025

Responsible for creating and editing content for the hotel's social media and other online channels. Researched SEO terms and worked closely with the sales and marketing director to ensure consistency across all platforms. Selected, audited, and managed partnerships with influencers and content creators. Produced weekly and monthly reports for digital activations.

DIGITAL MARKETING MANAGER & PUBLIC RELATIONS (CONSULTANT) at KILO KITCHEN BALI - KILO COLLECTIVE; SEMINYAK

November 30, 2022 - July 24, 2025

Oversaw all digital channels such as social media, SEO, PPC, copywriting, data management, budgeting, and reporting. Maintained brand image by conducting market research, creating engaging content, and collaborating with marketing professionals. Organized events, invited influencers, and represented the brand to increase awareness and build strong relationships.

DIGITAL MARKETING at DESA POTATO HEAD; SEMINYAK

November 1, 2022 - Present

Managed the entire content for seminyak.potatohead.co and collaborated with media partners to ensure content alignment with brand values. Optimized website content and structure to improve visibility and ranking through effective SEO strategies.

SALES MARKETING at MYVILLAINBALI.COM; KEROBOKAN

July 31, 2015 - July 24, 2025

Conducted thorough villa inspections, arranged property viewings, negotiated contracts with clients, and maintained property records to ensure seamless operation, maintenance, and appreciation of properties.

WEB MARKETING & GRAPHIC DESIGNER at BALI HOME IMMO; CANGGU

December 31, 2015 - July 24, 2025

Maintained and updated villa listings on WordPress, managed company social media and website, and designed artworks for print and digital formats as part of web marketing duties.

MARKETING & GRAPHIC DESIGNER at FINNS BALI GROUP; CANGGU

April 30, 2018 - July 24, 2025

Created various print and digital artworks for Finns Recreation Club & Finns Beach Club including posters, signage, billboards, menus, email signatures, email blasts, web banners, and social media content. Represented the company in social and marketing events to develop relationships and increase brand awareness.

Senior Marketing Promotions at Manarai Bali - Ismaya Group

September 1, 2019 - March 2, 2022

Overseeing and supervising all artworks in the outlet, social media artwork and posting for outlet events to help increase overall brand awareness of Ismaya Group in Bali.

Marketing & Graphic Designer at LXYY Bali

May 1, 2019 - September 1, 2019

Created print and digital artworks for the club; brainstormed, designed and oversaw social media content ready for publication.

Content Creative Executive at Alila Seminyak Hyatt

April 1, 2022 - August 1, 2022

Responsible for creating and editing content for the hotel's social media and other online channels. Researched SEO terms and worked closely with the sales and marketing director to ensure consistency across all platforms. Selected, audited, and managed partnerships with influencers/content creators. Additionally, created weekly and monthly reports for digital activations.

Head of Digital Marketing at Desa Potato Head

November 2, 2022 - Present

Managing the entire content for seminyak.potatohead.co. Collaborated with media partners to ensure content aligns with brand values and standards. Optimized website content and structure to improve search visibility via SEO.

Digital Marketing & Public Relations (Consultant) at Startup Streams (Freelance Consultancy)

January 1, 2020 - January 1, 2023

Lead consultancy projects including social media management for multiple brands across UK, Bali, and Jakarta. Coordinated influencer partnerships and content production to boost brand visibility. Managed content strategy and reporting for digital campaigns.