I design marketing that moves minds and markets. Over the past years, I have led campaigns for startups finding their voice and global companies scaling their impact. I care about clarity, smart strategy, and ideas that actually deliver. What drives me? Seeing a message land, a brand take shape, and real results follow. I do not just manage marketing, I make it work.

Krestina Macci

I design marketing that moves minds and markets. Over the past years, I have led campaigns for startups finding their voice and global companies scaling their impact. I care about clarity, smart strategy, and ideas that actually deliver. What drives me? Seeing a message land, a brand take shape, and real results follow. I do not just manage marketing, I make it work.

Available to hire

I design marketing that moves minds and markets. Over the past years, I have led campaigns for startups finding their voice and global companies scaling their impact. I care about clarity, smart strategy, and ideas that actually deliver.
What drives me? Seeing a message land, a brand take shape, and real results follow. I do not just manage marketing, I make it work.

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Language

English
Fluent
Arabic
Fluent
Kurdish
Beginner

Work Experience

Chief marketing officer at PBU Agency
December 31, 2025 - July 24, 2025
Directed overall marketing strategies for diverse clients including real estate, F&B, and consumer brands. Managed full project lifecycle: campaign planning, execution, timelines, and approvals. Acted as primary point of contact for clients, handling meetings, communications, and relationship management. Designed and implemented multi-channel digital campaigns across social media, influencer marketing, and paid advertising. Conducted performance tracking and analytics reporting to evaluate KPIs and optimize future campaigns. Led the creation and execution of content calendars and visual strategies across platforms. Managed and mentored the in-house marketing team, delegating tasks and improving internal workflows. Developed brand identities and digital launch plans, including naming, logo direction, and messaging. Oversaw advertising budgets across Meta, Google, and TikTok Ads, optimizing for engagement, conversions, and reach. Performed regular market and competitor research to suppor
Marketing Manager at MultiBank
December 31, 2025 - July 24, 2025
Directed overall marketing strategies for diverse clients including real estate, F&B, and consumer brands. Managed full project lifecycle: campaign planning, execution, timelines, and approvals. Acted as primary point of contact for clients, handling meetings, communications, and relationship management. Designed and implemented multi-channel digital campaigns across social media, influencer marketing, and paid advertising. Conducted performance tracking and analytics reporting to evaluate KPIs and optimize future campaigns. Led the creation and execution of content calendars and visual strategies across platforms. Managed and mentored the in-house marketing team, delegating tasks and improving internal workflows. Developed brand identities and digital launch plans, including naming, logo direction, and messaging. Oversaw advertising budgets across Meta, Google, and TikTok Ads, optimizing for engagement, conversions, and reach. Performed regular market and competitor research to suppor
Operation Officer at North Lake
December 31, 2023 - July 24, 2025
Contributed to the seamless execution of the events by supporting coordination between organizers and personnel involved in UN-affiliated programming. Liaised with hotels, airlines, and venue providers to secure necessary bookings and arrangements. Prepared event offers and documentation in collaboration with the operations team. Ensured smooth execution of events by tracking timelines, confirming setups, and resolving on-site issues. Acted as a reliable support link between vendors and organizers to deliver high-standard outcomes.
Marketing Manager at Atmam Agency
December 31, 2023 - July 24, 2025
Developed and executed digital marketing strategies for clients in fitness, real estate, and retail sectors. Led social media campaign planning and execution across platforms. Developed digital calendars, launch campaigns, and advertising strategies tailored to each client. Managed ad campaigns on Meta platforms, optimized for reach, engagement, and lead generation. Supported the team in building brand identities, tone of voice, and communication plans for new businesses. Directed the production of TVC for a real estate, ensuring alignment with brand messaging and campaign goals. Oversaw paid advertising on Meta platforms, optimizing for engagement, traffic, and leads.
Content creator at Atmam Agency
December 31, 2021 - July 24, 2025
Developed and executed digital marketing strategies for clients in fitness, real estate, and retail sectors. Led social media campaign planning and execution across platforms. Coordinated with designers and content creators to produce branded visuals, videos, and content calendars. Managed client communication, project timelines, and campaign performance reporting. Oversaw paid advertising on Meta platforms, optimizing for engagement, traffic, and leads.
Chief marketing officer at PBU Agency
December 31, 2025 - July 24, 2025
Directed overall marketing strategies for diverse clients including real estate, F&B, and consumer brands. Managed full project lifecycle: campaign planning, execution, timelines, and approvals. Acted as primary point of contact for clients, handling meetings, communications, and relationship management. Designed and implemented multi-channel digital campaigns across social media, influencer marketing, and paid advertising. Conducted performance tracking and analytics reporting to evaluate KPIs and optimize future campaigns. Led the creation and execution of content calendars and visual strategies across platforms. Managed and mentored the in-house marketing team, delegating tasks and improving internal workflows. Developed brand identities and digital launch plans, including naming, logo direction, and messaging. Oversaw advertising budgets across Meta, Google, and TikTok Ads, optimizing for engagement, conversions, and reach. Performed regular market and competitor research to suppor
Marketing Manager at MultiBank
December 31, 2025 - July 24, 2025
Directed overall marketing strategies for diverse clients including real estate, F&B, and consumer brands. Managed full project lifecycle: campaign planning, execution, timelines, and approvals. Acted as primary point of contact for clients, handling meetings, communications, and relationship management. Designed and implemented multi-channel digital campaigns across social media, influencer marketing, and paid advertising. Conducted performance tracking and analytics reporting to evaluate KPIs and optimize future campaigns. Led the creation and execution of content calendars and visual strategies across platforms. Managed and mentored the in-house marketing team, delegating tasks and improving internal workflows. Developed brand identities and digital launch plans, including naming, logo direction, and messaging. Oversaw advertising budgets across Meta, Google, and TikTok Ads, optimizing for engagement, conversions, and reach. Performed regular market and competitor research to suppor
Operation Officer at North Lake
December 31, 2023 - July 24, 2025
Contributed to the seamless execution of the events by supporting coordination between organizers and personnel involved in UN-affiliated programming. Liaised with hotels, airlines, and venue providers to secure necessary bookings and arrangements. Prepared event offers and documentation in collaboration with the operations team. Ensured smooth execution of events by tracking timelines, confirming setups, and resolving on-site issues. Acted as a reliable support link between vendors and organizers to deliver high-standard outcomes.
Marketing Manager at Atmam Agency
December 31, 2023 - July 24, 2025
Developed and executed digital marketing strategies for clients in fitness, real estate, and retail sectors. Led social media campaign planning and execution across platforms. Developed digital calendars, launch campaigns, and advertising strategies tailored to each client. Managed ad campaigns on Meta platforms, optimized for reach, engagement, and lead generation. Supported the team in building brand identities, tone of voice, and communication plans for new businesses. Directed the production of TVC for a real estate, ensuring alignment with brand messaging and campaign goals. Oversaw paid advertising on Meta platforms, optimizing for engagement, traffic, and leads.
Content Creator at Atmam Agency
December 31, 2021 - July 24, 2025
Developed and executed digital marketing strategies for clients in fitness, real estate, and retail sectors. Led social media campaign planning and execution across platforms. Coordinated with designers and content creators to produce branded visuals, videos, and content calendars. Managed client communication, project timelines, and campaign performance reporting. Oversaw paid advertising on Meta platforms, optimizing for engagement, traffic, and leads.

Education

Bachelor's degree at Catholic University – Erbil, Iraq
January 1, 2018 - December 31, 2022
Arts in English Language at Catholic University
January 1, 2018 - December 31, 2022

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Consumer Goods, Financial Services, Retail, Travel & Hospitality, Non-Profit Organization