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Hi, I'm Ivana Bratovanova, a passionate communication science graduate with a strong focus on political communication, journalism, and persuasive communications. I have a knack for crafting compelling and brand-aligned copy that resonates emotionally with diverse audiences. With experience working across digital, social, and out-of-home platforms, I enjoy collaborating with creative teams to bring campaigns to life. When I’m not writing or strategizing marketing content, I love exploring chess, running, hiking, and the rhythm of Latin dances. I thrive in dynamic environments where I can blend creativity with data-driven insights to effectively reach and engage audiences globally.…Hi, I'm Ivana Bratovanova, a passionate communication science graduate with a strong focus on political communication, journalism, and persuasive communications. I have a knack for crafting compelling and brand-aligned copy that resonates emotionally with diverse audiences. With experience working across digital, social, and out-of-home platforms, I enjoy collaborating with creative teams to bring campaigns to life. When I’m not writing or strategizing marketing content, I love exploring chess, running, hiking, and the rhythm of Latin dances. I thrive in dynamic environments where I can blend creativity with data-driven insights to effectively reach and engage audiences globally.

Ivana Bratovanova

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Hi, I'm Ivana Bratovanova, a passionate communication science graduate with a strong focus on political communication, journalism, and persuasive communications. I have a knack for crafting compelling and brand-aligned copy that resonates emotionally with diverse audiences. With experience working across digital, social, and out-of-home platforms, I enjoy collaborating with creative teams to bring campaigns to life. When I’m not writing or strategizing marketing content, I love exploring chess, running, hiking, and the rhythm of Latin dances. I thrive in dynamic environments where I can blend creativity with data-driven insights to effectively reach and engage audiences globally.…Hi, I'm Ivana Bratovanova, a passionate communication science graduate with a strong focus on political communication, journalism, and persuasive communications. I have a knack for crafting compelling and brand-aligned copy that resonates emotionally with diverse audiences. With experience working across digital, social, and out-of-home platforms, I enjoy collaborating with creative teams to bring campaigns to life. When I’m not writing or strategizing marketing content, I love exploring chess, running, hiking, and the rhythm of Latin dances. I thrive in dynamic environments where I can blend creativity with data-driven insights to effectively reach and engage audiences globally.

Available to hire

Hi, I’m Ivana Bratovanova, a passionate communication science graduate with a strong focus on political communication, journalism, and persuasive communications. I have a knack for crafting compelling and brand-aligned copy that resonates emotionally with diverse audiences. With experience working across digital, social, and out-of-home platforms, I enjoy collaborating with creative teams to bring campaigns to life.

When I’m not writing or strategizing marketing content, I love exploring chess, running, hiking, and the rhythm of Latin dances. I thrive in dynamic environments where I can blend creativity with data-driven insights to effectively reach and engage audiences globally.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Bulgarian

Fluent

Spanish; Castilian

Fluent

French

Intermediate

Italian

Intermediate

Finnish

Beginner

Work Experience

Copywriter trainee at SEK (part of GREY/WPP)

January 1, 2025 - Present

Contributed to over 10 integrated campaigns across digital, social, and (D)OOH platforms for clients such as Finnair, Visit Finland, and Business Finland, reaching audiences of 100K–500K+ per campaign. Led the development of a top 5 ranked women’s safety campaign in an internal pitch. Produced cross-format content tailored to B2B and B2C audiences in multiple international markets using platforms like Meta, Google PMax, Demand Gen, and DV360. Developed emotionally resonant, brand-aligned messaging and refined tone of voice across four different sectors. Proofread over 50 multi-language campaign assets to ensure consistency in tone and cultural fit. Initiated a platform audit to improve multi-channel copywriting consistency and collaborated closely with senior creatives, strategists, and project managers for copy refinement.

Writer at The Nordic Times

December 31, 2024 - July 24, 2025

Researched and wrote engaging articles on Nordic culture, politics, and society, contributing to increased reader engagement and diverse topics. Worked closely with the chief editor to develop and refine story ideas that aligned with publication standards and audience interests.

Marketing intern at Ginger Aardbei Vintage Fashion House

December 31, 2023 - July 24, 2025

Conducted an email marketing study to assess customer brand loyalty and presented statistical findings to management. Managed daily social media content execution on Instagram, increasing audience reach from 18k to 21k followers. Created monthly marketing content plans for Instagram, Pinterest, and TikTok. Wrote weekly website copy and designed banners and interfaces using Canva. Organized a Christmas pop-up event by coordinating suppliers, invitees, and influencer-driven social media campaigns.

Marketing intern at Flatline Agency

October 31, 2023 - July 24, 2025

Planned and executed daily case posts highlighting B2B project successes, leading to a 35% increase in website engagement. Collaborated with Sales and Development teams on Shopify Plus projects to enhance performance and user experience. Generated social media content across multiple platforms, sharing e-commerce insights and case studies.