HN

Hebah Nizar Alhamwi

Available to hire

I am a strategic marketing leader with over 15 years of experience driving impactful campaigns across multiple marketing channels for SMEs and corporates in various industries such as advertising, fashion, retail,…

About

I am a strategic marketing leader with over 15 years of experience driving impactful campaigns across multiple marketing channels for SMEs and corporates in various industries such as advertising, fashion, retail, interior design, and F&B. I have worked with renowned companies like Alshaya Group, Ferrero Group, and British American Tobacco, and I am passionate about art, music, politics, and philosophy.

I am diligent, adaptable, and eager to learn and grow. Besides my professional life, I enjoy being an avid yogi and squash player. Currently based in Kuwait, I am open to relocation opportunities.

  • 10 years' experience
  • Joined July 2025

Industry experience

  • Retail
  • Professional Services
  • Consumer Goods
  • Real Estate & Construction
  • Media & Entertainment
  • Other

Work experience· 8 roles

Marketing Consultant (Freelance) · Hiboux StudioJan 2021 – Present · 5 yrs 11 mos

Developed and executed brand marketing strategies for SMEs and corporates in Kuwait and France; led a creative team for visual communication strategies; collaborated with stakeholders to meet business goals; handled diverse projects in industries like construction technology, dental supply, medical clinics, luxury furniture, art galleries, embassies, retail, and interior design; implemented data-driven campaigns increasing organic engagement and retention by 25-30%; optimized budgets saving 20% in sales and 35% on marketing budget while maintaining brand impact; directed PR, communications, and events strengthening community and diplomatic relations; worked with videographers on storytelling, film directing, and montage.

Marketing Consultant (Freelance) · Hiboux StudioJan 2021 – Present · 5 yrs 11 mos

Developed and executed brand marketing strategies for SMEs and corporates based in Kuwait and France. Led a team of creatives and production professionals to design visual communication strategies. Worked with stakeholders using cross-functional strategies to achieve business goals and monthly targets. Managed diverse projects from various industries including construction technology, dental supply, medical clinics, luxury furniture, art galleries, embassies, retail, and interior design. Implemented data-driven campaigns that increased organic engagement and customer retention by 25-30%. Optimized budget allocation resulting in 20% sales saving and 35% saving on marketing budget while maintaining brand impact. Directed PR, communications, and event management efforts strengthening relations with key high-profile personnel in Kuwaiti community and diplomatic scene.

Brand Manager · Rayyan Design StudioDec 2020 – Jul 2025 · 4 yrs 8 mos

Collaborated with stakeholders to restructure organization framework, led recruitment, enhanced branding and service development; managed a team of 16 professionals across project management, design, and sales; oversaw client servicing, concept development and delivered strategic solutions; achieved 35% annual sales growth from 2017-2020; improved quality and cost measures reducing care delivery variation by 25%; participated in regional design exhibitions building client and supplier relationships; analyzed sales metrics for strategic improvements; secured contracts including KWD 100K for ThyssenKrupp Kuwait interior project; managed projects with international companies including Ibis Hotel, Ferrero Group, and British American Tobacco.

Brand Manager · Rayyan Design StudioDec 2020 – Jul 2025 · 4 yrs 8 mos
Regional Brand Marketing Manager · Jack Wills - AlshayaDec 2016 – Jul 2025 · 8 yrs 8 mos
Regional Brand Marketing Manager · Jack Wills - AlshayaDec 2016 – Jul 2025 · 8 yrs 8 mos
Regional Marketing & PR Specialist · H&M - AlshayaDec 2015 – Jul 2025 · 9 yrs 8 mos
Regional Marketing & PR Specialist · H&M - AlshayaDec 2015 – Jul 2025 · 9 yrs 8 mos

Education

Bachelor's · Applied Science University, Jordan2003 – 2008
MSc · Rome Business School, Italy2025 – 2026
Bachelor’s · Applied Science University, Jordan2003 – 2008

Certifications and awards

Making Sense of AI with Gemini2025
Making Sense of AI with Gemini2025
Creative Health & Wellbeing through Art Making Course2025

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