Amna Afzal

CRM & Automation Specialist at Frei AS

Manage email campaign management and Account Based Marketing (ABM). Create websites using HubSpot CMS. Setup and automate sales processes and lead management systems. Work on landing pages, forms, visual content, quotes, contracts, and workflows. Lead scoring model setup and integration of tech stacks with HubSpot. Key projects include Southwest Norway, Avito, AaPW, Amedia, and Webstep.

Business Systems | Marketing Operations at Xait AS

Improved CRM systems through data cleansing and enrichment in Salesforce and HubSpot. Developed dashboards focusing on campaign cost analysis in HubSpot. Implemented automation strategies and workflows in HubSpot. Created ABM strategies aligning marketing efforts with targeted customer segments. Managed newsletter campaigns to keep stakeholders updated and engaged. Crafted handbook for sales and customer success to enhance data quality.

Team Lead – Lead Generation at Phi Consulting

Managed daily operations and activities of the lead generation team. Conducted in-depth research on targeted industries, markets, and companies for outbound lead generation. Streamlined lead statuses with lead life cycle stages. Ensured seamless alignment between Marketing and Sales departments. Maintained sales data, activities, and reports in HubSpot.

Data Analyst/ Lead Generation at Motive

Reached out to potential target customers and communicated leads with sales teams. Researched online inventories and databases like Zoominfo to gather relevant data. Organized data and built company CRM tools. Communicated data with business and operations teams. Filtered and analyzed data for quality assurance.

Content Associate at S&P Global Market Intelligence

Extracted financial data, improved processes, and coordinated with global teams to optimize project performance.

Business Process Associate at H.A. Shah & Sons

Worked on purchase orders, requests for quotations, and tenders. Processed orders and contracts, monitored shipments, and updated databases.

Marketing Operations at Xait AS

Improved CRM systems through data cleansing and enrichment in Salesforce and HubSpot. Developed dashboards focusing on campaign cost analysis in HubSpot. Implemented automation strategies and workflows in HubSpot. Created ABM strategies aligning marketing with targeted customer segments. Managed newsletter campaigns to keep stakeholders updated and engaged. Drafted handbook for sales and customer success with guidelines to enhance data quality.

Team Lead – Lead Generation at Phi Consulting

Managing daily operations and activities of the lead generation team. Conducted in-depth research on targeted industries, markets, and companies for outbound lead generation. Streamlined lead statuses with lifecycle stages. Ensured alignment between Marketing and Sales. Maintained sales data, activities, and reports in HubSpot.

Data Analyst / Lead Generation at Motive

Reaching out to potential target customers and communicating leads with sales. Researching online inventories and databases like Zoominfo to gather relevant data. Organizing data and building company CRM tools. Communicating data with business and operations teams. Filtering and analyzing data for Quality Assurance.

Content Associate at S&P Global Market Intelligence

Financial data extraction, process improvements, and global team coordination to optimize project performance.

Business Process Associate at H.A. Shah & Sons

Worked on POs, RFQs, and Tenders. Processed orders, contracts, and monitored shipments, and updated databases.