Language Supervisor German, Copywriter, and SEO at Stripe

Managed German language supervision, copywriting, and SEO activities as a permalancer. Responsibilities include keyword analysis, SEO copywriting, and content optimization for the company.

Copywriter, SEO Specialist, and Strategist at REDuno media

Operated as a sole proprietor providing keyword analysis, SEO copywriting, and strategic consulting for multiple clients including RWS London, CRAFT McCANN NYC, Adobe, Figma, LEGO, Spinmaster, AVIS, Zeinpharma, and EDEKA Südwest.

Inhouse Trainer and Coach at Various Companies

Delivered training and coaching on topics including web copywriting, Facebook for SMBs, on- and offpage SEO, SEO for Contao, and creative writing to corporate clients.

Manager and Owner at Sprachlab

Managed and owned Sprachlab, a language school offering translations, editing, and certified language education in German, English, and Spanish.

Information Architect and SEO Copywriter at SYZYGY

Coordinated country-specific releases, managed content, copywriting, and SEO projects for Mercedes-Benz Vans while working within a digital advertising agency.

Language Supervisor, Copywriter, and SEO at Stripe

Language supervision, copywriting, and SEO for Stripe in Dublin; responsible for German-language content and optimizations; tenure since 2012.

Copywriter, SEO Specialist, and Strategist at REDuno media

Self-employed; provide copywriting, SEO, and strategy services; ongoing since 2022; client projects include RWS London (01/22–10/24), CRAFT/McCANN NYC (05/21–07/22), Adobe, Figma, LEGO, Spinmaster, AVIS, AVIS Budget, Zeinpharma, EDEKA Südwest.

Inhouse Training and Coaching at Various Companies

Inhouse training and coaching across topics: Web Copywriting, Facebook for SMBs, On- and off-page SEO, SEO for Contao, Creative Writing.

Manager and Owner at Sprachlab Language School

Manager and owner of Sprachlab Language School; language education, translations, and editing; certified educational institute for German, English, and Spanish.

Information Architect and SEO Copywriter at SYZYGY

Coordination of country-specific releases, content management, copywriting, and SEO for Mercedes-Benz Vans; languages: German (C2), English (C2), Spanish (C2), Latin (C1).

Language Supervisor German (Permalancer), Copywriter & SEO at Stripe

Long-term permalancer role creating and optimizing German and English marketing content from scratch (SEO articles, landing pages, ad copy), localization for the German market, strategic keyword research, and team leadership. Collaborated with Product Marketing to ensure messaging and content structure aligned with go-to-market goals; contributed to PR activities and editorial collaborations. Designed DACH SEO strategies and audits, produced high-conversion texts for ads, emails, and product pages, and established style guides and terminology frameworks; managed localization workflows and QA. Resulted in a consistent high-quality German brand voice, KPI-driven optimization of content and pages, and improved efficiency through standardization.

Co-Founder & Head of Marketing and Communications at REDuno Media

Co-founded a full-service marketing and communications agency; built brand presence and digital visibility from scratch. Developed SEO and content strategies for 100+ clients in B2B and B2C, led interdisciplinary teams, and collaborated with design to ensure consistent brand concepts. Managed international and national brands including AVIS, Adobe, Figma, LEGO, Spinmaster, RWS, EDEKA, and McCann; implemented holistic brand strategies, SEO campaigns, and content plans; trained teams and maintained CMS content across WordPress, Contao, and Phrase.

Senior SEO & Strategic Advisor at RWS – Global Content Solutions

Responsible for SEO strategy and strategic advisory in language services and SaaS; developed B2B SEO content for international markets and provided guidance for marketing campaigns and product launches. Produced SEO content, blog articles, and whitepapers; conducted keyword analyses and international SEO optimization; delivered KPI-driven optimization across campaigns.

SEO Team Lead (EMEA) at Craft (McCann)

Led the SEO team in the EMEA region; developed and implemented global SEO strategies; responsibility for content and performance optimization. Conducted SEO audits, keyword analyses, SEO copywriting, and content optimizations; managed international SEO projects in collaboration with product and marketing teams.

Information Architect & SEO Copywriter at SYZYGY

Worked in an international agency focused on automotive (Mercedes‑Benz Vans); content management, SEO copywriting, and coordinating country-specific releases. Served as interface between marketing, editorial, and IT; created and optimized SEO texts for international websites and ensured content rollout quality across markets.

SEO Copywriter and Keyword Analyst at RWS

Keyword Analysis and SEO Copywriting

SEO Copywriter and Keyword Analyst at Craft / McCann

Keyword Analysis and SEO Copywriting for CRAFT, McCANN, NYC

Inhouse training and coaching at Various companies

Topics: Web Copywriting, Facebook for SMBs, On- and off-page SEO, SEO for Contao, Creative Writing

Information Architect and SEO Copywriter at SYZYGY

Coordination of country specific releases, Content Manager, Copywriter, and SEO for Mercedes-Benz Vans German, C2 English, C2 Spanish, C1 Advanced