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Hi, I'm Sindhuja, a results-driven digital marketing specialist with over 5 years of experience in paid media strategy and performance marketing. I love managing high-budget campaigns across Meta platforms and optimizing return on ad spend to help businesses grow. I'm passionate about using data and advanced attribution models to make informed marketing decisions that align perfectly with business goals. I enjoy collaborating with creative teams and mentoring junior members, fostering a culture of continuous learning. Delivering innovative marketing solutions and client success are what drive me every day.…Hi, I'm Sindhuja, a results-driven digital marketing specialist with over 5 years of experience in paid media strategy and performance marketing. I love managing high-budget campaigns across Meta platforms and optimizing return on ad spend to help businesses grow. I'm passionate about using data and advanced attribution models to make informed marketing decisions that align perfectly with business goals. I enjoy collaborating with creative teams and mentoring junior members, fostering a culture of continuous learning. Delivering innovative marketing solutions and client success are what drive me every day.

Sindhuja Thiruma Valavan

Digital Marketer, Performance Marketer, Marketing Strategist, +2

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Hi, I'm Sindhuja, a results-driven digital marketing specialist with over 5 years of experience in paid media strategy and performance marketing. I love managing high-budget campaigns across Meta platforms and optimizing return on ad spend to help businesses grow. I'm passionate about using data and advanced attribution models to make informed marketing decisions that align perfectly with business goals. I enjoy collaborating with creative teams and mentoring junior members, fostering a culture of continuous learning. Delivering innovative marketing solutions and client success are what drive me every day.…Hi, I'm Sindhuja, a results-driven digital marketing specialist with over 5 years of experience in paid media strategy and performance marketing. I love managing high-budget campaigns across Meta platforms and optimizing return on ad spend to help businesses grow. I'm passionate about using data and advanced attribution models to make informed marketing decisions that align perfectly with business goals. I enjoy collaborating with creative teams and mentoring junior members, fostering a culture of continuous learning. Delivering innovative marketing solutions and client success are what drive me every day.

Available to hire

Hi, I’m Sindhuja, a results-driven digital marketing specialist with over 5 years of experience in paid media strategy and performance marketing. I love managing high-budget campaigns across Meta platforms and optimizing return on ad spend to help businesses grow. I’m passionate about using data and advanced attribution models to make informed marketing decisions that align perfectly with business goals.

I enjoy collaborating with creative teams and mentoring junior members, fostering a culture of continuous learning. Delivering innovative marketing solutions and client success are what drive me every day.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Technical Specialist/Team Captain (Meta Project) at Accenture

January 1, 2023 - Present

Managed end-to-end campaign lifecycles for high-budget Meta ad campaigns, ensuring timely delivery and performance optimization. Collaborated with creative teams to collect assets and implement specific product requirements. Provided expert troubleshooting for Meta Ads Manager and API integrations, ensuring seamless platform performance. Led performance reporting using GA4, delivering actionable insights for strategic decision-making. Mentored junior team members, fostering a culture of excellence and continuous learning.

Subject Matter Expert (Paid Social) at Accenture

December 31, 2022 - July 25, 2025

Developed and executed advanced paid social campaigns across Meta platforms, driving scalable growth and optimizing ROAS. Aligned SEM and social efforts to enhance the marketing funnel and drive cohesive results. Provided data-driven recommendations and performance reports, enhancing client satisfaction and campaign effectiveness.

Inside Sales Agent (Paid Social Advertising) at Accenture

December 31, 2022 - July 25, 2025

Consulted with businesses to develop tailored digital marketing strategies, increasing ad performance and profitability. Implemented Meta Pixel and Conversions API for enhanced tracking and attribution accuracy. Delivered in-depth campaign analysis and optimizations, ensuring alignment with client business goals and KPIs.