Available to hire
I’m George Davidian, a growth marketing and business development professional with 20+ years of delivering digital growth across EMEA and international markets. I bridge commercial strategy with operational execution—from funnel optimization and CRM to partnerships and compliance—helping organisations scale responsibly and measurably. I recently certified in AI, Fintech, and AML/KYC to stay current with regulated digital environments.
I’m adaptable, reliable, and consistently recognized for going beyond the brief. I collaborate across marketing, admissions, and partnerships to align outreach with campaign and conversion objectives, turning complex problems into data-driven growth plans while building lasting relationships with stakeholders.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Greek, Modern
Advanced
Armenian
Advanced
French
Advanced
Arabic
Intermediate
Russian
Intermediate
Work Experience
Digital Growth Marketing Consultant at HeDPAC
March 31, 2025 - July 25, 2025Led and executed a data-driven social media strategy, increasing follower count by 500% in 3 months across LinkedIn and X. Developed and launched cross-channel content strategies in collaboration with CEO and communications teams. Designed visually compelling infographics and oversaw the revamp and deployment of the official website, improving usability and SEO performance.
Digital Growth Marketing Consultant at HeDPAC
March 1, 2025 - October 24, 2025Led and executed a data-driven social media strategy, increasing follower count significantly in 3 months; developed cross-channel content strategies; redesigned the official website to improve usability and SEO performance.
Digital Growth Marketing Consultant at HeDPAC Geneva
March 1, 2025 - September 30, 2025Led and executed a data-driven social media strategy, increasing follower count by 500% in 3 months across LinkedIn and X. Developed cross-channel content strategies with CEO and communications teams. Designed infographics to communicate the organization’s mission and impact. Oversaw the revamp and deployment of the official website, improving usability and SEO performance.
Digital Growth Marketing Consultant at HeDPAC Geneva
March 1, 2025 - September 30, 2025Led a data-driven social media strategy increasing follower count by 500% in 3 months across LinkedIn and X; developed cross-channel content strategies; designed visually compelling infographics; oversaw the revamp and deployment of the official website, improving usability and SEO performance.
Growth Marketing Consultant at Independent Remote
October 1, 2024 - PresentDelivered remote social media and content strategy for a Geneva-based healthcare NGO, growing followers by 500%. Planned and executed performance marketing campaigns across Google Ads and Meta, optimising for acquisition and conversion. Pursued structured professional development in AI, Fintech, AML/KYC and iGaming compliance.
Digital Growth Marketing Consultant at Independent (Cyprus) / Geneva (Remote)
October 1, 2024 - PresentConsultant focusing on fintech, AML/KYC, and iGaming compliance to support compliant growth and partnership development. Led a data-driven social media and cross-channel content strategy for a Geneva-based healthcare NGO, increasing social media followers by 500%.
Digital Growth Marketing Consultant at HeDPAC Geneva
October 1, 2024 - March 1, 2025Led and executed a data-driven social media strategy, increasing follower count by 500% in 3 months across LinkedIn and X. Developed and launched cross-channel content strategies (news, blog posts, social media posts) in collaboration with CEO and communications teams. Designed visually compelling infographics to communicate the organization’s mission and impact effectively. Oversaw the revamp and deployment of the official website, improving usability and SEO performance.
Global Business Development Manager at UNICAF Ltd
July 31, 2024 - July 25, 2025Led global business development efforts, securing partnerships across multiple sectors to offer online higher education scholarships to workforce. Built and maintained relationships with key decision-makers, delivered impactful sales presentations, identified and closed high-value sales leads. Collaborated with cross-functional teams to create tailored client solutions, analyzed market trends, and delivered data-driven sales reports. Recruited, trained, and mentored a team of Business Development Managers across African markets.
Global Business Development Manager at UNICAF Ltd
July 1, 2024 - October 24, 2025Led global business development efforts, securing partnerships across governmental, non-profit, education, finance, aviation, and hospitality sectors to offer online higher education through scholarships to their workforce.
Global Business Development Manager at UNICAF Ltd
July 1, 2024 - September 30, 2025Led global business development across governmental, non-profit, education, finance, aviation, and hospitality sectors to offer online higher education through scholarships. Built relationships with decision-makers, delivered tailored sales presentations, identified and closed high-value leads, and mentored a regional team. Analyzed market trends to identify opportunities and delivered data-driven sales reports.
Global Business Development Manager at UNICAF Ltd
July 1, 2024 - September 30, 2025Led global business development efforts, securing partnerships across governmental, non-profit, education, finance, aviation, and hospitality sectors to offer online higher education through scholarships to their workforce; built and maintained relationships with key decision-makers; identified and closed high-value sales leads; delivered data-driven sales reports; recruited and mentored a high-performing team across African markets.
Global Business Development Manager at UNICAF Ltd
May 1, 2023 - July 1, 2024Led global business development efforts, securing partnerships across governmental, non-profit, education, finance, aviation, and hospitality sectors to offer online higher education through scholarships to their workforce. Built and maintained relationships with key decision-makers, delivering impactful sales presentations to drive conversions. Identified and closed high-value sales leads, consistently achieving targets. Recruited, trained, and mentored a high-performing team of Business Development Managers across African markets.
Digital Marketing & Business Consultant at Various Clients
April 30, 2023 - July 25, 2025Designed and executed targeted digital marketing campaigns on LinkedIn, Facebook, and Instagram to generate high-quality leads for real estate businesses. Advised real estate agents on digital marketing strategies, growth hacking techniques, and optimization of online presence to enhance lead generation and sales conversion. Certified Real Estate Property Consultant specializing in expatriate investment opportunities in Dubai and Cyprus markets.
Digital Marketing & Business Consultant at Various Clients
April 1, 2023 - October 24, 2025Designed and executed targeted digital marketing campaigns on LinkedIn, Facebook, and Instagram to generate high-quality leads for real estate; advised agents on digital marketing strategies and optimization of online presence.
Digital Marketing & Business Consultant at Various Clients
April 1, 2023 - September 30, 2025Designed and executed targeted digital marketing campaigns on LinkedIn, Facebook, and Instagram to generate high-quality leads for real estate businesses. Advised real estate agents on growth strategies and online presence optimization. Certified Real Estate Property Consultant focusing on Dubai and Cyprus markets.
Digital Marketing & Business Consultant at Various Clients
April 1, 2023 - September 30, 2025Designed and executed targeted digital marketing campaigns on LinkedIn, Facebook, and Instagram to generate high-quality leads for real estate; advised real estate agents on growth hacking techniques and optimization of online presence to enhance lead generation and sales conversion; certified Real Estate Property Consultant.
Digital Marketing Consultant at Independent Cyprus (Remote)
June 1, 2020 - April 30, 2023Obtained Real Estate Brokerage Training Certificate (IEREI, Dubai) and supported a Dubai-based property firm with digital marketing and client acquisition. Launched and managed a personal e-commerce dropshipping site, gaining hands-on experience in online retail, product marketing and conversion optimisation. Pursued continuous professional development through certifications in SEO, Social Media Marketing, Digital Advertising and Digital Transformation (HubSpot, LinkedIn Learning).
Digital Marketing Consultant at Independent (Cyprus) / Remote
June 1, 2020 - April 1, 2023Designed and executed lead generation campaigns across social media channels for real estate clients. Advised clients on digital marketing strategy, growth optimization, and online presence. Supported expatriate investors as a certified real estate consultant in Cyprus and Dubai markets.
Digital Marketing & Business Consultant at Various Clients
June 1, 2020 - April 1, 2023Designed and executed targeted digital marketing campaigns on LinkedIn, Facebook, and Instagram to generate high-quality leads for real estate businesses. Advised real estate agents on digital marketing strategies, growth hacking techniques, and optimization of online presence to enhance lead generation and sales conversion. Certified Real Estate Property Consultant, specializing in guiding expatriates seeking investment opportunities in Dubai and Cyprus markets.
Digital/Omnichannel Marketing Lead at HP Inc.
May 31, 2020 - July 25, 2025Optimized product representation on retail and channel websites through brand-compliant digital content syndication, driving increased sales. Launched and scaled the First Movers Advantage Program to boost presales orders by aligning product launches with HP's timeline. Led digital marketing strategies across paid and owned channels focused on acquisition, cross-selling, and retention. Integrated new technologies to improve targeting and marketing optimization and streamlined social media content management to improve team efficiency.
Digital/Omnichannel Marketing Lead at HP Inc.
May 1, 2020 - October 24, 2025Optimized product representation on retail and channel websites; launched First Movers Advantage Program; led digital marketing strategies across paid and owned channels; integrated new technologies for targeting and optimization.
Digital/Omnichannel Marketing Lead at HP Inc.
May 1, 2020 - September 30, 2025Optimized product representation on retail and channel websites through brand-compliant digital content syndication, driving increased sales. Launched the First Movers Advantage Program to boost pre-sales by aligning product launches with HP’s timeline. Led digital marketing strategies across paid and owned channels, focusing on acquisition, cross-selling and retention. Integrated new technologies to improve targeting and optimization; streamlined social media content management.
Digital/Omnichannel Marketing Lead at HP Inc.
May 1, 2020 - September 30, 2025Optimized product representation on retail and channel websites through brand-compliant digital content syndication; launched the First Movers Advantage Program to help channel partners boost presales by aligning product launches with HP’s timeline; led digital marketing strategies (acquisition, SEM/SEO) across paid and owned channels; designed campaigns to maximize channel performance focusing on acquisition, cross-selling, and retention; integrated new technologies to improve digital targeting and marketing optimization; streamlined social media content management.
Digital/Omnichannel Marketing Lead at HP Inc.
August 1, 2015 - May 1, 2020Optimized product representation on retail and channel websites through brand-compliant digital content syndication, driving increased sales. Launched and scaled the First Movers Advantage Program to help channel key partners boost presales orders by aligning product launches with HP’s timeline. Led digital marketing strategies (acquisition, SEM/SEO) across paid and owned channels to enhance visibility and engagement. Designed campaigns to maximize channel performance, focusing on acquisition, cross-selling, and retention. Integrated new technologies to improve digital targeting and marketing optimization. Streamlined social media content management with a company-wide collaboration tool to improve team efficiency.
B2B Customer Support Team Lead at Sunny Systems GmbH
November 30, 2014 - July 25, 2025Led the Customer Support Team managing key accounts for HP's flagship loyalty program, ensuring high-level service and customer satisfaction.
B2B Customer Support Team Lead at Sunny Systems GmbH
November 1, 2014 - October 24, 2025Led the Customer Support Team for HP's flagship loyalty program, ensuring high-level service and customer satisfaction.
B2B Customer Support Team Lead at Sunny Systems GmbH
November 1, 2014 - September 30, 2025Led the Customer Support Team in managing key accounts for HP's flagship loyalty program, ensuring high-level service and customer satisfaction.
B2B Customer Support Team Lead at Sunny Systems GmbH Cyprus
November 1, 2014 - September 30, 2025Led the Customer Support Team in managing key accounts for HP's flagship loyalty program, ensuring high-level service and customer satisfaction.
Digital Marketing Manager EMEA (Contractor) at Hewlett Packard
August 31, 2014 - July 25, 2025Led B2C and B2B online initiatives including social media, mobile, and email campaigns, managing a cross-functional digital team for timely and cost-effective project delivery. Managed successful Arabic deployment of HP.com for Middle Eastern and African markets. Increased HP Kenya's social media fan base by 10K in one month with a targeted campaign. Optimized landing pages on HP’s online store, improving user experience and driving a 3.8% sales increase in the first month.
Digital Marketing Manager EMEA at Hewlett Packard (Contractor)
August 1, 2014 - October 24, 2025Led B2C and B2B online initiatives; managed a cross-functional digital team; deployed Arabic version of HP.com for Middle East and Africa; optimized landing pages to improve user experience and boost sales.
Digital Marketing Manager EMEA (Contractor) at Hewlett Packard
August 1, 2014 - September 30, 2025Led B2C and B2B online initiatives, including social media, mobile and email campaigns. Managed cross-functional digital team. Executed Arabic deployment of HP.com for Middle Eastern and African markets; grew HP Kenya’s social media fan base by 10,000 in one month; optimized landing pages to drive 3.8% sales increase in first month.
Digital Marketing Manager EMEA at Hewlett Packard (Contractor)
August 1, 2014 - September 30, 2025Led B2C and B2B online initiatives, including social media, mobile, and email campaigns, coordinating a cross-functional digital team to ensure timely and cost-effective project delivery; managed the Arabic deployment of HP.com for Middle Eastern and African markets, increasing HP Kenya’s social media followers by 10K in one month with a targeted campaign; optimized landing pages on HP’s online store, driving a 3.8% sales uplift in the first month.
B2B Customer Support Team Lead at HP Inc. (Contract) Cyprus (Remote)
June 1, 2014 - July 1, 2015Led customer support operations for HP’s flagship loyalty program, managing key accounts and ensuring high service standards.
Founder at Find Advertising Ltd
December 31, 2012 - October 24, 2025Digital agency providing consultancy and digital marketing services.
Founder at Find Advertising Ltd
December 31, 2012 - September 30, 2025Digital agency providing consultancy and digital marketing services.
Country Digital Marketing Manager (HP.com) - MEN A & Switzerland at HP Inc. (Contract) Remote
August 1, 2005 - May 31, 2014Initiated and led the full deployment of HP.com for the Middle East and Saudi Arabia in English and Arabic across desktop and mobile, coordinating across marketing, IT, legal and product teams. Developed and executed HP Africa and Mediterranean digital strategy, creating branded web presence across 11 markets. Grew HP Kenya's social media presence, and optimized e-commerce customer journeys for higher conversions.
Digital Marketing Manager EMEA at HP Inc. (Contract) Budapest (Remote)
August 1, 2005 - May 1, 2014Led B2C and B2B online initiatives, including social media, mobile, and email campaigns, managing a cross-functional digital team to ensure timely and cost-effective project delivery. Managed Arabic deployment of HP.com for Middle Eastern and African markets, increasing HP Kenya’s social media fan base by 10K in one month with targeted campaigns. Optimized landing pages on HP’s e-commerce store, driving a 3.8% sales increase in the first month.
Digital Marketing Manager EMEA at Hewlett Packard (Contractor)
August 1, 2005 - August 1, 2014Led B2C and B2B online initiatives, including social media, mobile, and email campaigns, managing a cross-functional digital team to ensure timely and cost-effective project delivery. Managed the successful Arabic deployment of HP.com for Middle Eastern and African markets, increasing HP Kenya’s social media fan base by 10K in one month with a targeted campaign. Optimized landing pages on HP’s online store, improving the user shopping experience and driving a 3.8% sales increase in the first month.
Founder at Find Advertising Ltd
January 1, 2005 - December 31, 2012Digital Agency providing consultancy and digital marketing services.
Co-Founder at Megaweb Ltd
December 31, 2002 - October 24, 2025Web and Digital Marketing Agency.
Co-Founder at Megaweb Ltd
December 31, 2002 - September 30, 2025Web and Digital Marketing Agency.
Co-Founder at Megaweb Ltd
January 1, 2001 - December 31, 2002Web and Digital Marketing Agency.
Digital & IT Manager at Middle East Economic Survey (MEES) Nicosia, Cyprus
August 1, 1999 - July 31, 2005Introduced online version of a long-standing print publication, transforming a 40-year-old hard copy archive into a searchable digital format. Managed the online subscription portal, subscriber access, content delivery and retention. Maintained and developed the organization's website, IT infrastructure and network operations.
Education
Diploma of Technician Engineering at Higher Technical Institute
September 1, 1991 - June 30, 1995Mini MBA in Business Administration at International Business Management Institute (IBMI)
October 1, 2020 - October 1, 2021Diploma of Technician Engineering (eq BSc) in Computer Science at Higher Technical Institute Nicosia, Cyprus
September 1, 1991 - June 1, 1995Mini MBA in Business Administration at International Business Management Institute (IBMI)
October 1, 2020 - October 1, 2021Diploma of Technician Engineering (eq BSc) in Computer Science at Higher Technical Institute Nicosia, Cyprus
September 1, 1991 - June 1, 1995Mini MBA in Business Administration at International Business Management Institute (IBMI)
October 1, 2020 - October 1, 2021Diploma of Technician Engineering (eq BSc) in Computer Science at Higher Technical Institute Nicosia, Cyprus
September 1, 1991 - June 1, 1995Mini MBA in Business Administration at International Business Management Institute (IBMI)
October 1, 2020 - October 1, 2021Diploma of Technician Engineering (eq BSc) in Computer Science at Higher Technical Institute Nicosia, Cyprus
September 1, 1991 - June 30, 1995Mini MBA in Business Administration at International Business Management Institute
January 1, 2021 - January 1, 2021BSc eq. Diploma of Technician Engineer in Computer Science at Higher Technical Institute, Cyprus
January 1, 1995 - January 1, 1995Mini MBA in Business Administration at International Business Management Institute
January 1, 2021 - June 9, 2026Diploma of Technician Engineer, Computer Science at Higher Technical Institute, Cyprus
January 1, 1995 - June 9, 2026Qualifications
Mini MBA in Business Administration
October 1, 2020 - October 31, 2021Master Digital Marketing
January 11, 2030 - July 25, 2025Master Digital Transformation
January 11, 2030 - July 25, 2025Marketing Certificate with distinction
January 11, 2030 - July 25, 2025SEO, Social Media Marketing, Digital Advertising
January 11, 2030 - July 25, 2025Hubspot Academy
January 11, 2030 - July 25, 2025Market Motive
January 11, 2030 - July 25, 2025Real Estate Brokerage Training
January 11, 2030 - July 25, 2025Master Digital Marketing
January 11, 2030 - September 30, 2025Master Digital Transformation
January 11, 2030 - September 30, 2025Marketing Certificate with distinction
January 11, 2030 - September 30, 2025SEO, Social Media Marketing, Digital Advertising
January 11, 2030 - September 30, 2025HubSpot Academy Certification
January 11, 2030 - September 30, 2025Market Motive Real Estate Brokerage Training
January 11, 2030 - September 30, 2025IE Real Estate Institute, Dubai - Real Estate Brokerage Training
January 11, 2030 - September 30, 2025Master Digital Marketing
January 11, 2030 - September 30, 2025Master Digital Transformation
January 11, 2030 - September 30, 2025Marketing Certificate with distinction
January 11, 2030 - September 30, 2025SEO, Social Media Marketing, Digital Advertising
January 11, 2030 - September 30, 2025Real Estate Brokerage Training
January 11, 2030 - September 30, 2025Master Digital Marketing
January 11, 2030 - October 24, 2025Master Digital Transformation
January 11, 2030 - October 24, 2025Marketing Certificate with distinction
January 11, 2030 - October 24, 2025SEO, Social Media Marketing, Digital Advertising
January 11, 2030 - October 24, 2025Real Estate Brokerage Training
January 11, 2030 - October 24, 2025Master Digital Marketing
January 11, 2030 - January 5, 2026Master Digital Transformation
January 11, 2030 - January 5, 2026Marketing Certificate with distinction
January 11, 2030 - January 5, 2026SEO, Social Media Marketing, Digital Advertising
January 11, 2030 - January 5, 2026Real Estate Brokerage Training
January 11, 2030 - January 5, 2026Fintech Foundations – CFI, CFTE
January 11, 2030 - February 16, 2026AML & KYC Implementation – Sumsub
January 11, 2030 - February 16, 2026iGaming Player Verification & AML – Guru Academy
January 11, 2030 - February 16, 2026AI & Emerging Tech: Artificial Intelligence – University of Maryland (Smith School of Business)
January 11, 2030 - June 9, 2026AML & KYC Foundations – Sumsub
January 11, 2030 - June 9, 2026IGaming Compliance & Verification – Casino Guru Academy
January 11, 2030 - June 9, 2026CRM Certification – LinkedIn Learning
January 11, 2030 - June 9, 2026Industry Experience
Software & Internet, Education, Real Estate & Construction, Healthcare, Media & Entertainment, Financial Services, Non-Profit Organization, Professional Services, Government, Travel & Hospitality, Other, Gaming
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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