Hi, I'm Verushka Naidoo, a Senior Art Director and Graphic Designer with extensive experience in retail, digital, and e-commerce visuals. I've worked on major projects like executing digital retail assets for KFC and launching new product packaging and branding for multiple brands. I enjoy creating compelling visuals and cohesive brand experiences. With a background in graphic design and a keen eye for detail, I have a passion for making impactful designs that connect with audiences. I’m always eager to take on new challenges and contribute creatively to exciting projects.

Verushka Naidoo

Hi, I'm Verushka Naidoo, a Senior Art Director and Graphic Designer with extensive experience in retail, digital, and e-commerce visuals. I've worked on major projects like executing digital retail assets for KFC and launching new product packaging and branding for multiple brands. I enjoy creating compelling visuals and cohesive brand experiences. With a background in graphic design and a keen eye for detail, I have a passion for making impactful designs that connect with audiences. I’m always eager to take on new challenges and contribute creatively to exciting projects.

Available to hire

Hi, I’m Verushka Naidoo, a Senior Art Director and Graphic Designer with extensive experience in retail, digital, and e-commerce visuals. I’ve worked on major projects like executing digital retail assets for KFC and launching new product packaging and branding for multiple brands. I enjoy creating compelling visuals and cohesive brand experiences.

With a background in graphic design and a keen eye for detail, I have a passion for making impactful designs that connect with audiences. I’m always eager to take on new challenges and contribute creatively to exciting projects.

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Language

Work Experience

Senior Art Director/Designer at Ogilvy & Mather, Johannesburg
October 31, 2024 - July 25, 2025
Worked as one of the lead Art Directors/Digital Designer on KFC focusing on executing the digital retail assets such as banners, social graphics, in-app, e-commerce & e-mailer assets. Created many key visuals for KFC products and launches as well as creating CI designs for the e-commerce space for KFC's in-store, delivery & WhatsApp platforms. Created packaging for the Limited edition Box Master range. Designed the look & feel and launch KV for Energrade Boost. Compiled and executed the CI guidelines for Black Cat Peanut Butter.
Mid - Senior Art Director/Designer at Wunderman Thompson, Johannesburg
December 31, 2021 - July 25, 2025
Worked predominantly on the retail, brand and OOH executions for Telkom. Focusing on in-store and campaign deliverables. In-store elements consisted of the broadsheet, brochures, flyers, wobblers, tent cards, POS pods, sensor sleeves, hanging mobiles, table dividers, posters & digital ads. Campaigns consisted of ideation, photography, retail executions as well as brand and social media look & feel. Lead Art Director/Designer on the launch of Deli by Shell handling the Art Direction, photography and overall look & feel for the promotional, OOH, launch, and activation of the brand.
Mid – Senior Graphic Designer at Tradeway Promotions, Johannesburg
November 30, 2018 - November 25, 2021
Involved in many pitch decks namely: MTN, Parmalat, Nestlé, Fatti’s & Moni’s, President, Nedbank, Castle Lager to name a few. Created design executions consisting of branding, social media, packaging, exhibition stands, promotional merchandise and illustration.

Education

Bachelor of Design at Inscape Education Group
January 2, 2013 - December 31, 2015

Qualifications

Bachelor Degree in Design
January 2, 2013 - December 31, 2015
Specialising in Graphic design, Branding and Advertising

Industry Experience

Retail, Media & Entertainment, Telecommunications, Other