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Hi, I'm Amani Durrani, a results-driven digital marketeer with over 3 years of experience working in fast-paced environments. I pride myself on my strong interpersonal skills and my commitment to enhancing the customer experience. Whether it's improving operational efficiency or elevating user experience, I'm passionate about delivering tangible results. I have a background in social media management, digital marketing, and SEO, where I've successfully increased client ROI and website traffic. I love analyzing market trends and crafting tailored strategies that help brands stand out and grow. When I'm not working, I enjoy sharing knowledge and collaborating with teams to foster high performance.…Hi, I'm Amani Durrani, a results-driven digital marketeer with over 3 years of experience working in fast-paced environments. I pride myself on my strong interpersonal skills and my commitment to enhancing the customer experience. Whether it's improving operational efficiency or elevating user experience, I'm passionate about delivering tangible results. I have a background in social media management, digital marketing, and SEO, where I've successfully increased client ROI and website traffic. I love analyzing market trends and crafting tailored strategies that help brands stand out and grow. When I'm not working, I enjoy sharing knowledge and collaborating with teams to foster high performance.

Amani Durrani

Social Media Manager, Digital Marketer, Marketing Strategist, +2

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Hi, I'm Amani Durrani, a results-driven digital marketeer with over 3 years of experience working in fast-paced environments. I pride myself on my strong interpersonal skills and my commitment to enhancing the customer experience. Whether it's improving operational efficiency or elevating user experience, I'm passionate about delivering tangible results. I have a background in social media management, digital marketing, and SEO, where I've successfully increased client ROI and website traffic. I love analyzing market trends and crafting tailored strategies that help brands stand out and grow. When I'm not working, I enjoy sharing knowledge and collaborating with teams to foster high performance.…Hi, I'm Amani Durrani, a results-driven digital marketeer with over 3 years of experience working in fast-paced environments. I pride myself on my strong interpersonal skills and my commitment to enhancing the customer experience. Whether it's improving operational efficiency or elevating user experience, I'm passionate about delivering tangible results. I have a background in social media management, digital marketing, and SEO, where I've successfully increased client ROI and website traffic. I love analyzing market trends and crafting tailored strategies that help brands stand out and grow. When I'm not working, I enjoy sharing knowledge and collaborating with teams to foster high performance.

Available to hire

Hi, I’m Amani Durrani, a results-driven digital marketeer with over 3 years of experience working in fast-paced environments. I pride myself on my strong interpersonal skills and my commitment to enhancing the customer experience. Whether it’s improving operational efficiency or elevating user experience, I’m passionate about delivering tangible results.

I have a background in social media management, digital marketing, and SEO, where I’ve successfully increased client ROI and website traffic. I love analyzing market trends and crafting tailored strategies that help brands stand out and grow. When I’m not working, I enjoy sharing knowledge and collaborating with teams to foster high performance.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Key Holder/Senior Makeup-Artist at MAC Cardiff

December 1, 2023 - Present

Regularly exceeded weekly sales targets by 15-20% through strong product knowledge, personalised customer service, and effective upselling techniques. Provided exceptional customer service by actively listening to clients' needs, offering tailored makeup demonstrations to enhance the in-store experience. Conducted daily store operations, including opening and closing procedures, cash handling, and maintaining store security protocols. Played a key role in training new team members on MAC product lines, sales techniques, and customer service standards, leading by example to foster a high-performance culture.

Digital Designer at Yell

November 30, 2023 - July 25, 2025

Led the creation of comprehensive digital marketing strategies that increased client ROI by 30% over 12 months. Conducted in depth market analysis, identifying emerging trends and opportunities that contributed to a 20% increase in market share for clients. Improved organic search rankings, achieving a 50% increase in website traffic through targeted SEO strategies and content optimization efforts. Utilised analytics tools (Google Analytics, SEMrush) to track campaign performance, making data driven recommendations that improved overall campaign effectiveness.

Social Media Manager at Online Shop

August 31, 2022 - July 25, 2025

Creating a strategic social media plan for the brand that coordinates with company's requirement to achieve followers on Instagram (0-700k+ followers). Monitoring and reporting analytics from all social platforms, including responding to any queries on the page by offering customer service. Detecting KPIs tailored to the company's business objectives, setting ambitious but achievable goals & making a plan for the next quarter. Managing a regular schedule for content using various social media management tools e.g. Panoply, Display Purposes, Copy AI.