Available to hire
I am a digital marketing specialist with 15 years of experience in commerce and digital marketing, including copywriting, social media management, PPC advertising, newsletter marketing, community management, and strategy. I have worked with Croatian IT companies and managed end-to-end e-commerce projects across Italian, English, and German markets.
In my roles at agencies and in-house teams, I develop and execute marketing strategies across Google Ads, LinkedIn, YouTube, and Meta, plan IT events and online panels, create compelling content for IT products, and handle public relations. I hold a Master’s degree in Italian language and literature and linguistics, and I am fluent in Italian, English, and German, with a strong focus on data-driven marketing and creative storytelling.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Italian
Fluent
English
Fluent
German
Advanced
Croatian
Fluent
Work Experience
Digital Marketing Specialist at Combis, IT Company
January 1, 2023 - PresentDevelop and execute comprehensive marketing strategies and PPC campaigns across Google Ads, LinkedIn, YouTube, Meta Ads; report on results. Event planning for IT conferences and online panels. Content management: create the creative strategy and content for IT products. Public relations.
E-commerce Manager at Mater (E-commerce company)
January 1, 2023 - September 13, 2025Manage the entire webshop in Italian, English and German; responsible for marketing, sales, customer service and delivery planning; independently launched a successful webshop in Croatia.
Copywriter at Drop Marketing Agency
January 1, 2014 - September 13, 2025Create strategy and content plans for clients: Nestle, McDonald's, Burger King, Stella Artois, Beck's, Staropramen, IKEA and many clients from Croatia.
Traffic & Analytics Specialist at Advans Adri Marketing Agency
January 1, 2017 - September 13, 2025Develop and execute comprehensive marketing strategies and PPC campaigns that align with client goals and objectives.
Traffic & Analytics Specialist at Advans Adri Marketing Agency
January 1, 2021 - September 13, 2025Develop and execute comprehensive marketing strategies and PPC campaigns that align with client goals and objectives.
Copywriter at Drap Marketing Agency
January 1, 2014 - September 13, 2025Create strategy and content plans for clients: Nestle, McDonald's, Burger King, Stella Artois, Becks, Staropramen, IKEA and many clients from Croatia.
Traffic & Analytics Specialist at Advans Adria Marketing Agency
January 1, 2017 - September 13, 2025Develop and execute comprehensive marketing strategies and PPC campaigns that align with the client's goals and objectives.
Traffic & Analytics Specialist at Advans Adria Marketing Agency
January 1, 2021 - September 13, 2025Develop and execute comprehensive marketing strategies and PPC campaigns that align with the client's goals and objectives.
E-commerce Manager at Mater
January 1, 2023 - September 13, 2025Manage the entire webshop in Italian, English and German language (marketing, sales, customer service and delivery planning).
Digital Marketing Specialist at Telum Marketing Agency
January 1, 2023 - PresentDevelop and execute comprehensive marketing strategies and PPC campaigns that align with the client's goals and objectives. Event planning (IT conference and online panels). Content management: creating the creative strategy and content for IT products. Public relations.
Specialist for Digital Communication at Combis, IT company
January 1, 2023 - PresentSpecialist for Digital Communication; develop and execute digital communication strategies aligned with client's goals.
Digital Marketing Specialist at Telum Marketing Agency
January 1, 2023 - PresentDevelop and execute comprehensive marketing strategies and PPC campaigns across Google Ads, LinkedIn, YouTube, and Meta platforms; plan events (IT conference and online panels); manage content; support public relations; report on results.
E-commerce Manager at Mater, E-commerce Company
December 31, 2023 - September 13, 2025Manage the entire online shop in Italian, English, and German, including marketing, sales, customer service, and delivery planning; led the independent launch of a successful Croatian webshop.
Traffic & Analytics Specialist at Advans Adriamarketing Agency
December 31, 2021 - September 13, 2025Develop and execute comprehensive marketing strategies and PPC campaigns; optimize across channels; report on results; drive client goals and KPIs.
Traffic & Analytics Specialist at Advans Adriamarketing Agency
December 31, 2017 - September 13, 2025Create strategy and content plans for clients including Nestlé, McDonald’s, Burger King, Stella Artois, Beck’s, Staropramen, IKEA and many Croatian clients.
Copywriter at Drop Marketing Agency
December 31, 2014 - September 13, 2025Create strategy and content plans for clients: Nestlé, McDonald’s, Burger King, Stella Artois, Beck’s, Staropramen, IKEA and additional Croatian clients.
Digital Marketing Specialist at Telum Marketing Agency
January 1, 2023 - PresentDeveloped and executed comprehensive marketing strategies and PPC campaigns aligned with client goals; planned events and online discussions; managed content across Google, LinkedIn, YouTube, and Meta ads; contributed to PR and content planning for IT products.
Traffic & Analytics Specialist at Advans Adriamarketing Agency
December 31, 2017 - September 13, 2025Developed and executed marketing strategies and PPC campaigns; managed traffic analytics and performance reporting; coordinated online campaigns and real-time optimization; produced multi-language marketing content and reports.
Traffic & Analytics Specialist at Advans Adriamarketing Agency
December 31, 2021 - September 13, 2025Continued development of data-driven marketing strategies; optimized PPC campaigns and analytics workflows; collaborated with clients to align activities with business goals.
E-commerce Manager at Mater (E-commerce Company)
December 31, 2023 - September 13, 2025Managed the entire webshop in Italian, English, and German; oversaw marketing, sales, customer service, and delivery planning; led end-to-end online store operations and growth initiatives in Croatia.
Copywriter at Drap Marketing Agency
December 31, 2014 - September 13, 2025Created strategy and content plans for clients including Nestlé, McDonald’s, Burger King, Stella Artois, Beck’s, Staropramen, IKEA, and various Croatian clients.
Digital marketing specialist at Telum (advertising agency)
January 1, 2023 - PresentCreating advertising strategy for campaigns across Google Search and Display, LinkedIn, YouTube, Facebook and Instagram; reporting on results; campaign optimisation.
Specialist for Digital Communication at Combis (IT company)
January 1, 2023 - September 13, 2025Creating advertising strategy for campaigns across Google Search and Display, LinkedIn, YouTube, Facebook and Instagram; reporting on results; event planning; content management.
Content Manager and Media Planner at Advans Media Communications (advertising agency)
January 1, 2021 - September 13, 2025Creating the advertising strategy for campaigns across Google Search and Display, LinkedIn, YouTube, Facebook and Instagram; reporting on results.
Content Manager and Traffic&Analytics Specialist at DRAP.agency (advertising agency)
January 1, 2017 - September 13, 2025Creating the creative strategy and content plans for clients: Nestle, McDonald’s, Burger King, Stella Artois, Becks, Staropramen, IKEA and many clients from Croatia.
Traffic&Analytics Specialist at Deegeetal (advertising agency)
January 1, 2016 - September 13, 2025Creating the creative strategy for campaigns and preparing and executing the content plans, planning and executing newsletters and campaigns across different advertising platforms, reporting on results and interacting with fans on social media.
E-commerce Manager for Italian, German, English and Croatian online shop at Mater d.o.o.
January 1, 2014 - September 13, 2025Managing the entire web shop in Italian, English and German language (marketing, sales, customer service and delivery planning), including independently launching a very successful web shop in Croatia.
Teacher of Italian language (freelance position) at Lingua centar, Art Plus
January 1, 2015 - September 13, 2025Teaching Italian to groups with adults and children.
Merchandiser (student job) at Reckitt Benckiser
January 1, 2009 - September 13, 2025Taking care of the exposure of items on supermarket shelves and stocks, organizing promotional events, leading a team of hostesses.
Translator (Italian to Croatian and Croatian to Italian) at Anna Agency, Donum, CentarNekretnina, Fumagalli usluge
January 1, 2019 - September 13, 2025Translating from Italian to Croatian and from Croatian to Italian (legal documents, cookbook, economic texts, …).
Copywriter at Drap Marketing Agency
December 31, 2014 - October 10, 2025Created strategy and content plans for clients: Nestle, McDonald's, Burger King, Stella Artois, Beck's, Staropramen, IKEA and many clients from Croatia.
Traffic & Analytics Specialist at Advans Adriamarketing Agency
December 31, 2017 - October 10, 2025Developed and executed comprehensive marketing strategies and PPC campaigns aligned with client goals; managed traffic and analytics.
Traffic & Analytics Specialist at AdvAns Adriamarketing Agency
December 31, 2021 - October 10, 2025Developed and executed comprehensive marketing strategies and PPC campaigns aligned with client goals; led analytics and reporting.
E-commerce Manager at Mater (E-commerce Company)
December 31, 2023 - October 10, 2025Managed the entire webshop in Italian, English and German (marketing, sales, customer service and delivery planning); independently launched a very successful webshop in Croatia.
Digital Marketing Specialist at Telum Marketing Agency
January 1, 2023 - PresentSpecialist for Digital Communication; Develop and execute comprehensive marketing strategies and PPC campaigns; manage campaigns across Google, LinkedIn, YouTube, and Meta; event planning; content management; public relations.
Digital marketing specialist at Telum (advertising agency)
January 1, 2023 - Presentcreating the advertising strategy for the campaigns across different advertising platforms (Google Search and Display, LinkedIn, Youtube, Facebook, Instagram), reporting on results, campaign optimisation
Specialist for Digital Communication at Combis (IT company)
January 1, 2023 - October 10, 2025creating the advertising strategy for the campaigns across different advertising platforms (Google Search and Display, LinkedIn, Youtube, Facebook, Instagram), reporting on results, event planning, content management
Content Manager and Media Planner at Advans Media Communications (advertising agency)
January 1, 2021 - October 10, 2025creating the advertising strategy for the campaigns across different advertising platforms (Google Search and Display, LinkedIn, Youtube, Facebook, Instagram), reporting on results
Content Manager and Traffic&Analytics Specialist at DRAP.agency (advertising agency)
January 1, 2017 - October 10, 2025creating the creative strategy and content plans for clients: Nestle, McDonald’s, Burger King, Stella Artois, Becks, Staropramen, IKEA and many clients from Croatia
Traffic&Analytics Specialist at Deegeetal (advertising agency)
January 1, 2016 - October 10, 2025creating the creative strategy for the campaigns and preparing and executing the content plans, planning and executing newsletters and campaigns across different advertising platforms, reporting on results and interacting with fans on social media
E-commerce Manager for Italian, German, English and Croatian online shop at Mater d.o.o.
January 1, 2014 - October 10, 2025Managing the entire web shop in Italian, English and German language (marketing, sales, customer service and delivery planning), including independently launch of a very successful web shop in Croatia
Teacher of Italian language (freelance position) at Lingua centar, Art Plus
January 1, 2015 - October 10, 2025Teaching Italian to groups with adults and children
Merchandiser (student job) at Reckitt Benckiser
January 1, 2009 - October 10, 2025Taking care of the exposure of items on supermarket shelves and stocks, organizing promotional events, leading a team of hostesses
Translator (Italian to Croatian and Croatian to Italian) at Anna Agency, Donum, CentarNekretnina, Fumagalli usluge
January 1, 2019 - October 10, 2025Translating from Italian to Croatian and from Croatian to Italian (legal documents, cookbook, economic texts,…)
Education
Master of Italian Language and Literature and General Linguistics at University of Zagreb, Faculty of Humanities and Social Sciences
January 1, 2002 - January 1, 2009Education for Sales Manager at Institute for Management Education
January 1, 2012 - January 1, 2013Education for Digital Marketing Specialist at Algebra University College
January 1, 2021 - January 1, 2023Master of Italian Language and Literature and General Linguistics at University of Zagreb, Faculty of Humanities and Social Sciences
January 1, 2002 - January 1, 2009Education for Sales Manager at Institute for Management Education
January 1, 2012 - January 1, 2013Education for Digital Marketing Specialist at Algebra
January 1, 2015 - January 1, 2016Master of Italian Language and Literature and General Linguistics at University of Zagreb, Faculty of Humanities and Social Sciences
January 1, 2002 - December 31, 2009Education for Sales Manager at Institute for Management
January 1, 2012 - December 31, 2013Education for Digital Marketing Specialist at Algebra HubSpot CRM Training
January 1, 2015 - December 31, 2016Bachelor's degree at University of Zagreb, Faculty of Humanities and Social Sciences
January 1, 2002 - December 31, 2009Master's degree at University of Zagreb, Faculty of Humanities and Social Sciences
January 1, 2012 - December 31, 2013Education for Sales Manager at Institute for Management
January 1, 2015 - December 31, 2016Education for Digital Marketing Specialist at Algebra University College
January 1, 2021 - December 31, 2023Italian Language and Literature and General Linguistics at University of Zagreb, Faculty of Humanities and Social Sciences
January 11, 2030 - September 13, 2025Sales Manager at Institute for management, Zagreb, Croatia
January 1, 2012 - December 31, 2013Digital Marketing Specialist at Algebra (Zagreb)
January 11, 2030 - September 13, 2025Master of Italian Language and Literature and General Linguistics at University of Zagreb, Faculty of Humanities and Social Sciences
January 1, 2002 - January 1, 2009Education for Sales Manager at Institute for Management
January 1, 2012 - January 1, 2013Education for Digital Marketing Specialist at Algebra (HubSpot & CRM)
January 1, 2015 - January 1, 2016HubSpot CRM Certification at HubSpot
January 1, 2015 - January 1, 2016 at University of Zagreb, Faculty of Humanities and Social Sciences
January 11, 2030 - October 10, 2025Sales Manager Certification at Institute for management, Zagreb, Croatia
January 1, 2012 - January 1, 2013Google Adwords and Analytics certified at Algebra (Zagreb)
January 11, 2030 - October 10, 2025Qualifications
Master of Italian Language and Literature
January 1, 2002 - January 1, 2009Sales Manager Training
January 1, 2012 - January 1, 2013Digital Marketing Specialist Training
January 1, 2015 - January 1, 2016HubSpot CRM Certification
January 1, 2015 - December 31, 2016Summer school of professional translating in Economics, Tourism, Law, Politics and Institutions of European Union
January 1, 2007 - January 1, 2008Conference for Professors of Italian language
January 1, 2008 - January 1, 2008Google Adwords and Analytics certified
January 11, 2030 - September 13, 2025Content marketing certified by HubSpot Academy
January 11, 2030 - September 13, 2025Sales Manager Training
January 1, 2012 - January 1, 2013Digital Marketing Specialist Training
January 1, 2015 - January 1, 2016HubSpot CRM Certification
January 1, 2015 - January 1, 2016Summer school of professional translating
January 1, 2007 - January 1, 2008Sales Manager Certification
January 1, 2012 - January 1, 2013Google Adwords and Analytics certified
January 11, 2030 - October 10, 2025Summer school in professional translating
January 1, 2007 - January 1, 2008Industry Experience
Retail, Software & Internet, Media & Entertainment, Professional Services, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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