I am a Brazilian Product Designer with over 4 years of experience delivering end-to-end UI/UX design solutions for digital platforms across various industries, including logistics, cybersecurity, e-commerce, and HR tech. Proficient in Figma, UX research, and prototyping, I focus strongly on designing user-centered, intuitive experiences. Experienced in contributing to and maintaining design systems, participating in discovery and testing processes, and transforming research insights into clear design solutions. Known for clear communication, proactivity, and strong collaboration within multidisciplinary and remote teams. Combining a user-focused mindset with creative thinking and structured workflows, I aim to create digital products that balance usability, functionality, and business goals.

Gabrielle Maciel

I am a Brazilian Product Designer with over 4 years of experience delivering end-to-end UI/UX design solutions for digital platforms across various industries, including logistics, cybersecurity, e-commerce, and HR tech. Proficient in Figma, UX research, and prototyping, I focus strongly on designing user-centered, intuitive experiences. Experienced in contributing to and maintaining design systems, participating in discovery and testing processes, and transforming research insights into clear design solutions. Known for clear communication, proactivity, and strong collaboration within multidisciplinary and remote teams. Combining a user-focused mindset with creative thinking and structured workflows, I aim to create digital products that balance usability, functionality, and business goals.

Available to hire

I am a Brazilian Product Designer with over 4 years of experience delivering end-to-end UI/UX design solutions for digital platforms across various industries, including logistics, cybersecurity, e-commerce, and HR tech. Proficient in Figma, UX research, and prototyping, I focus strongly on designing user-centered, intuitive experiences. Experienced in contributing to and maintaining design systems, participating in discovery and testing processes, and transforming research insights into clear design solutions. Known for clear communication, proactivity, and strong collaboration within multidisciplinary and remote teams.

Combining a user-focused mindset with creative thinking and structured workflows, I aim to create digital products that balance usability, functionality, and business goals.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Beginner

Work Experience

Employee Experience Designer at DHL Group
December 1, 2024 - Present
Created a design system for the internal intranet platform, performed usability tests to optimize the employee-facing intranet system, conducted UX research including mapping user journeys to identify pain points and improvement areas, and developed job-based onboarding journeys for new hires' learning experience.
UI | UX Designer | Product Design at Venturus
October 31, 2024 - July 25, 2025
Designed for an international tech platform, engaging with stakeholders weekly to present wireframes and findings. Delivered high-fidelity prototypes and user flows while collaborating closely with developers for handoffs. Conducted research and discovery workshops using Miro and Sketch to create impactful user experiences and wrote system documentation for users.
UI | UX Designer | Product Design | Freelancer at Taigeta
February 28, 2023 - July 25, 2025
Designed platforms for HR diagnostics including surveys, reports, and admin systems. Created and maintained a custom design system to ensure visual consistency. Mapped cultural journeys using research-based UX methods and collaborated from project kickoff to brainstorming sessions to develop innovative solutions for cultural mapping.
UI | UX Designer | Product Design | Freelancer at Linkcel
April 30, 2023 - July 25, 2025
Optimized key e-commerce flows such as checkout, filters, and homepage design. Collaborated from kickoff through delivery to improve user purchase experience for second-hand electronics, designing scalable wireframes and prototypes using Figma.
UI | UX Designer | Product Design at CyberLabs/PSafe
February 28, 2023 - July 25, 2025
Designed an MVP to launch a vulnerability scanning SaaS product in the U.S. within 2 months. Maintained the company's design system, collaborated on wireframes and prototypes, created marketing graphics, and optimized lead funnels through social media and Google Ads visuals.
UI | UX Designer at Coodesh
October 31, 2022 - July 25, 2025
Led the redesign of a B2B2C recruitment platform, increasing NPS and recruiter efficiency. Conducted user behavior analysis using Hotjar, created landing pages to boost conversion, and developed design systems with implementation of components using HTML, CSS, and Tailwind.
Employee Experience Designer at DHL Group
December 1, 2024 - Present
Created a design system for the intranet platform. Performed usability tests to optimize the employee-facing intranet system. Conducted UX research involving mapping user journeys to understand pain points and identify areas for improvement. Created and piloted job-based onboarding journeys for a learning experience aimed at new hires.
UI / UX Designer | Product Design at Venturus – Software consulting company
October 1, 2024 - August 4, 2025
Designed for an international tech platform, engaging with stakeholders weekly to present wireframes and findings. Delivered high-fidelity prototypes and user flows, collaborating closely with developers for handoffs. Conducted research and discovery workshops using Miro and Sketch to create impactful user experiences. Wrote "How to" system documentation for users.
UI / UX Designer | Product Design | Freelancer at Taige ta – B2B Organizational culture company
February 1, 2023 - August 4, 2025
Designed platforms for HR diagnostics, including surveys, reports, and admin systems. Created and maintained a custom design system to ensure visual consistency. Mapped cultural journeys using research-based UX methods. Collaborated from project kickoffs and brainstorming sessions to develop innovative solutions for cultural mapping.
UI / UX Designer | Product Design | Freelancer at Linkcel – E-commerce for second-hand phones
April 1, 2023 - August 4, 2025
Optimized key e-commerce flows, including checkout, filters, and homepage design. Collaborated from project kickoffs through delivery, improving purchase UX for second-hand electronics. Designed scalable wireframes and prototypes using Figma.
UI | UX Designer at CyberLabs/PSafe – Cybersecurity solutions
February 1, 2023 - August 4, 2025
Designed an MVP to launch a vulnerability scanning SaaS product in the U.S. in just 2 months. Maintained the company’s design system and collaborated on wireframes and prototypes. Created marketing graphics and optimized lead funnels through social media and Google Ads visuals.
UI | UX Designer | Product Design at Coodesh – Tech recruitment platform
October 1, 2022 - August 4, 2025
Led redesign of a B2B2C recruitment platform, increasing NPS and recruiter efficiency. Conducted user behavior analysis using Hotjar and created landing pages to boost conversion. Developed design systems and implemented components using HTML, CSS, and Tailwind.

Education

Bachelor at UEMG - Belo Horizonte, MG, Brazil
January 1, 2014 - December 31, 2018
MBA at IGTI/XPE - Belo Horizonte, Minas Gerais, Brazil
January 1, 2022 - August 31, 2023
Bachelor of Interior Design at UEMG - Belo Horizonte, MG, Brazil
January 1, 2014 - January 1, 2018
MBA in Interaction Design at IGTI/XPE - Belo Horizonte, Minas Gerais, Brazil
January 1, 2022 - August 1, 2023

Qualifications

Design Systems Ops 2025
January 1, 2025 - December 31, 2025
Design Systems Complete 2025
January 1, 2025 - December 31, 2025
Product Design 2020
January 1, 2020 - December 31, 2020
UX Design Bootcamp 2019
January 1, 2019 - December 31, 2019
UX Design Introduction 2019
January 1, 2019 - December 31, 2019
Design Systems Ops
January 1, 2025 - August 4, 2025
The Starter - Advanced Course in UX Design Systems
January 1, 2025 - August 4, 2025
The Starter - Advanced Course in UX Product Design
January 1, 2020 - August 4, 2025
Mergo Escola de Design UX Design Bootcamp
January 1, 2019 - August 4, 2025
Gama Academy UX Design Introduction
January 1, 2019 - August 4, 2025

Industry Experience

Transportation & Logistics, Software & Internet, Retail, Professional Services, Other