Anastasiia Paskar

Coordinated events and marketing communication strategies; managed social content for student engagement. Led international team initiatives and student onboarding campaigns. Organized and executed sales activations and B2B outreach for international partners. Provided in-person brand promotion and localized support to Chinese partners.

Created visually compelling presentations, pitch decks, and sales materials; produced high-quality digital content including graphics, short-form videos, and social media posts; developed brand books and content strategies to improve brand consistency and audience engagement.

Collaborated with design and product teams to launch and optimize online campaigns. Delivered editorial calendars, post scheduling, and channel strategy. Tracked performance, built monthly reports, and adapted content to increase engagement by 20%. Developed brand books and content strategies, improving brand consistency and audience engagement.