Available to hire
Hi, I’m Nadee Senanayake, a passionate professional in community management and digital marketing with experience managing brands and educational organizations. I enjoy engaging with communities, strategizing for brand growth, and handling digital marketing campaigns to create meaningful connections.
With a background in sociology and various professional certifications in marketing and Lean Six Sigma, I bring a data-driven approach to everything I do. I’m always excited to help brands grow their online presence and improve their digital strategies through innovative content and targeted campaigns.
Experience Level
Language
English
Advanced
Sinhala, Sinhalese
Advanced
Work Experience
Assistant Manager - Community Management at Mint Media (Pvt) Ltd
April 1, 2025 - PresentEngaging with targeted communities, strategy plan for proxy persona development, monitoring brand sentiments, crisis handling, content interaction, social listening, moderation and feedback loop, proxy management, community growth around brand, and online reputation management. Key brands include Abans and Lion Brewery. Promoted from freelance community management executive.
Senior Executive - Digital Marketing at Lyceum Education (Pvt) Ltd
July 31, 2025 - July 26, 2025Managed key educational brands including Lyceum International Schools, Lyceum Campus, Lyceum Placements Study Abroad, Lyceum Academy, Lyceum Assessments, Lyceum Leaf Pre Schools, and Lyceum Daycare & After School Care. Responsibilities included social media strategy development, content marketing strategy, paid campaign strategy, lead generation, Google Analytics, branding and demand creation digitally, digital workflow and process development, and data-driven strategy improvements.
Digital Marketing Consultation & Paid Media Strategist (Freelance) at SDTI Campus
April 1, 2025 - PresentProvided digital business development consultation, paid media planning, content marketing strategy and content plan, and paid campaigns strategy planning.
Assistant Manager - Community Management at Mint Media (Pvt) Ltd
April 1, 2025 - PresentEngaging with targeted communities, developing strategy plans for proxy persona development, monitoring brand sentiments, crisis handling, content interaction, social listening, moderation & feedback loop, proxy management, community growth around the brand, and online reputation management. Key brands handled include Abans and Lion Brewery. Achieved promotion from freelance community management executive to assistant manager.
Senior Executive - Digital Marketing at Lyceum Education (Pvt) Ltd
July 31, 2025 - July 26, 2025Managed key educational brands including multiple Lyceum International Schools, Lyceum Campus, Lyceum Placements Study Abroad, Lyceum Academy, Lyceum Assessments, Lyceum Leaf Pre Schools, and Lyceum Daycare & After School Care. Responsibilities included social media strategy development, content marketing strategy, paid campaign strategy, lead generation, Google Analytics, branding and demand creation digitally, workflow and process development, and data-driven strategy improvements. Awarded Performance Excellence in 2024 and promoted twice within the company.
Digital Marketing Consultation & Paid Media Strategist (Freelance) at SDTI Campus
April 1, 2025 - PresentProvided digital business development consultation, paid media planning, content marketing strategy and content planning, and paid campaigns strategy planning.
Education
B.A (Hons) at Rajarata University of Sri Lanka
January 1, 2015 - December 31, 2019B.A (Hons) at Rajarata University of Sri Lanka
January 1, 2014 - December 31, 2018Qualifications
Diploma in Digital Marketing
January 1, 2019 - December 31, 2019Professional Certificate of Marketing
January 1, 2019 - December 31, 2019Digital Marketing Associate
January 1, 2020 - December 31, 2020Negotiation Associate
January 1, 2020 - December 31, 2020Lean Six Sigma - Yellow Belt
January 1, 2021 - December 31, 2021Diploma in Digital Marketing
January 11, 2030 - July 26, 2025Professional Certificate of Marketing
January 11, 2030 - July 26, 2025Digital Marketing Associate
January 11, 2030 - July 26, 2025Negotiation Associate
January 11, 2030 - July 26, 2025Lean Six Sigma - Yellow Belt
January 11, 2030 - July 26, 2025Industry Experience
Education, Media & Entertainment, Travel & Hospitality, Professional Services
Experience Level
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