I am a UI/UX designer with a strong foundation in user-centered design and data-driven decision making. I transform complex concepts into intuitive, visually appealing, and high-performing digital experiences, using prototyping tools, design systems, and collaborative cross-functional teamwork. I enjoy partnering with stakeholders, developers, and product managers to ship meaningful improvements that users notice and business metrics respond to. I am passionate about user research, storytelling through visuals and branding, and delivering memorable experiences that align with both user needs and business goals. I thrive in interdisciplinary environments and love turning insights into elegant, accessible solutions that elevate how people interact with technology.

DARIA PELEKHAI

I am a UI/UX designer with a strong foundation in user-centered design and data-driven decision making. I transform complex concepts into intuitive, visually appealing, and high-performing digital experiences, using prototyping tools, design systems, and collaborative cross-functional teamwork. I enjoy partnering with stakeholders, developers, and product managers to ship meaningful improvements that users notice and business metrics respond to. I am passionate about user research, storytelling through visuals and branding, and delivering memorable experiences that align with both user needs and business goals. I thrive in interdisciplinary environments and love turning insights into elegant, accessible solutions that elevate how people interact with technology.

Available to hire

I am a UI/UX designer with a strong foundation in user-centered design and data-driven decision making. I transform complex concepts into intuitive, visually appealing, and high-performing digital experiences, using prototyping tools, design systems, and collaborative cross-functional teamwork. I enjoy partnering with stakeholders, developers, and product managers to ship meaningful improvements that users notice and business metrics respond to.

I am passionate about user research, storytelling through visuals and branding, and delivering memorable experiences that align with both user needs and business goals. I thrive in interdisciplinary environments and love turning insights into elegant, accessible solutions that elevate how people interact with technology.

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Language

English
Advanced
German
Advanced
Ukrainian
Fluent
Russian
Fluent

Work Experience

UI/UX designer at DAIQUIRI Product development company, Kyiv
March 1, 2021 - Present
Designed and developed the corporate website Daiquiri.team from concept to launch. Led user research initiatives including competitor analysis and user persona creation. Created key visuals and storytelling assets for SaaS-based technical solutions. Designed wireframes and high-fidelity prototypes for web and mobile applications. Developed branding strategies for social media and digital presence.
Visual designer (contractor) at FAO Food Agriculture Organization of the United Nations
May 1, 2022 - Present
Created key visuals for the Digital Villages Initiative in digital agriculture. Provided editorial design for publications supporting the organization’s mission content. Developed comprehensive storytelling of how digital technologies can improve human life and created infographics to convey information clearly and concisely.
UI/UX Designer (external) at Infors AG, Bottmingen
February 29, 2020 - July 26, 2025
Designed Human-Machine Interface (HMI) for INFORS HT's incubation shakers and bioreactors, enhancing user experience for complex bioreactor control systems. Designed unified visual identity for product families ensuring consistency with corporate design guidelines. Established and integrated comprehensive design system improving scalability and coherence. Collaborated closely with software team to develop user-centric interfaces for laboratory process control.
Visual designer trainee at SUAN Conceptual Design GmbH, Basel
September 30, 2017 - July 26, 2025
Handled corporate communication, design, and branding. Created newsletters, advertising materials, illustrations, iconography, promotional animations, poster and packaging design, and image editing and retouching.
Graphic designer and illustrator at Design & Print Studio HotPaper, Kyiv, Ukraine
December 31, 2013 - July 26, 2025
Developed brand identity, corporate design, illustrations for print and web materials, mascots and character design. Performed image editing, retouching, and video editing. Designed advertising material and promotional items.
Creative illustrator and Graphic designer at Self-employed, Kyiv, Ukraine
December 31, 2011 - July 26, 2025
Produced technical and scientific illustrations. Designed characters and mascots for promotional campaigns and games. Created layouts for magazines, booklets, flyers, and other materials.
Fashion designer and Illustrator at PD design, Kyiv, Ukraine
December 31, 2005 - July 26, 2025
Fashion designer at Olga Simonov, Fashion House, Kyiv, Ukraine
December 31, 2003 - July 26, 2025
UI/UX Designer at DAIQUIRI Product development company, Kyiv
March 1, 2021 - Present
Designed and developed the corporate website Daiquiri.team from concept to launch. Led user research initiatives such as competitor analysis and user persona creation. Created key visuals and storytelling assets for SaaS-based technical solutions. Crafted wireframes and high-fidelity prototypes for web and mobile applications. Developed branding strategies for social media and digital presence.
Visual Designer (contractor) at FAO Food Agriculture Organization of the United Nations
May 1, 2022 - Present
Created key visuals for the Digital Villages Initiative within the Digital Agriculture team. Provided editorial design for publications supporting the organization's mission content. Developed comprehensive storytelling around digital technologies' potential to improve human life. Developed infographics to clearly convey information.
UI/UX Designer (external) at Infors AG, Bottmingen
February 29, 2020 - July 26, 2025
Designed Human-Machine Interface (HMI) for INFORS HT products, enhancing user experience for complex bioreactor control systems. Developed a unified visual identity for product families, ensuring alignment with corporate design guidelines. Established and integrated a comprehensive design system with reusable UI components, typography, and color schemes, improving scalability and coherence. Collaborated closely with software teams to develop user-centric interfaces streamlining laboratory process control.
Visual Designer Trainee at SUAN Conceptual Design GmbH, Basel
September 30, 2017 - July 26, 2025
Handled corporate communication, corporate design, and branding. Engaged in editorial design including newsletters and advertising materials. Created illustrations, iconography, promotional animations, poster and packaging designs, image editing, and retouching.
Graphic Designer and Illustrator at Design & Print Studio HotPaper, Kyiv, Ukraine
December 31, 2013 - July 26, 2025
Worked on brand identity and corporate design. Produced illustrations for print and web materials, mascots, and character design. Performed image editing, retouching, video editing. Designed and produced advertising materials and promotional items.
Creative Illustrator and Graphic Designer at Self-employed, Kyiv, Ukraine
December 31, 2011 - July 26, 2025
Produced illustrations including technical and scientific subjects, character designs, and mascots for promotional campaigns and games. Created layouts for magazines, booklets, flyers, and other materials.
Fashion Designer and Illustrator at PD design, Kyiv, Ukraine
December 31, 2005 - July 26, 2025
Engaged in fashion design and illustration activities.
Fashion Designer at Olga Simonov, Fashion House, Kyiv, Ukraine
December 31, 2003 - July 26, 2025
Worked as a fashion designer.
UI/UX Designer at DAIQUIRI Product development company, Kyiv
March 1, 2021 - Present
Designed and developed the corporate website Daiquiri.team from concept to launch. Led user research initiatives, including competitor analysis and user persona creation. Created key visuals and storytelling assets for SaaS-based technical solutions. Designed wireframes and high-fidelity prototypes for both web and mobile applications. Developed branding strategies for social media and digital presence.
Visual Designer (contractor) at FAO Food Agriculture Organization of the United Nations
May 1, 2022 - Present
Created key visuals for the Digital agriculture team (Digital Villages Initiative). Designed editorial materials supporting the organization's mission content. Developed comprehensive storytelling to illustrate how digital technologies can improve human life. Created infographics to convey information clearly and concisely.
UI/UX Designer (external) at Infors AG, Bottmingen
February 29, 2020 - July 26, 2025
Designed Human-Machine Interface (HMI) for INFORS HT incubation shakers and bioreactors to enhance user experience for complex control systems. Developed unified visual identity for Techfors and Labfors product families ensuring consistency with corporate design guidelines. Established and integrated a comprehensive design system including reusable UI components, typography, and interactive elements to improve scalability and coherence. Collaborated closely with software teams to develop sophisticated, user-centric interfaces for laboratory environments.
Visual Designer Trainee at SUAN Conceptual Design GmbH, Basel
September 30, 2017 - July 26, 2025
Worked on corporate communication, design branding, and editorial design including newsletters and advertising materials. Created illustrations and iconography for storytelling with data. Produced various elements for online media and promotional animations. Designed posters, packaging, and performed image editing and retouching.
Graphic Designer and Illustrator at Design & Print Studio HotPaper, Kyiv, Ukraine
December 31, 2013 - July 26, 2025
Designed brand identities and corporate designs. Created illustrations for print and web materials including mascots and character designs. Performed image editing, retouching, and video editing. Produced advertising materials and promotional items.
Creative Illustrator and Graphic Designer at Self-employed, Kyiv, Ukraine
December 31, 2011 - July 26, 2025
Produced illustrations including technical and scientific subjects. Designed characters and mascots for promotional campaigns and games. Created layouts for magazines, booklets, flyers, and other materials.
Fashion Designer and Illustrator at PD Design, Kyiv, Ukraine
December 31, 2005 - July 26, 2025
Fashion Designer at Olga Simonov, Fashion House, Kyiv, Ukraine
December 31, 2003 - July 26, 2025
UI/UX Designer at DIGIFLOW Software services and consulting
March 1, 2021 - Present
Conceptualized and designed UI/UX solutions for a web app for automated crypto trading, from MVP to MDP and beta; conducted user research; designed information architecture; developed wireframes, mockups, and interactive prototypes; built and maintained a scalable design system to ensure UI consistency across features; improved trading experiences and engagement.
UI/UX Designer at DAIQUIRI Product development company
May 1, 2022 - Present
Designed and developed the corporate website from concept to launch; led user research, including competitor analysis and persona creation; crafted visuals and storytelling for SaaS-based technical solutions; produced wireframes and high-fidelity prototypes for web and mobile; developed branding strategies for social media and digital presence.
Visual Designer (Contractor) at FAO - Food and Agriculture Organization of the United Nations
February 1, 2020 - September 8, 2025
Created key visuals for the Digital Agriculture team (Digital Villages Initiative); editorial design for publications; crafted storytelling on how digital technologies can improve human life; developed infographics to convey information clearly.
UI/UX Designer (External) at Infors AG
February 1, 2020 - September 8, 2025
HMI for INFORS HT, enhancing the user experience for complex bioreactor control systems; designed a unified visual identity for Techfors and Labfors product families; established and integrated a comprehensive design system; collaborated with software team to streamline processes.
Visual Designer Trainee at SUAN Conceptual Design GmbH
September 30, 2017 - September 8, 2025
Corporate communication, corporate design, branding; editorial design; storytelling with data; creating illustrations and iconography; promotional animations; poster and packaging design; image editing and retouching.
Graphic Designer and Illustrator at Design & Print Studio HotPaper
December 31, 2013 - September 8, 2025
Brand identity and corporate design; illustrations for print and web materials; mascots and character design; image editing; promotional items; video editing.
Fashion Designer and Illustrator at PD Design
December 31, 2005 - September 8, 2025
Fashion design and illustration in Kyiv.
Fashion Designer at Olga Simonov Fashion House
January 1, 2003 - September 8, 2025
Fashion design work in Kyiv.
UI/UX Designer at DIGIFLOW Software services and consulting
March 1, 2021 - Present
Conceptualized and designed UI/UX solutions for a web app for automated crypto trading, from MVP to MDP and beta versions. Conducted comprehensive user research, including competitor analysis, user interviews, and persona development. Designed and implemented a structured information architecture to optimize usability and navigation. Developed and evaluated user flows to streamline trading experiences and improve engagement. Created wireframes, mockups, and interactive prototypes for usability testing and iteration. Built and maintained a scalable design system to ensure UI consistency across features.
UI/UX Designer at DAIQUIRI Product development company
May 1, 2022 - Present
Designed and developed the corporate website from concept to launch. Led user research initiatives, including competitor analysis and user persona creation. Created key visuals and storytelling assets for SaaS-based technical solutions. Designed wireframes and high-fidelity prototypes for web and mobile applications. Developed branding strategies for social media and digital presence.
Visual Designer (Contractor) at FAO - Food and Agriculture Organization of the United Nations
February 29, 2020 - September 8, 2025
Key visuals for the Digital Agriculture team (Digital Villages Initiative). Editorial design for the organization’s publications, supporting mission content. Creating comprehensive storytelling of how digital technologies can improve human life. Developed infographics to convey information clearly and concisely.
UI/UX Designer (External) at Infors AG
September 30, 2017 - September 8, 2025
Human-Machine Interface (HMI) for INFORS HT, enhancing the user experience for complex bioreactor control systems. Designed a unified visual identity for Techfors and Labfors product families, established and integrated a comprehensive design system, improving scalability and coherence. Worked closely with the software team to develop sophisticated, user-centric interfaces for laboratory environments.
Visual Designer Trainee at SUAN Conceptual Design GmbH, Basel
September 30, 2017 - September 8, 2025
Corporate communication, corporate design, branding. Editorial design, creation of newsletters and advertising materials. Telling stories with data, creating illustrations and iconography. Promotional animations, poster design, packaging design, image editing and retouching.
Graphic Designer and Illustrator at Design & Print Studio HotPaper, Kyiv, Ukraine
December 31, 2013 - September 8, 2025
Brand identity and corporate design; illustrations for various print and web materials, mascots and character design; image editing and retouching; design and production of advertising material and promotional items.
Creative Illustrator and Graphic Designer at Self-employed, Kyiv, Ukraine
December 31, 2011 - September 8, 2025
Producing illustrations, including technical and scientific subjects. Character designs and mascots for promotional campaigns and games. Creating layouts for magazines, booklets, flyers, and other materials.
Fashion Designer and Illustrator at PD Design, Kyiv, Ukraine
December 31, 2005 - September 8, 2025
Fashion design and illustration work in Kyiv, Ukraine.
Fashion Designer at Olga Simonov, Fashion House, Kyiv, Ukraine
December 31, 2003 - September 8, 2025
Fashion design work in Kyiv, Ukraine.
UI/UX Designer at DIGIFLOW Software Services and Consulting, Basel
March 1, 2021 - Present
Conceptualized and designed UI/UX solutions for a web app for automated crypto trading, starting from scratch and transforming the product from MVP to MDP and beta versions. Conducted comprehensive user research, including competitor analysis, user interviews, and persona development to guide design decisions. Implemented a structured information architecture to optimize usability and navigation. Developed and evaluated user flows to streamline trading experiences and improve engagement. Created wireframes, mockups, and interactive prototypes for usability testing and iteration. Built and maintained a scalable design system to ensure UI consistency across features. Collaborated closely with product managers, developers, and stakeholders in an Agile/Scrum environment.
UI/UX Designer at DAIQUIRI Product development company, Kyiv
May 1, 2022 - Present
Designed and developed the corporate website Daiquiri.team from concept to launch. Led user research initiatives, including competitor analysis and user persona creation. Created key visuals and storytelling assets for SaaS-based technical solutions. Designed wireframes and high-fidelity prototypes for web and mobile applications. Developed branding strategies for social media and digital presence.
Visual Designer (contractor) at FAO - Food and Agriculture Organization of the United Nations
February 29, 2020 - September 8, 2025
Key visuals for the Digital Agriculture team (Digital Villages Initiative). Editorial design for publications supporting the organization’s mission. Creating comprehensive storytelling of how digital technologies can improve human life. Developed infographics to convey information clearly and concisely.
UI/UX Designer (external) at Infors AG, Bottmingen
September 30, 2017 - September 8, 2025
Human-Machine Interface (HMI) for INFORS HT, enhancing the user experience for complex bioreactor control systems. Designed a unified visual identity for Techfors and Labfors product families, ensuring consistency with corporate design guidelines. Established and integrated a comprehensive design system, including reusable UI components, typography, color schemes, and interactive elements. Worked closely with the software team to develop user-centric interfaces that streamline complex process control for laboratory environments.
Visual Designer Trainee at SUAN Conceptual Design GmbH, Basel
September 30, 2017 - September 8, 2025
Corporate communication, corporate design, branding. Editorial design, creation of newsletters and advertising materials. Telling stories with data, creating illustrations and iconography. Development of promotional animations and various online media elements including posters, packaging, image editing and retouching.
Graphic Designer and Illustrator at Design & Print Studio HotPaper, Kyiv, Ukraine
December 31, 2013 - September 8, 2025
Brand identity and corporate design. Illustrations for various print and web materials, mascots and character design. Image editing and retouching, video editing. Design and production of advertising material and promotional items.
Creative Illustrator and Graphic Designer at Self-employed, Kyiv, Ukraine
December 31, 2005 - September 8, 2025
Producing illustrations, including technical and scientific subjects. Character designs and mascots for promotional campaigns and games. Creating layouts for various materials such as magazines, booklets, flyers, etc.
Fashion Designer and Illustrator at PD design, Kyiv, Ukraine
December 31, 1998 - September 8, 2025
Fashion design and illustration.
UI/UX Designer at DIGIFLOW Software services and consulting
March 1, 2021 - Present
Conceptualized and designed UI/UX solutions for a web app for automated crypto trading, transforming the product from MVP to MDP and beta versions. Conducted comprehensive user research, including competitor analysis, persona development, and structured information architecture. Developed and evaluated user flows to streamline trading experiences, created wireframes, mockups, and interactive prototypes for usability testing, and built a scalable design system to ensure UI consistency across features.
UI/UX Designer at DAIQUIRI
May 1, 2022 - Present
Designed and developed the corporate website from concept to launch. Led user research initiatives, including competitor analysis and persona creation. Created key visuals and storytelling assets for SaaS-based technical solutions. Produced wireframes and high-fidelity prototypes for web and mobile applications and developed branding strategies for social media and digital presence.
Visual Designer (Contractor) at FAO (Food and Agriculture Organization of the United Nations)
February 1, 2020 - September 8, 2025
Created key visuals for the Digital Villages Initiative; editorial design for publications; developed comprehensive storytelling on how digital technologies can improve human life; produced infographics to convey information clearly.
UI/UX Designer (external) at Infors AG, Bottmingen
September 30, 2017 - September 8, 2025
Human-Machine Interface (HMI) design for INFORS HT, enabling user-centric interfaces for complex bioreactor control systems. Designed a unified visual identity for Techfors and Labfors product families and established a comprehensive design system with reusable components to improve scalability and coherence.
Visual Designer Trainee at SUAN Conceptual Design GmbH, Basel
September 30, 2017 - September 8, 2025
Corporate communication, corporate design, branding; editorial design; storytelling with data through illustrations; promotional animations; poster and packaging design.
Graphic Designer and Illustrator at Design & Print Studio HotPaper, Kyiv, Ukraine
December 31, 2013 - September 8, 2025
Brand identity and corporate design; illustrations for print and web materials; mascots and character design; image editing and retouching; promotional materials.
Creative Illustrator and Graphic Designer (Self-employed) at Kyiv, Ukraine
December 31, 2011 - September 8, 2025
Illustrations for technical and scientific subjects; character designs and mascots for promotional campaigns; layouts for magazines, booklets, flyers, and related materials.
Fashion Designer and Illustrator at PD Design, Kyiv, Ukraine
December 31, 2005 - September 8, 2025
Fashion design and illustration work for clothing and accessories.

Education

Master Degree at HGK FHNW Institut Visual Communication, Basel
January 1, 2017 - December 31, 2019
Diploma at Schule für Gestaltung, Basel
January 1, 2016 - December 31, 2019
Specialist Degree at KNUDT, Kyiv National University of Technologies and Design
January 1, 1993 - December 31, 1998
Master Degree at HGK FHNW Institut Visual Communication, Basel
January 1, 2017 - December 31, 2019
Specialist Degree at Kyiv National University of Technologies and Design
January 1, 1993 - December 31, 1998
Master Degree at HGK FHNW Institut Visual Communication, Basel
January 1, 2017 - December 31, 2019
Specialist Degree at KNUDT, Kyiv National University of Technologies and Design
January 1, 1993 - December 31, 1998
Master of Arts in Visual Communication and Iconic Research at HGK FHNW Institut Visual Communication, Basel
January 1, 2017 - December 31, 2019
Typografie at Schule für Gestaltung, Basel
January 1, 2016 - December 31, 2019
Typography Workshop at Hochschule FHNW Institut Visuelle Kommunikation
February 1, 2019 - February 1, 2019
Sprachkurs Deutsch at GGG, Basel
January 1, 2014 - January 1, 2021
Specialist Degree in Technology and Design at Kyiv National University of Technologies and Design (KNUDT)
January 1, 1993 - January 1, 1998
Master Degree in Visual Communication and Iconic Research at HGK FHNW Institut Visual Communication, Basel
January 1, 2017 - December 31, 2019
Diploma as Master of Art in Visual Communication and Iconic Research at HGK FHNW Institut Visual Communication, Basel
January 1, 2017 - December 31, 2019
Typografie Digitales Gestalten/Publishing at Basel
January 1, 2016 - December 31, 2019
Typography Workshop at Basel
February 1, 2019 - February 28, 2019
Introduction to Typography (Online Course) at California Institute of the Arts via Coursera
July 1, 2016 - July 31, 2016
Sprachkurs Deutsch at GGG, Basel
January 1, 2014 - December 31, 2021
Specialist Degree in Technology and Design at Kyiv National University of Technologies and Design (KNUDT), Kyiv, Ukraine
January 1, 1993 - December 31, 1998
Master Degree in Visual Communication and Iconic Research at HGK FHNW Institut Visual Communication, Basel
January 1, 2017 - December 31, 2019
Typografie Digitales Gestalten/Publishing at Basel
January 1, 2016 - December 31, 2019
Typography Workshop at Basel
February 1, 2019 - February 28, 2019
Introduction to Typography Online Course at California Institute of the Arts (Coursera)
July 1, 2016 - July 1, 2016
Sprachkurs Deutsch at GGG, Basel
January 1, 2014 - December 31, 2021
Specialist Degree in Technology and Design at Kyiv National University of Technologies and Design (KNUDT)
January 1, 1993 - December 31, 1998
Master Degree in Visual Communication and Iconic Research at HGK FHNW Institut Visual Communication, Basel
January 1, 2017 - December 31, 2019
Typografie Digitales Gestalten/Publishing at Schule für Gestaltung, Basel
January 1, 2016 - December 31, 2019
Typography Workshop at Hochschule für Gestaltung und Kunst FHNW Institut Visuelle Kommunikation
February 1, 2019 - February 1, 2019
Introduction to Typography (Online Course) at California Institute of the Arts (Coursera)
July 1, 2016 - July 1, 2016
Sprachkurs Deutsch at GGG, Basel
January 1, 2014 - December 31, 2021
Specialist Degree in Technology and Design at Kyiv National University of Technologies and Design (KNUDT)
January 1, 1993 - December 31, 1998

Qualifications

Introduction to Typography
July 1, 2016 - July 31, 2016
Typography Workshop
February 1, 2019 - February 28, 2019
Master of Arts in Visual Communication and Iconic Research
January 1, 2017 - December 31, 2019
Typografie
January 1, 2016 - December 31, 2019
Typography Workshop
February 1, 2019 - February 1, 2019
Sprachkurs Deutsch
January 1, 2014 - January 1, 2021
Specialist Degree in Technology and Design
January 1, 1993 - January 1, 1998
Master Degree in Visual Communication and Iconic Research
January 1, 2017 - December 31, 2019
Typografie Digitales Gestalten/Publishing
January 1, 2016 - December 31, 2019
Typography Workshop
February 1, 2019 - February 1, 2019
Introduction to Typography (Online Course)
July 1, 2016 - July 1, 2016
Sprachkurs Deutsch
January 1, 2014 - December 31, 2021
Specialist Degree in Technology and Design
January 1, 1993 - December 31, 1998

Industry Experience

Software & Internet, Agriculture & Mining, Non-Profit Organization, Manufacturing, Professional Services, Media & Entertainment, Education, Healthcare, Government