Basem Mosallam
I am a Digital Content and Marketing Manager with 15 years of experience in content creation and digital marketing across various industries.
About
I am a Digital Content and Marketing Manager with 15 years of experience in content creation and digital marketing across various industries. I’ve successfully managed cross-functional teams both onsite and remotely, helping to drive growth and align project visions with market needs. I have co-founded three start-ups across the EMEA and GCC regions, taking on multiple roles to ensure business success.
My expertise spans building eCommerce platforms, launching multilingual sites, and driving marketing strategies that increase engagement and ROI. I am passionate about leveraging digital tools like SEO, ASO, and content marketing to optimize organic traffic and enhance user experience. I also enjoy working with creative design and video production tools to amplify brand presence.
- 12 years' experience
- Joined July 2025
Skills· 14
Languages
- ArabicFluent
- EnglishAdvanced
Industry experience
- Software & Internet
- Retail
- Manufacturing
- Education
- Non-Profit Organization
- Media & Entertainment
- Professional Services
More experts in Muscat, Oman
Work experience· 16 roles
Launched a multilingual Islamic Da’wah and eDialogue platform, increasing global leads by 15%. Automated operations, saving 50% capacity and aligning with product strategy. Optimised ROI by 29%, reduced costs, and increased engagement by 40% by adapting demographics via market research. SEO content raised organic traffic 35%, exceeding target countries.
Launched a multilingual platform with a 15% increase in global leads. Automated operations to save 50% of capacity and align with product strategy. Optimised ROI by 29% and reduced costs. Increased engagement by 40% by changing demographics based on market research. SEO content increased organic traffic by 35%, surpassing target countries.
Built a WooCommerce platform on a zero-budget model for custom handcrafted wooden toys. Drove 80% of sales via organic content marketing and responsive CRM. Achieved monthly ROI of 15-20% on media buying with a 98% customer satisfaction rate over 15K+ interactions.
Education
Certifications and awards
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