I'm a results-driven UX/UI Designer with a technical background in Software Engineering and Business IT. I lead end-to-end UX initiatives that support creative vision and improve user retention, delivering scalable solutions across platforms. I excel in UX research, usability testing, and crafting visual systems with Figma, and I collaborate closely with brand and product teams to ensure our design decisions align with business goals.

Simina Bogdan

I'm a results-driven UX/UI Designer with a technical background in Software Engineering and Business IT. I lead end-to-end UX initiatives that support creative vision and improve user retention, delivering scalable solutions across platforms. I excel in UX research, usability testing, and crafting visual systems with Figma, and I collaborate closely with brand and product teams to ensure our design decisions align with business goals.

Available to hire

I’m a results-driven UX/UI Designer with a technical background in Software Engineering and Business IT. I lead end-to-end UX initiatives that support creative vision and improve user retention, delivering scalable solutions across platforms.

I excel in UX research, usability testing, and crafting visual systems with Figma, and I collaborate closely with brand and product teams to ensure our design decisions align with business goals.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

Romanian, Moldavian, Moldovan
Fluent
English
Fluent

Work Experience

UX/UI Designer at DaySave
October 1, 2025 - October 1, 2025
Led end-to-end design initiatives with full creative direction from user research and concept development to high-fidelity prototypes, ensuring alignment with business goals and brand vision. Utilized Generative AI tools for image generation and prototyping, accelerating design iterations and enhancing visual storytelling. Applied user research and iterative testing to simplify complex financial processes and reduce user drop-off by 25% during onboarding.
UX/UI Design Intern at CubiCasa
August 1, 2025 - August 1, 2025
Conducted usability sessions, uncovering issues that led to targeted improvements in product functionality and a reduction in support tickets. Created reusable design components within the design system, ensuring cross-platform consistency and reducing developer handoff time by 20%. Supported alignment between design and product teams by contributing to discussions around user needs and feature priorities, helping maintain shared project goals.
UX/UI Design Consultant at Gravitad
March 31, 2025 - July 26, 2025
Conducted user research to inform design decisions. Developed design strategies and worked on client projects. Managed multiple projects while maintaining quality and deadlines.
UX/UI Design Intern at Cubicasa
March 1, 2025 - Present
Collaborated with cross-functional teams to implement strategic, user-centric designs. Contributed to the design system and product interfaces across web and mobile. Conducted audits, user research, and usability testing to guide product improvements.
UX/UI Designer & Developer at Self-employed
February 1, 2025 - February 1, 2025
Applied UX/UI design and WordPress development to create user-friendly digital platforms for small organizations, aligning usability principles with business-driven design. Conducted user research and usability evaluations to inform content structure and enhance clarity, engagement, and overall user experience.
Web Developer Intern at Soft Build
September 1, 2023 - September 1, 2023
Created responsive web layouts and interactive prototypes, enhancing user flow and accessibility. Supported the design-to-development workflow, ensuring high-quality implementation and alignment with design intent. Worked with engineers to translate user interface requirements into functional, maintainable code.
Financial Consultant at OVB Allianz
July 1, 2023 - July 1, 2023
Converted over 30% of client consultations into signed agreements, driving revenue growth. Developed analytical and communication skills essential for understanding user needs, trust, and decision-making. Planned and co-led client events that increased engagement and improved customer retention rates.
Financial Consultant at OVB Allianz
March 31, 2023 - July 26, 2025
Conducted weekly outreach and client interviews to assess financial goals. Presented investment plans and improved engagement strategies. Gained valuable communication and client management experience.

Education

MSc at West University of Timișoara
January 1, 2024 - January 31, 2026
BSc at West University of Timișoara
January 1, 2021 - June 30, 2024
B.Sc. Business & Information Technology at West University of Timisoara
January 1, 2021 - January 1, 2024
M.Sc. Software Engineering at West University of Timisoara
January 1, 2024 - November 5, 2025

Qualifications

AI in UX/UI Design – Uxcel
January 1, 2025 - January 1, 2027

Industry Experience

Software & Internet, Financial Services, Non-Profit Organization, Professional Services, Education