Muhammad Ibrahim Waseem

Led Instagram and event marketing end-to-end, owning strategy, content calendar, posters and video creatives, and other assets while managing a 2-person subcommittee to deliver on deadlines.

Designed and developed the company's first responsive property-listing website; on-page SEO; lead generation; cold calling and outreach to marketing managers and senior stakeholders at regional and global brands; qualified prospects with simple criteria; maintained outreach trackers and shared weekly updates on replies, calls booked and opportunities.

Designed and launched Ariose Properties’ first responsive property-listing website and landing pages, optimising UI/UX and on-page SEO to speed up listing go-live. Prepared a six-month SEO content roadmap and on-page optimisation checklist to lay the groundwork for future organic-traffic growth (implementation underway). Launched test Google & Facebook campaigns targeting UAE investors; gathered baseline CPL to refine offer and creative. Implementing Apollo-based scraping workflow, enriching 2K+ broker/investor contacts for upcoming cold-email sequences.