Hi, I'm Annisa Intan Wijayanti! I'm passionate about creating engaging and impactful social media content that helps brands grow and connect with their audience. Over the past few years, I've honed my skills in social media strategy, content creation, and digital marketing, working primarily with Instagram and TikTok platforms. I love collaborating with clients and creative teams to produce authentic and visually striking content. When I'm not crafting content calendars or analyzing social media trends, I enjoy directing photo and video shoots to enhance brand identity. I’m always eager to learn new tools and techniques in the digital marketing landscape and bring fresh ideas to the table. Let's connect and create something amazing together!

Annisa Intan Wijayanti

Hi, I'm Annisa Intan Wijayanti! I'm passionate about creating engaging and impactful social media content that helps brands grow and connect with their audience. Over the past few years, I've honed my skills in social media strategy, content creation, and digital marketing, working primarily with Instagram and TikTok platforms. I love collaborating with clients and creative teams to produce authentic and visually striking content. When I'm not crafting content calendars or analyzing social media trends, I enjoy directing photo and video shoots to enhance brand identity. I’m always eager to learn new tools and techniques in the digital marketing landscape and bring fresh ideas to the table. Let's connect and create something amazing together!

Available to hire

Hi, I’m Annisa Intan Wijayanti! I’m passionate about creating engaging and impactful social media content that helps brands grow and connect with their audience. Over the past few years, I’ve honed my skills in social media strategy, content creation, and digital marketing, working primarily with Instagram and TikTok platforms. I love collaborating with clients and creative teams to produce authentic and visually striking content.

When I’m not crafting content calendars or analyzing social media trends, I enjoy directing photo and video shoots to enhance brand identity. I’m always eager to learn new tools and techniques in the digital marketing landscape and bring fresh ideas to the table. Let’s connect and create something amazing together!

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Language

Indonesian
Fluent
English
Advanced

Work Experience

Social Media Specialist at Anggie Rassly Beauty Studio
July 1, 2024 - Present
Created and managed a consistent Instagram content calendar, producing 3-5 posts and stories weekly, resulting in a 25% increase in follower growth over 10 months. Developed engaging content increasing average post engagement rate by 30%. Led interactive Instagram Story campaigns using polls, Q&As, and quizzes, boosting Story views by 40% and increasing direct message inquiries by 15%. Collaborated with clients and micro-influencers to generate authentic user-generated content, growing tagged posts by 50% and enhancing brand credibility. Monitored Instagram analytics weekly to optimize posting times and content types, improving overall engagement by 35% within six months. Acted as Art Director for photo and video shoots to maintain brand style, improving content production efficiency and quality, contributing to a 35% increase in post reach.
Tiktok Content Creator at Scents Of Pluto
August 1, 2023 - Present
Developed and executed a consistent TikTok content strategy, growing the brand's follower to 22.6K+ and total likes to 59.5K+ with organic and paid campaigns within 2 years. Produced over 150+ original TikTok videos tailored to targeted audiences. Scripted and directed viral content series resulting in videos reaching 40K+ views organically and 100K+ views with ads campaign. Monitored content performance using TikTok analytics to optimize video length, timing, and narrative structure, increasing average engagement rate by +35% over 12 months. Collaborated with micro-reviewers and creators increasing brand credibility and TikTok Shop traffic by 80%.
Content Creator (Intern) at Propertree Group
July 31, 2023 - July 26, 2025
Developed and executed monthly social media strategies across Instagram & TikTok, increasing brand visibility and aligning with business goals. Created and managed daily content calendars, briefs, and end-to-end production with creative teams, resulting in consistent publishing (30+ IG posts/month, 12–16 TikToks/month). Boosted TikTok performance with viral content reaching 1.5M+ views, 15K+ likes, 3.3K+ saves, and 2K+ new followers. Drove Instagram growth with 50K+ reach and 140K+ impressions in 3 months; monitored results through monthly analytics reporting.

Education

Bachelor of Philosophy at Universitas Indonesia
January 1, 2016 - December 31, 2020

Qualifications

REVOU Mini Course: Introduction to Digital Marketing
January 11, 2030 - July 26, 2025
Google Digital Garage: The fundamentals of Digital Marketing
January 11, 2030 - July 26, 2025

Industry Experience

Media & Entertainment, Retail, Consumer Goods