Hi, I'm Twincy, a results-driven Digital Marketing Specialist with over 3 years of experience in SEO, PPC, lead generation, content marketing, and data analytics. I love optimizing campaigns and making data-driven decisions that boost brand visibility and improve conversion rates. I'm skilled at managing multi-channel marketing strategies and leveraging tools like Google Ads, Meta Ads, CRM systems, and AI analytics. I enjoy leading teams and collaborating cross-functionally to align marketing efforts with business goals. I am passionate about growing digital presence through influencer marketing, social media strategies, and automation to achieve measurable business growth while delivering engaging customer experiences.…

Twincy R

Hi, I'm Twincy, a results-driven Digital Marketing Specialist with over 3 years of experience in SEO, PPC, lead generation, content marketing, and data analytics. I love optimizing campaigns and making data-driven decisions that boost brand visibility and improve conversion rates. I'm skilled at managing multi-channel marketing strategies and leveraging tools like Google Ads, Meta Ads, CRM systems, and AI analytics. I enjoy leading teams and collaborating cross-functionally to align marketing efforts with business goals. I am passionate about growing digital presence through influencer marketing, social media strategies, and automation to achieve measurable business growth while delivering engaging customer experiences.…

Available to hire

Hi, I’m Twincy, a results-driven Digital Marketing Specialist with over 3 years of experience in SEO, PPC, lead generation, content marketing, and data analytics. I love optimizing campaigns and making data-driven decisions that boost brand visibility and improve conversion rates. I’m skilled at managing multi-channel marketing strategies and leveraging tools like Google Ads, Meta Ads, CRM systems, and AI analytics.

I enjoy leading teams and collaborating cross-functionally to align marketing efforts with business goals. I am passionate about growing digital presence through influencer marketing, social media strategies, and automation to achieve measurable business growth while delivering engaging customer experiences.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Hindi
Advanced
Malayalam
Advanced
Tamil
Advanced

Work Experience

Digital marketing & Lead generation at WOW VIR (E commerce) - UAE
August 1, 2024 - Present
Achieved Top 10 SERP rankings in 3 months through on-page and off-page SEO. Increased conversion rates by 30% via optimized Google Ads and Meta campaigns. Boosted app downloads by 40% with targeted acquisition and retargeting strategies. Led a cross-functional marketing team aligned with strategic business goals. Oversaw product cataloging, ensuring accurate listings, SEO-optimized descriptions, and timely updates. Managed vendor operations, streamlining onboarding, communication, and listing processes. Drove a 20% increase in B2B conversions using customer data and market analysis. Improved UX/UI and reduced bounce rate by 5% through website optimization. Executed 360° digital and offline marketing strategies. Automated email marketing with dynamic templates. Enhanced domain authority through backlink building. Grew social presence with content calendars and influencer marketing campaigns.
DIGITAL MARKETING SPECIALIST & CRM Specialist at Blue Lagoons Real Estate UAE
July 31, 2024 - July 27, 2025
Developed and maintained a strong brand presence across Facebook, Instagram, LinkedIn, and Twitter by creating engaging content, monitoring interactions, and analyzing performance metrics to optimize campaigns. Designed and implemented comprehensive digital marketing strategies to enhance brand visibility, lead generation, and customer engagement.
DIGITAL MARKETING SPECIALIST & PROJECT MANAGER at Interactive Digits - UAE
March 31, 2024 - July 27, 2025
Led targeted lead generation campaigns expanding the customer database by 50% in one year. Reduced cost per lead by 20% through PPC optimization on Google Ads and Meta campaigns. Improved conversion rates by 25% with A/B testing of ads, landing pages, and emails. Managed projects including scope, timelines, deliverables, and risk mitigation. Conducted market research for targeted ad campaigns. Developed content marketing and social media campaigns to enhance brand reach. Collaborated with sales and creative teams to maximize ROI through automation and high-converting ads.
Digital Marketing Executive at Tatos Tech - INDIA
August 31, 2022 - July 27, 2025
Developed and executed data-driven digital marketing campaigns including social media, email, LinkedIn, and PPC for B2B lead generation. Conducted market research and competitor analysis to identify growth opportunities. Curated content to boost brand awareness and engagement. Conducted A/B testing and campaign optimization for maximum ROI. Managed sales funnels and implemented Bitrix24 CRM for lead tracking. Maintained property listings and optimized visibility on real estate portals. Managed email marketing and customer outreach communications.

Education

B.tech at University Collage Of Enginerring
January 11, 2030 - July 27, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Real Estate & Construction, Professional Services, Media & Entertainment, Software & Internet