Nikita Raina
Hi there! I am a marketing professional with 3+ years of experience across Europe and Asia in digital campaigns, brand strategy, and B2B/B2C communications.
About
Hi there! I am a marketing professional with 3+ years of experience across Europe and Asia in digital campaigns, brand strategy, and B2B/B2C communications. I love blending creativity with data to drive campaigns that deliver measurable results.
I’ve coordinated European launch conferences, supported cross-functional teams, and grown brands through thoughtful content, paid media, and influencer collaborations. I enjoy turning insights into compelling narratives and partnering with design and product teams to craft launches that resonate globally.
- 5 years' experience
- Joined July 2025
Skills· 11
Languages
- EnglishFluent
- HindiFluent
- ItalianBeginner
- GermanBeginner
Industry experience
- Consumer Goods
- Media & Entertainment
- Retail
- Financial Services
- Professional Services
- Software & Internet
- Education
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Work experience· 4 roles
Organised and coordinated internal European Marketing conferences and workshops. Created and managed brand content and administered the internal brand platform. Provided creative inputs for strategy building and launch management processes.
Crafted narratives and case studies to articulate the impact of Asia Impact's sustainable investments. Developed cohesive brand identity through market research and visual design enhancements. Managed social media planning and content creation aligned with strategic goals. Analyzed social media performance metrics to optimize strategies. Collaborated with portfolio companies in India, Indonesia, and the Philippines to highlight impact investing.
Managed and planned daily content across social media platforms. Monitored and analyzed social media performance. Conducted monthly competitor analysis and recommended improvements. Worked with clients like Zee Cafe, &Flix, AmazonminiTV, and HarperCollins Publishers to increase brand awareness and customer engagement for ongoing campaigns.
Education· 5
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