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Hi! I'm Nashwa Abdulsayyid, a bilingual Marketing & Communications Specialist with over 6 years of experience across social media strategy, creative content development, campaign management, and live interpretation/translation. I'm passionate about blending creative marketing with cultural sensitivity and business insight to create campaigns that resonate deeply and drive results. Currently, I work as a freelance marketing consultant and live translator/interpreter, collaborating with global brands and key clients like the Ministry of Defense and Princess Nora University. I'm always excited to develop innovative strategies and engaging concepts that elevate brand visibility and connect with the right audiences.…Hi! I'm Nashwa Abdulsayyid, a bilingual Marketing & Communications Specialist with over 6 years of experience across social media strategy, creative content development, campaign management, and live interpretation/translation. I'm passionate about blending creative marketing with cultural sensitivity and business insight to create campaigns that resonate deeply and drive results. Currently, I work as a freelance marketing consultant and live translator/interpreter, collaborating with global brands and key clients like the Ministry of Defense and Princess Nora University. I'm always excited to develop innovative strategies and engaging concepts that elevate brand visibility and connect with the right audiences.

Nashwa Abdulsayyid

Marketing Strategist, Freelance Digital Illustrator, Content Creator, +1

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Hi! I'm Nashwa Abdulsayyid, a bilingual Marketing & Communications Specialist with over 6 years of experience across social media strategy, creative content development, campaign management, and live interpretation/translation. I'm passionate about blending creative marketing with cultural sensitivity and business insight to create campaigns that resonate deeply and drive results. Currently, I work as a freelance marketing consultant and live translator/interpreter, collaborating with global brands and key clients like the Ministry of Defense and Princess Nora University. I'm always excited to develop innovative strategies and engaging concepts that elevate brand visibility and connect with the right audiences.…Hi! I'm Nashwa Abdulsayyid, a bilingual Marketing & Communications Specialist with over 6 years of experience across social media strategy, creative content development, campaign management, and live interpretation/translation. I'm passionate about blending creative marketing with cultural sensitivity and business insight to create campaigns that resonate deeply and drive results. Currently, I work as a freelance marketing consultant and live translator/interpreter, collaborating with global brands and key clients like the Ministry of Defense and Princess Nora University. I'm always excited to develop innovative strategies and engaging concepts that elevate brand visibility and connect with the right audiences.

Available to hire

Hi! I’m Nashwa Abdulsayyid, a bilingual Marketing & Communications Specialist with over 6 years of experience across social media strategy, creative content development, campaign management, and live interpretation/translation. I’m passionate about blending creative marketing with cultural sensitivity and business insight to create campaigns that resonate deeply and drive results.

Currently, I work as a freelance marketing consultant and live translator/interpreter, collaborating with global brands and key clients like the Ministry of Defense and Princess Nora University. I’m always excited to develop innovative strategies and engaging concepts that elevate brand visibility and connect with the right audiences.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Arabic

Fluent

English

Advanced

Work Experience

Freelance Marketing Consultant & Marketing Strategist at Independent Marketing Consultant

January 1, 2023 - Present

Successfully pitched and secured marketing projects with key clients, including the Ministry of Defense (Madinah) and Qiadya Program led by Princess Nora University. Developed and delivered comprehensive campaign strategies, creative concepts, and event ideas perfectly aligned with clients' brand goals and target audiences. Crafted original content for campaigns, ads, and events, boosting engagement and brand visibility. Managed projects end-to-end from concept to flawless execution while maintaining strong client relationships and leadership. Known for creativity and strategic insight, delivering innovative solutions that drive client success and market relevance. Actively seek new collaborations for campaign ideation, event concept development, brand content creation, and marketing strategy consulting.

Freelance Interpreter/Translator at Various Market Research Firms (Ipsos, Kantar, Sixth Factor & more)

August 1, 2021 - Present

Provided simultaneous interpretation for qualitative research projects including focus groups, in-home visits, online interviews, and shop-alongs, ensuring smooth and culturally accurate communication for clients to understand moderator and participants. Translated detailed transcripts and research materials with precision, capturing both tone and intent to maintain clarity and meaning across languages. Contributed to high-profile projects for leading global and regional clients such as P&G, Unilever, GSK, McKinsey & Company, Snapchat, Facebook, PepsiCo, Nestlé, Ferrero Group, Reckitt Benckiser, Colgate, Kinder Bueno Shiseido, Panasonic, and others. Ensured delivery of contextually accurate and tonally appropriate content, maintaining the integrity of qualitative insights across multilingual research studies. Frequently re-engaged by clients for reliability and cultural fluency.

VVIP & VIP Guest Management at Tasheel - Formula 1 Event

December 31, 2024 - July 27, 2025

Delivered elite guest experiences for high-profile VIPs and VVIPs during Formula 1 events, ensuring seamless service, hospitality, and logistics. Personally attended distinguished guests including billionaire Robert Friedland, U.S. political advisor Brian Hook, renowned real estate developer Mohamed Hadid, Austrian former Chancellor Sebastian Kurz, F1 driver Carlos Sainz, media personality Mahira Abdelaziz, and Chief Executive of FDD Mark Dubowitz. Collaborated with transport and hospitality teams to coordinate personalized check-ins, branded gifting, and premium concierge support. Handled special requests and provided on-site solutions to create a memorable and luxurious guest experience from arrival to departure.

Head of Marketing Department at Advanced Food Company (AFC)

December 31, 2021 - July 27, 2025

Created and implemented cross-channel campaigns that enhanced brand visibility and sales performance. Provided strategic direction, identified business challenges, and developed digital and traditional solutions. Conducted market research and competitor analysis to guide product positioning and go-to-market strategies. Oversaw creative development of content, press releases, digital assets, and advertising materials. Managed crisis communications and ensured brand alignment across all touchpoints. Led social media strategy and execution for in-house brands including Harat, Ruhi Indian, and Annabella Italian, resulting in significant growth in engagement and conversions. Set data-driven marketing goals and optimized initiatives based on analytics and performance results.

Head of Marketing Department at Horizon FCB

December 31, 2017 - July 27, 2025

Developed and launched 360° integrated social media strategies for clients such as Godiva Arabia and Rubaiyat Jewelry, leveraging competitive research, platform insights, and audience targeting to boost awareness and sales. Created, curated, and published content across platforms for brands like Americana Foods and Royal Foods Arabia, ensuring consistency in tone, design, and brand message. Supervised community managers and supported real-time engagement for FCB Sports Marketing, enhancing fan interaction and loyalty through timely, on-brand responses. Built and managed influencer outreach programs and community development efforts tailored to each brand’s unique audience and market. Monitored social trends, analyzed campaign data, and identified key insights to optimize performance and mitigate risks for each client.

Freelance Marketing Consultant & Marketing Strategist at Independent Marketing Consultant

January 1, 2023 - Present

Successfully pitched and secured marketing projects with key clients, including the Ministry of Defense (Madinah) and Qiadya Program led by Princess Nora University. Developed and delivered comprehensive campaign strategies, creative concepts, and event ideas aligned perfectly with clients’ brand goals and target audiences. Wrote compelling scripts and original content for campaigns, ads, and events that elevated brand visibility. Managed projects end-to-end from concept to flawless execution while maintaining strong client relationships and leadership. Known for creativity and strategic insight, consistently delivering innovative solutions to drive client success and market relevance. Actively seeking collaborations for campaign ideation, event concept development, brand content creation, and marketing strategy consulting.

Freelance Interpreter/Translator at Various Market Research Firms (Ipsos, Kantar, Sixth Factor & more)

August 1, 2021 - Present

Provided simultaneous interpretation for qualitative research projects including focus groups, in-home visits, online interviews, and shop-alongs to ensure smooth and culturally accurate communication between clients, moderators, and participants. Translated detailed transcripts and research materials with precision, capturing tone and intent. Contributed to high-profile global and regional projects for clients such as P&G, Unilever, GSK, McKinsey, Snapchat, Facebook, PepsiCo, Nestlé, and more. Ensured delivery of contextually accurate and tonally appropriate content to maintain integrity of qualitative insights in multilingual research studies. Frequently re-engaged by clients for reliability and cultural fluency.

VVIP & VIP Guest Management at Tasheel - Formula 1 Event

December 31, 2024 - July 27, 2025

Delivered elite guest experiences for high-profile VIPs and VVIPs during Formula 1 events, ensuring seamless service, hospitality, and logistics. Personally attended to distinguished guests including billionaire Robert Friedland, U.S. political advisor Brian Hook, renowned real estate developer Mohamed Hadid, Austrian former Chancellor Sebastian Kurz, F1 driver Carlos Sainz, media personality Mahira Abdelaziz, Chief Executive of FDD Mark Dubowitz, and more. Collaborated with transport and hospitality teams to coordinate personalized check-ins, branded gifting, and premium concierge support. Handled special requests and provided on-site solutions to ensure a memorable and luxurious guest experience from arrival to departure.

Head of Marketing Department at Advanced Food Company (AFC)

December 31, 2021 - July 27, 2025

Created and implemented cross-channel campaigns that enhanced brand visibility and sales performance. Provided strategic direction, identified business challenges, and developed digital and traditional marketing solutions. Conducted market research and competitor analysis to guide product positioning and go-to-market strategies. Oversaw creative development of content, press releases, digital assets, and advertising materials. Managed crisis communications and ensured brand alignment across all touchpoints. Led social media strategy and execution for in-house brands, resulting in significant growth in engagement and conversions. Set data-driven marketing goals and optimized initiatives based on analytics and performance results.

Head of Marketing Department at Horizon FCB

December 31, 2017 - July 27, 2025

Developed and launched 360° integrated social media strategies for clients such as Godiva Arabia and Rubaiyat Jewelry, leveraging competitive research, platform insights, and audience targeting to boost awareness and sales. Created, curated, and published content across platforms for brands like Americana Foods and Royal Foods Arabia, ensuring consistency in tone, design, and messaging. Supervised community managers and supported real-time engagement for FCB Sports Marketing. Built and managed influencer outreach and community development programs tailored to each brand’s unique audience and market. Monitored social trends, analyzed campaign data, and identified insights to optimize performance and mitigate risks.