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Hi, I'm Charissa Andrea D. Canlas, a dedicated social media specialist based in Dubai. I have a passion for creating engaging content and executing comprehensive social media strategies that increase brand visibility and community engagement. I enjoy collaborating with cross-functional teams and staying updated with the latest marketing trends to deliver quality results even under tight deadlines. I have experience managing various platforms, creating content, leading influencer marketing efforts, and optimizing social media campaigns for SEO and engagement. Beyond social media, I have a strong background in marketing content, graphic design, and digital asset management, which allows me to bring a creative and strategic approach to every project I work on.…Hi, I'm Charissa Andrea D. Canlas, a dedicated social media specialist based in Dubai. I have a passion for creating engaging content and executing comprehensive social media strategies that increase brand visibility and community engagement. I enjoy collaborating with cross-functional teams and staying updated with the latest marketing trends to deliver quality results even under tight deadlines. I have experience managing various platforms, creating content, leading influencer marketing efforts, and optimizing social media campaigns for SEO and engagement. Beyond social media, I have a strong background in marketing content, graphic design, and digital asset management, which allows me to bring a creative and strategic approach to every project I work on.

Charissa Andrea D. Canlas

Social Media Manager, Content Creator, Marketing Strategist, +2

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Hi, I'm Charissa Andrea D. Canlas, a dedicated social media specialist based in Dubai. I have a passion for creating engaging content and executing comprehensive social media strategies that increase brand visibility and community engagement. I enjoy collaborating with cross-functional teams and staying updated with the latest marketing trends to deliver quality results even under tight deadlines. I have experience managing various platforms, creating content, leading influencer marketing efforts, and optimizing social media campaigns for SEO and engagement. Beyond social media, I have a strong background in marketing content, graphic design, and digital asset management, which allows me to bring a creative and strategic approach to every project I work on.…Hi, I'm Charissa Andrea D. Canlas, a dedicated social media specialist based in Dubai. I have a passion for creating engaging content and executing comprehensive social media strategies that increase brand visibility and community engagement. I enjoy collaborating with cross-functional teams and staying updated with the latest marketing trends to deliver quality results even under tight deadlines. I have experience managing various platforms, creating content, leading influencer marketing efforts, and optimizing social media campaigns for SEO and engagement. Beyond social media, I have a strong background in marketing content, graphic design, and digital asset management, which allows me to bring a creative and strategic approach to every project I work on.

Available to hire

Hi, I’m Charissa Andrea D. Canlas, a dedicated social media specialist based in Dubai. I have a passion for creating engaging content and executing comprehensive social media strategies that increase brand visibility and community engagement. I enjoy collaborating with cross-functional teams and staying updated with the latest marketing trends to deliver quality results even under tight deadlines.

I have experience managing various platforms, creating content, leading influencer marketing efforts, and optimizing social media campaigns for SEO and engagement. Beyond social media, I have a strong background in marketing content, graphic design, and digital asset management, which allows me to bring a creative and strategic approach to every project I work on.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Content Specialist at EuroCoffee LLC, Dubai, UAE

March 31, 2025 - July 27, 2025

Developed and implemented content strategies across social media and websites to enhance brand presence. Led content creation including photoshoots, video production, and editing. Directed graphic design efforts aligned with brand identity and marketing goals. Managed social media channels and community engagement. Produced written content for marketing campaigns. Collaborated with marketing team for campaign alignment and approvals. Monitored KPIs for engagement and website traffic. Co-established and managed e-commerce stores on Amazon and Noon for multiple brands. Maintained content for company websites on Shopify. Utilized Monday.com for lead management and KPI tracking. Captured event content and designed email marketing campaigns and various marketing assets.

Social Media Specialist at Elite Group Holding | SOUEAST UAE

March 1, 2025 - Present

Formulated and executed comprehensive social media strategies to increase brand visibility and engagement. Conducted market research, competitor analysis, and stayed updated on industry trends. Managed social media platforms including conceptualizing, planning, art direction, copywriting, scheduling, and posting to community management. Created and curated content for platforms like TikTok, Facebook, Instagram, and LinkedIn. Fostered community engagement through responses and encouraging user-generated content. Analyzed social media performance using analytics, led influencer marketing efforts, ensured compliance with guidelines, developed crisis management strategies, optimized content for SEO and engagement, collaborated with cross-functional teams, and maintained content calendars.

Junior Designer for identity, Emirates Woman & Emirates Man magazines at Motivate Media Group, Dubai, UAE

July 31, 2024 - July 27, 2025

Executed design work for magazines and marketing materials including quarterly issues of Identity, Emirates Woman, and Emirates Man. Collaborated with editorial and commercial teams. Resized and retouched images for layouts and social media assets. Verified page numbers and layout consistency. Assisted with SEO, tags, and articles for WordPress. Managed color correction, page numbering, tiling, and prepared files for press and PDF production including proofreading. Created and managed digital assets like digital editions and promotional materials. Handled social media posts and community responses. Communicated with external clients and collaborators. Supported other departments with content and design needs.

Advertising and Marketing Officer at Cusina Restaurant, Manila, PH

December 31, 2022 - July 27, 2025

Managed business operations and all social media platforms. Created promotional ads, menu boards, advertisements, and publication materials. Handled brand marketing and identity as well as through-the-line marketing. Recorded sales transactions and collections. Communicated effectively with customers and clients to support business growth.