Darya Boronilo
About
- 8 years' experience
- Joined July 2025
Languages
- Spanish; CastilianFluent
- EnglishFluent
- FrenchAdvanced
- ItalianAdvanced
Industry experience
- Media & Entertainment
- Professional Services
- Travel & Hospitality
- Non-Profit Organization
- Education
- Software & Internet
Work experience· 8 roles
Designed and executed multichannel content and communication strategies, increasing organic traffic by over 60%. Developed high-conversion landing pages and email copy, improving lead generation by 25%. Implemented a UX-driven editorial calendar aligned with customer journey stages, boosting engagement rates by 20%. Created copy for web pages, microcopy, and digital ads, optimizing readability and navigation through improved UI/UX content. Led remote creative teams across time zones to ensure timely delivery of brand-consistent content.
Led multichannel content and communications strategies, increasing organic traffic by 60%. Developed high-conversion landing pages and email copy, implemented UX-driven editorial calendar aligned with customer journeys, boosted engagement by 20%, and created copy for web pages, micro copy, and digital ads. Optimized readability and navigation; led remote creative teams across time zones to deliver brand-consistent content.
Developed SEO- and UX-optimized content for newsletters, landing pages, blogs, guidebooks, and social posts. Rewrote key product and onboarding pages using UX writing principles, reducing bounce rate by 15%. Increased email open rates by 30% and click-through rates by 18% through improved subject lines and calls-to-action. Developed digital products including guides, guidebooks, and e-books to support customer education and lead generation. Defined and implemented tone and voice guidelines for multilingual content to maintain consistent brand voice. Collaborated with CRM and analytics teams to build data-backed content strategies based on audience behavior.
Education· 7
Certifications and awards
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