Sir Ajul Muneer

Senior Graphic Designer at Gulf Marketing Group (GMG)

Planned, conceptualized, and designed brand collaterals to support marketing and branding strategies, ensuring consistent and impactful visual communication. Designed, modified, and finalized a wide range of digital and print assets, including social media graphics, brochures, presentations, packaging, and event materials. Partnered closely with a Digital Content Strategist to develop agile, audience-first creative solutions. Collaborated with the media team to deliver high-quality, optimized content across multiple digital platforms. Exercised creative autonomy to develop diverse content formats tailored to specific audience segments. Led the end-to-end design process for high-impact marketing campaigns, contributing to a 20% increase in customer engagement. Created leaflets, key visual décor kits, and OOH materials, boosting engagement by 12% and enhancing brand visibility. Presented creative concepts to stakeholders, incorporating feedback to ensure alignment with project goals and

Graphic Designer (Team Leader) at OPPO Telecommunications (H.Q. GCC)

Accountable for leading the Design and successfully integrating this work into the business and brand strategies, operating model, and overall culture. Led and managed a team of 5 graphic designers, providing creative direction, feedback, and mentorship. Oversaw project timelines, delegated tasks effectively, and ensured projects were completed on schedule, optimizing team productivity and resource allocation. Designed and implemented brand campaigns, including social media, digital marketing, EDM, web/mobile platforms, digital displays, and physical mediums (store branding, OOH, etc.), creating an immersive brand experience for customers. Ensured that all final work met the standards set in style guides, maintaining the overall brand aesthetic and adhering to OPPO HQ standards.

Graphic Communication Designer at IKEA

Created and designed in-store visual communication that conveys the benefits of IKEA concepts. Created and designed marketing campaigns, advertisements, events, and communication strategies to generate creative directions that inspire and surprise store visitors through the IKEA visual and verbal identity. Delivered high-quality graphic solutions throughout the store, planning, implementing, and following up on all projects based on work briefs developed by Sales Managers and the Communications & Interior manager. Ensured that all graphic communication supported the IKEA visual identity, IKEA trademark, and IKEA pricing as described in the IKEA manuals.

Graphic Designer & Creative Lead at Merlin Digital

Played a significant role in the design team, contributing to big-data related projects. Brainstormed design concepts and presented these ideas to management. Provided direction for the design layout to the cross-functional photo studio, reviewed, provided feedback, and approved the final photography for packaging. Led a project to refresh and update the company’s branding, which was adopted company-wide. Collaborated with the design team on the creation of high-impact visuals to enhance marketing efforts.

Senior Graphic Designer at Jumbo Electronics

Led the design, development, and implementation of graphic, layout, and production communication materials, contributing to an average cost reduction of 80% for the company. Created and designed layouts and final artworks for various types of advertising, including digital and offset printing media. Developed numerous marketing programs, including logos, campaign concepts, newsletters, pamphlets, brochures, bags, labels, and promotional items such as price tags, point-of-purchase materials, point-of-sale materials, posters, banners, notice boards, signage, and branding for showrooms.

Senior Graphic Designer at Jumbo Electronics

Led design and production of graphic materials for advertising across digital and print channels. Created layouts and final artwork for various formats, contributing to cost reductions and efficiency. Developed marketing collateral including logos, campaign concepts, newsletters, brochures, bags, labels, price tags, point-of-purchase materials, posters, banners, signage, and showroom branding. Achieved substantial improvements in workflow and output quality.

Graphic Designer & Creative Lead at Merlin Digital

Brainstormed design concepts and presented ideas to management. Directed design layouts for cross-functional photo studios, reviewed work, provided feedback, and approved final photography for packaging. Led branding refresh initiatives company-wide and collaborated with the design team to create high-impact visuals to boost marketing efforts.

Graphic Designer (Team Leader) at Oppo Communications (HQ GCC)

Led a team of designers, delivering creative direction, feedback, and mentorship. Planned and delegated tasks to ensure on-time project delivery, optimized team productivity and resource allocation. Designed and implemented brand campaigns across social media, digital marketing, EDM, web/mobile platforms, digital displays, and OOH. Ensured all creative output adhered to brand guidelines while promoting innovation and storytelling.